APAC Effie Awards 2016 - Winners (Results by Award ...
APAC Effie Awards 2016 - Winners (Results by Award)
Brand of the Year: Ariel Matic Marketer of the Year: Procter & Gamble Agency of the Year: MullenLowe Lintas Group, India Agency Network of the Year: BBDO Worldwide
Entry Title
Category
Client
Agency
Country
GoodWorks - Brand
Procter & Gamble India
BBDO India
India
Beverages NonAlcohol Financial Products & Services Travel / Tourism
Fonterra
New Zealand New Zealand Australia
Brand Experience
Mars Food China
Brand Experience
Land Rover New Zealand Procter & Gamble India Clues Network
Colenso BBDO / Proximity Colenso BBDO / Proximity McCann Melbourne BBDO Beijing (China) Y&R New Zealand
GRAND EFFIE Ariel - Share The Load
GOLD Must Be Milk $HRED Tiger Infrequent Flyers Club Dove "Silk Smooth ASMR" Love from Land Rover Ariel - Share The Load
Brand Revitalisation
Introducing India to Commute Commerce Ariel - Share The Load
David vs Goliath
Devalue Rhino Horn
GoodWorks – Non Profit Small BudgetProducts
Breast Cream
GoodWorks - Brand
A for Anthem
Small Budget-Services
The People's Beer
Sustained Success
Bank of New Zealand Tigerair
Procter & Gamble India Rhino Rescue Project NZ Breast Cancer Foundation / Skinfood The Akanksha Foundation Boundary Road Brewery
China
BBDO India
New Zealand India
Enormous
India
BBDO India
India
Ogilvy & Mather Viet Nam Colenso BBDO / Proximity
Vietnam
Ogilvy and Mather
India
Barnes, Catmur & Friends Dentsu
New Zealand
New Zealand
SILVER Breast Cream
Beauty & Wellness
NZ Breast Cancer Foundation / Skinfood Lion
Colenso BBDO / Proximity
New Zealand
Pure Potential
Beverages – Alcohol
Special Group
Beverages NonAlcohol Financial Products & Services Food
Mondelez India Foods Vodafone India
Bates India
New Zealand India
Reversing the Curse of Concentrates Democratising Money Transfer #MyFamilyCan Ariel - Share The Load
Household/Home Products & Services
Procter & Gamble India
Maxis' New Network
IT /Telco
Holding Australia To Ransom VisitBritain Naming Campaign Maxis' New Network
Restaurants
Maxis Mobile Services Hell Pizza
Travel / Tourism
VisitBritain
Asia Pacific Brands
Fool-proof Internet Service
Asia Pacific Brands
Maxis Mobile Services Idea Cellular
TURD Talks
Brand Experience
Silid Aralan
An Ugly Disease Turned Beautiful Must Be Milk
Brand Experience
MS
Brand Revitalisation
Fonterra
ANZ's push for an equal future. Breast Cream
GoodWorks - Brand
ANZ
GoodWorks – Non Profit
End Acid Sale
GoodWorks – Non Profit Real Time Marketing
NZ Breast Cancer Foundation / Skinfood Make Love Not Scars The Hershey Company Land Rover New Zealand Hell Pizza
Hershey's Happygrams Love from Land Rover Hell Pizza World Gallery
Small BudgetProducts Sustained Success Multi-market Products
SPC Ardmona
Apple, Inc.
Ogilvy & Mather Advertising Leo Burnett Melbourne BBDO India
India
Ogilvy Malaysia
Malaysia
Barnes, Catmur & Friends Dentsu Ogilvy Beijing
New Zealand China
Ogilvy Malaysia
Malaysia
MullenLowe Lintas Group, India Y&R Philippines Inc. Grey
India
Colenso BBDO / Proximity Whybin TBWA Melbourne Colenso BBDO / Proximity
New Zealand Australia
Ogilvy & Mather
India
MRM/McCANN Singapore Y&R New Zealand
Singapore
Barnes, Catmur & Friends Dentsu TBWA \ Media Arts Lab
Australia India
Philippine s Australia
New Zealand
New Zealand New Zealand United States
BRONZE Tough Is Not Enough
Automotive
Love from Land Rover
Automotive
Band-Aid Heal with love
Beauty & Wellness
The Unofficial Official Beer of SG AdaAQUA
Beverages – Alcohol
OMRON: Your Voice, Their World Price of Living 2040 Nimble It And Move On Snickers, Hungry Barber Bet Regret
Beverages NonAlcohol Corporate Reputation/Professio nal Services Financial Products & Services Financial Products & Services Food
Ford Motor Company Australia Land Rover New Zealand Shanghai Johnson & Johnson Pharmaceuticals Asia Pacific Breweries Danone
Blue Hive Australia
Australia
Y&R New Zealand
New Zealand China
BBDO Singapore
Singapore
Y&R Indonesia
Indonesia
Omron Automation India
McCann Worldgroup
India
Manulife (International) Nimble
PHD Hong Kong
Hong Kong Australia
Mars Japan
The Suffering of Buffering
Government / VRGF Institutional Media, Entertainment Perth Racing & Leisure Media, Entertainment Google, India & Leisure
A Day Made Better Teacher Awards Holding Hands in Depend Cellphone to Sellphone
Other Products & Services Other Products & Services Other Products & Services
