Minnesota WIC Program

Report 0 Downloads 14 Views

Apr 6, 2019 - Scott-Carver. ❖ Jan 2017 thru Dec 2018. ❖ 426 Households. ❖ Gave Target gift cards at 9 months and subsequent visits. Wright. ❖ Apr, 2017 ...

Minnesota WIC Program – Focus on Participant Experience Pre-Conference Workshop on WIC Participant Retention April 6, 2019 Minnesota Dept of Health, WIC Program. ph: 651-201-4444 or 1-800-657-3942

Minnesota WIC Regions 2017 • 8 WIC Regions (87 counties) • 56 WIC grantees represent: • 47 CHBs • 7 Ojibwe Tribes • 2 Community Action Partnership (CAP) organizations

2

MN WIC Participation by FFY – Closed Out Months 140,000 135,722

135,000

134,310

132,856

132,234 130,198

130,000

131,665

125,000

129,356 127,561 124,196 126,376 122,122 123,870 123,686

120,000 115,000 110,000 105,000

130,906

121,634

118,829 114,973

117,346

110,322

113,263

127,982

125,770 121,345

122,488

123,364 120,986 119,537

116,717

116,086

117,494 114,957

111,162

111,514

110,094

120,368

118,262

Nov

128,780 127,292 122,459 121,072

117,844 115,091

128,937

127,796 123,917

130,427

127,348 124,385

104,924

Dec

98,827 Jan

104,048

127,092

127,838

125,092

125,701

123,010

122,941

121,594

117,487 115,185

117,989 118,862 115,746 114,980

118,712 116,090 110,961

110,118 110,413

110,620

104,886

130,883

131,112

129,116

121,998

126,860 125,915 122,976

118,872 115,762 110,557

109,975

109,816

106,756 106,924

100,601

Oct

128,085

103,007

100,000 95,000

121,033

119,154

108,915

104,794

129,641

129,376

105,045

104,539

104,666

105,626

104,911

FFY2011 FFY2012 FFY2013 FFY2014 FFY2015 FFY2016 FFY2017 FFY2018 FFY2019

96,285 Feb

Mar

Apr

* Initial participation counts, will increase upon closeout

May

Jun

Jul

Aug

Sep

Participant Experience – Leadership/Staff • Dedicated WIC Staff • WIC Director • Management Team • Nutrition & Clinic Services Unit • Breastfeeding, Training & Communications Unit • Management Information System and Data Unit • Food Delivery Unit

4

Value Enhanced Nutrition Assessment (VENA)

Participant Centered Services (PCS) Staff Training

• MN WIC Nutrition Assessment • PCS Skills & Resources • Resources from other states • Mentor Resources 5

Education Choice Education Choice • Allows WIC participants to choose how to receive nutrition education follow-up visits • Includes options for in person, phone or on-line nutrition education

6

Popular Online Courses • Make Meals and Snacks Simple • Breastfeeding: Building a Bond for a Lifetime • Understanding Your Baby’s Cues • Starting Your Infant on Solid Foods • Trust your child to eat enough • Secrets for Feeding Picky Eaters • Fruit/Vegetables Grow Health Children

7

Incentives in the MN WIC Program • Project funded through Hunger Impact Partners • Why?? • Concern regarding the number of children that drop off of WIC by age 5. • Largest drop-off occurs between 12-17 months. • Parents often site many reasons, e.g. transportation, time, stigma, among others

Project: Pilot grants were awarded to WIC clinics ≤$20,000 to offer incentives to WIC participants

8

Pilot Projects Testing Incentives on Retention Ramsey County  May 2017 thru Sep 2018  674 Households  Promised at the 9 month visit that diapers would be provided when they returned for 12 month and subsequent visits

Scott-Carver  Jan 2017 thru Dec 2018  426 Households  Gave Target gift cards at 9 months and subsequent visits

Wright  Apr, 2017 Thru Jun 2018  1,084 households  Gave gas cards and diapers at 9 months and subsequent visits

Percent of Those Given Incentives At 9 to 12 months Returning for Subsequent WIC Visits Returned for 12 to 15 Month Visit

88%

Returned for 15 to 18 Month Visit

85% 72% 62%

75% 63% 50%

Scott-Carver

Wright

Intervention

Scott-Carver

Comparison

59%

Wright

Ramsey County: Percentage Returned at Subsequent Visit 95% 80%

79%

Returned at 12 to 15 mo

80%

80%

Returned at 15 to 18 mo Intervention

81%

Returned at 18 to 21 mo

86%

79%

Returned at 21 to 24 mo

Comparison

At nine months, promised incentive. At subsequent months, given incentive.

Did Incentives Help You Stay on WIC?

40 35 30 25 20 15 10 5 0

Ramsey Strong Disagree

Scott-Carver Disagree

Neither Agree or Disagree

Wright Agree

Strongly Agree

Number One Reason for Participating in WIC 80 70 60 50 40 30 20 10 0

Ramsey

Scott Carver Food

WIC Services

Wright

Percent Drop Off Between 13 and 24 months by Calendar Year and Agency

80 70 60 50 40 30

76 50

62

54 54

State

42

53

47 48

Ramsey

2016

68 42

Scott Carver

2017

2018

49

Wright

Lessons Learned • Incentives in the form of diapers and gift cards may be useful at retaining participants after one year but were not effective in preventing drop off at 12 months; • Gift cards are easier to dispense than diapers and are well accepted; and • WIC foods are valued more than incentives or services.​

15

eWIC – Currently in Rollout • My MN WIC App available during pilot & roll out. • Current food balance • Future month’s food benefits • Notifications to use benefits before expiration

• Scan UPC to see if WIC-allowed & if in their balance • Store Locator • Nutrition Education Materials • Shopping tips 16

Questions? Rebecca Gruenes 651-201-3643 [email protected]

17

Recommend Documents
Funding local agencies to enhance their waiting and counseling ... updating waiting and counseling rooms with fresh paint ... “When arrive they wait for you with.

Sep 28, 2017 - Phase 1 – Food Finder. • Pilot – May 2015. • Statewide – July 1, 2015. • Developed while still using paper checks. • Created an APL to scan ...

35 local WIC programs (120 sites). 10 Programs have Family Support Coordinators. 221,821 children and families served in 2014. 46% of newborns statewide ...

State Funding Requested: $ 15,840. House District: 10 - E. Future Funding May ... Fairbanks, AK 99701. Email: [email protected] Has this project been ...

Hematocrit/Hemoglobin values/records. • I have been fully informed and understand the school's request for my consent, as described above. • I understand that ...

Nutrition Education and. Breastfeeding Promotion and. Support. Presenters: Valery Soto ... Denver. (MPRO). Puerto. Rico. Virgin. Islands. HQ. FNS. Regional Offices ... services for all eligible mothers and young children and assure effective ...

NASHVILLE McDONALD'S. IU HEALTH ... HENDRICKS REGIONAL HEALTH. 2016 FALL ... 2016 VOLLEYBALL. ALL CONFERENCE AND TEAM RESULTS.

Bibliography Summary: WIC Program Evaluation. Please direct all questions to NWA at 202.232.5492. October 2014. 1. WIC Program evaluations have shown.

Sep 30, 2015 - HJ APPLE 8/64 OZ 99771-77020. 7. 99771-77025. 9 ... Brand specific foods vs store brands ... store items, brand, demographics, history, etc.

The WIC Program Funding Process ... WIC is a public health nutrition program under the jurisdiction of the U.S. Department of Agriculture, ... Administration, and.