OfficeMax Australia Yuhan Kimberly
Challenge 100 Wish Chain
Retail Retail
Anta Flipkart Internet
Must Be Milk
Asia Pacific Brands
Fonterra
Teaching India the Dettol Habit Band-Aid Heal with love
Brand Revitalisation
Reckitt Benckiser (India) Shanghai Johnson & Johnson Pharmaceuticals
Ashbeclee
Brand Revitalisation
BBDO & Proximity China
OLX India
McCann Melbourne I&S BBDO / BBDO Japan McCann Melbourne 303MullenLowe
Japan Australia Australia
MullenLowe Lintas Group, India Ogilvy Melbourne
India
Diamond Ogilvy
Korea
MullenLowe Lintas Group, India MullenLowe China MullenLowe Lintas Group, India Colenso BBDO / Proximity McCann Worldgroup BBDO & Proximity China
India
Australia
China India
New Zealand India China
Track The Bite
Branded Utility
Godrej Consumer Products
IBM BlueHub
Business-to-Business
IBM Japan
Brave and Beautiful
David vs Goliath
Dabur India
Brave and Beautiful
GoodWorks - Brand
Dabur India
Know Your English Banner Challenge 100 Hungry Slip Ups
Media Innovation
British Council SIngapore Anta Mars Food Inc.
MullenLowe Lintas Group, India Ogilvy and Mather Japan MullenLowe Lintas Group, India MullenLowe Lintas Group, India Grey Group Singapore MullenLowe China BBDO Hong Kong
MS
Grey
Unilever
Singapore
Anta
MullenLowe Group MullenLowe China
Beam Suntory
The Works
Australia
Hindustan Unilever
MullenLowe Lintas Group, India
India
An Ugly Disease Turned Beautiful OMO Reunion Champions Challenge 100 Curing Beer Boredom for 5 Years Discovering Real Togetherness
Real Time Marketing Small BudgetProducts Sponsorship & Event Marketing Sponsorship & Event Marketing Sponsorship & Event Marketing Sustained Success Sustained Success
India
Japan India
India
Singapore China Hong Kong Australia
China
Brand of the Year: Ariel Matic Marketer of the Year: Procter & Gamble Agency of the Year: MullenLowe Lintas Group, India Agency Network of the Year: BBDO Worldwide
Entry Title
Category
Client
Agency
Country
GoodWorks - Brand
Procter & Gamble India
BBDO India
India
Beverages NonAlcohol Financial Products & Services Travel / Tourism
Fonterra
New Zealand New Zealand Australia
Brand Experience
Mars Food China
Brand Experience
Land Rover New Zealand Procter & Gamble India Clues Network
Colenso BBDO / Proximity Colenso BBDO / Proximity McCann Melbourne BBDO Beijing (China) Y&R New Zealand
GRAND EFFIE Ariel - Share The Load
GOLD Must Be Milk $HRED Tiger Infrequent Flyers Club Dove "Silk Smooth ASMR" Love from Land Rover Ariel - Share The Load
Brand Revitalisation
Introducing India to Commute Commerce Ariel - Share The Load
David vs Goliath
Devalue Rhino Horn
GoodWorks – Non Profit Small BudgetProducts
Breast Cream
GoodWorks - Brand
A for Anthem
Small Budget-Services
The People's Beer
Sustained Success
Bank of New Zealand Tigerair
Procter & Gamble India Rhino Rescue Project NZ Breast Cancer Foundation / Skinfood The Akanksha Foundation Boundary Road Brewery
China
BBDO India
New Zealand India
Enormous
India
BBDO India
India
Ogilvy & Mather Viet Nam Colenso BBDO / Proximity
Vietnam
Ogilvy and Mather
India
Barnes, Catmur & Friends Dentsu
New Zealand
New Zealand
SILVER Breast Cream
Beauty & Wellness
NZ Breast Cancer Foundation / Skinfood Lion
Colenso BBDO / Proximity
New Zealand
Pure Potential
Beverages – Alcohol
Special Group
Beverages NonAlcohol Financial Products & Services Food
Mondelez India Foods Vodafone India
Bates India
New Zealand India
Reversing the Curse of Concentrates Democratising Money Transfer #MyFamilyCan Ariel - Share The Load
Household/Home Products & Services
Procter & Gamble India
Maxis' New Network
IT /Telco
Holding Australia To Ransom VisitBritain Naming Campaign Maxis' New Network
Restaurants
Maxis Mobile Services Hell Pizza
Travel / Tourism
VisitBritain
Asia Pacific Brands
Fool-proof Internet Service
Asia Pacific Brands
Maxis Mobile Services Idea Cellular
TURD Talks
Brand Experience
Silid Aralan
An Ugly Disease Turned Beautiful Must Be Milk
Brand Experience
MS
Brand Revitalisation
Fonterra
ANZ's push for an equal future. Breast Cream
GoodWorks - Brand
ANZ
GoodWorks – Non Profit
End Acid Sale
GoodWorks – Non Profit Real Time Marketing
NZ Breast Cancer Foundation / Skinfood Make Love Not Scars The Hershey Company Land Rover New Zealand Hell Pizza
Hershey's Happygrams Love from Land Rover Hell Pizza World Gallery
Small BudgetProducts Sustained Success Multi-market Products
SPC Ardmona
Apple, Inc.
Ogilvy & Mather Advertising Leo Burnett Melbourne BBDO India
India
Ogilvy Malaysia
Malaysia
Barnes, Catmur & Friends Dentsu Ogilvy Beijing
New Zealand China
Ogilvy Malaysia
Malaysia
MullenLowe Lintas Group, India Y&R Philippines Inc. Grey
India
Colenso BBDO / Proximity Whybin TBWA Melbourne Colenso BBDO / Proximity
New Zealand Australia
Ogilvy & Mather
India
MRM/McCANN Singapore Y&R New Zealand
Singapore
Barnes, Catmur & Friends Dentsu TBWA \ Media Arts Lab
Australia India
Philippine s Australia
New Zealand
New Zealand New Zealand United States
BRONZE Tough Is Not Enough
Automotive
Love from Land Rover
Automotive
Band-Aid Heal with love
Beauty & Wellness
The Unofficial Official Beer of SG AdaAQUA
Beverages – Alcohol
OMRON: Your Voice, Their World Price of Living 2040 Nimble It And Move On Snickers, Hungry Barber Bet Regret
Beverages NonAlcohol Corporate Reputation/Professio nal Services Financial Products & Services Financial Products & Services Food
Ford Motor Company Australia Land Rover New Zealand Shanghai Johnson & Johnson Pharmaceuticals Asia Pacific Breweries Danone
Blue Hive Australia
Australia
Y&R New Zealand
New Zealand China
BBDO Singapore
Singapore
Y&R Indonesia
Indonesia
Omron Automation India
McCann Worldgroup
India
Manulife (International) Nimble
PHD Hong Kong
Hong Kong Australia
Mars Japan
The Suffering of Buffering
Government / VRGF Institutional Media, Entertainment Perth Racing & Leisure Media, Entertainment Google, India & Leisure
A Day Made Better Teacher Awards Holding Hands in Depend Cellphone to Sellphone
Other Products & Services Other Products & Services Other Products & Services
OfficeMax Australia Yuhan Kimberly
Challenge 100 Wish Chain
Retail Retail
Anta Flipkart Internet
Must Be Milk
Asia Pacific Brands
Fonterra
Teaching India the Dettol Habit Band-Aid Heal with love
Brand Revitalisation
Reckitt Benckiser (India) Shanghai Johnson & Johnson Pharmaceuticals
Ashbeclee
Brand Revitalisation
BBDO & Proximity China
OLX India
McCann Melbourne I&S BBDO / BBDO Japan McCann Melbourne 303MullenLowe
Japan Australia Australia
MullenLowe Lintas Group, India Ogilvy Melbourne
India
Diamond Ogilvy
Korea
MullenLowe Lintas Group, India MullenLowe China MullenLowe Lintas Group, India Colenso BBDO / Proximity McCann Worldgroup BBDO & Proximity China
India
Australia
China India
New Zealand India China
Track The Bite
Branded Utility
Godrej Consumer Products
IBM BlueHub
Business-to-Business
IBM Japan
Brave and Beautiful
David vs Goliath
Dabur India
Brave and Beautiful
GoodWorks - Brand
Dabur India
Know Your English Banner Challenge 100 Hungry Slip Ups
Media Innovation
British Council SIngapore Anta Mars Food Inc.
MullenLowe Lintas Group, India Ogilvy and Mather Japan MullenLowe Lintas Group, India MullenLowe Lintas Group, India Grey Group Singapore MullenLowe China BBDO Hong Kong
MS
Grey
Unilever
Singapore
Anta
MullenLowe Group MullenLowe China
Beam Suntory
The Works
Australia
Hindustan Unilever
MullenLowe Lintas Group, India
India
An Ugly Disease Turned Beautiful OMO Reunion Champions Challenge 100 Curing Beer Boredom for 5 Years Discovering Real Togetherness
Real Time Marketing Small BudgetProducts Sponsorship & Event Marketing Sponsorship & Event Marketing Sponsorship & Event Marketing Sustained Success Sustained Success
India
Japan India
India
Singapore China Hong Kong Australia
China
