Spring 2012 Checklist Fresh new prints and fun new styles Our new Spring Catalog features 10 new prints and 9 new styles – plus 2 new Hostess Exclusive styles – that you and your Customers are going to LOVE! There’s truly something for everyone!
□ Three new Catalogs = Three times the fun! tarting with our Spring Catalog, we’re updating our looks seasonally! In 2012, we’re going to have S THREE great Catalogs to offer your Customers! And because we know how much you love the convenience and portability of our Mini Catalogs, we’ll also have a Mini Catalog for each of these three seasonal approaches. • Spring Catalog – February through April • Summer Catalog – May through August • Fall/Winter Catalog – September through December Each of these Catalogs will take a seasonal approach to offer products relevant to your Customers’ lives during that specific time. All active Consultants will receive 25 Spring Catalogs and 40 Mini Catalogs for FREE! It’s All in
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We’ll be sending those your way, beginning January 16.
□ Additional Catalogs Be sure to order your additional Catalogs starting on January 16. Some of the fun NEW prints for spring!
Flutter
Lotsa D
ots
Lil’ Blossom
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Awesome Blo
□ Spring personalization update Look what’s back in the Spring Catalog and ready for your Customers to make their own: • Market Thermal Tote • Littles Carry-All Caddy
And how about a new thread color? Your Customers will love new Lemon Yellow! It’s perfect when paired with prints like Aqua Circle Spirals, Awesome Blossom, Lotsa Dots and Lil’ Blossom. Three thread colors will be discontinued – Autumn, Golden Yellow and Seaweed.
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Exclusive & free incredible new Hostess Rewards
□ New Hostess Exclusive products! Always making the Hostess’ experience simple, fun and rewarding is our focus. This fall and holiday season, we watched how your Hostesses chose their new Hostess Rewards. The message was clear – they frequently chose Exclusives over the monthly Hostess Specials. So, beginning February 1, we will no longer offer monthly Hostess Specials and instead will be increasing the number of Exclusives and prints they are available in throughout the year. Your Hostess can tailor her rewards to what she really wants to get for FREE and half-price. With two new GORGEOUS Hostess Exclusives – the Leather Medium Purse with Scarf and the Making Memories Thermal – and additional prints for her favorites, you’ll want to schedule your own open house soon so you can get these new Hostess Exclusive products for yourself!
□ FREE Booking Bonus! FREE personalization! Beginning with the new Spring Catalog, for every Thirty-One party booked at your Hostess’ party, she’ll receive a FREE personalized Organizing Utility Tote in the print of her choice when she attends those parties. That’s a value of $32 when you add in the FREE personalization! So if she has three bookings from her party, she receives THREE free totes – one for each party she attends – with NO purchase necessary. The new Booking Bonus begins February 1. For example, a November Hostess whose friend booked a party held on February 3 will receive the personalized Organizing Utility Tote as her Booking Bonus. The FREE tote does not ship automatically, so be sure to enter the Organizing Utility Tote on the Hostess order.
□ New Enrollment Kit for spring – available January 16 The best part of the Enrollment Kit is imagining all the possibilities your new recruits’ Thirty-One business will bring! Available January 16, new Consultants can start out strong this spring for only $99 – over a $300 value! The Spring Enrollment Kit includes 11 useful products in eight stylish prints, plus a Fabric Swatch Set and a Stationery Sample Set – all the tools a new Consultant needs to jump-start her new business! Kit Contains: Wristlet Wallet in Painted Snakeskin, Organizing Utility Tote in Awesome Blossom, Expand-A-Tote Day Extender in Lotsa Dots, Thermal Tote in Awesome Blossom, Large Utility Tote in Aqua Circle Spirals, Cinch Sac in Flutter, Scarf in Pink Circle Spirals, Wristlet Key Fob in Dark Denim, Littles Carry-All Caddy in Pin Dots, Picnic Thermal Tote in Aqua Circle Spirals, Zipper Pouch in Lotsa Dots w/ Butterfly.
vibrant new Add-On Kits!
Fresh,
With two awesome Add-On Kit options, you’ll have everything you need to grow your business with spectacular new products and tools!
□ $40 Organizing Add-On Kit: This kit features seven beautifully functional products valued at more than $100, including the new U R U Thermal Tote (read all about this philanthropic effort under the Thirty-One Gives section of this Checklist)! It’s a great collection at a great price to freshen up your current assortment. If you submitted $400 in Personal Volume this past December 13-31, you already earned this kit for FREE! Kit Contains: U R U Thermal Tote in Pink Parisian Pop, Large Utility Tote in Lotsa Dots, Mirror Compact in Flutter, Littles Carry-All Caddy in Aqua Circle Spirals, Cinch Sac in Flutter, Wristlet Key Fob in Lotsa Dots, Zipper Pouch in Pin Dots w/ Cupcake.
□ $80 Girl On-The-Go Add-On Kit: This kit features seven gorgeous products valued at over $200 that will kick-start your collection – and your recruiting! You can earn the new $80 Spring Add-On Kit for FREE by submitting $800 in Personal Volume January 1-15! Kit Contains: Timeless Wallet in Black Paisley Parade, Fitted Elite Purse Skirt* in Black, 15 Pocket Wallet in Black Parisian Pop, Medium Printed Rosette Clip in Pink Pin Dots, Double Pinch Coin Purse in Black Paisley Parade, Casual Cargo Bag in Black Paisley Parade, Fold-And-Go Organizer w/ Notepad in Pink Circle Spirals. (*Please note that the Skirt Purse is not included in the kit – only the Skirt in included).
□ Party-To-Go Kit: The fresh, new $40 Party-To-Go Kit features six fabulous products in all new prints and patterns available for purchase January 16 - April 14, 2012 (Kit #S12PTG). Valued at $70, these top-selling products coordinate beautifully. Combine all your Party-To-Go Kit products with a stash of Catalogs and order forms and your Hostess will be all set to share Thirty-One with her friends and family! Kit Contains: Mini Zipper Pouch in Awesome Blossom, All-In-One Organizer in Lil’ Blossom, Small Rosette Clip in Yellow, Manicure Nail File in Awesome Blossom, Cinch-It-Up Thermal Tote in Lotsa Dots, Pinch-Top Eyeglass Case in Awesome Blossom
FREE Add-On Kits will ship to you automatically! You have the opportunity to order one $40 Organizing Add-On Kit and one $80 Girl On-The-Go Add-On Kit if you did not earn one during the incentive periods. An Add-On Kit cannot be purchased if you earned it for free. Both the $40 Organizing Add-On Kit and the $80 Kit are available for purchase January 16-28, 2012. Limit one $40 Kit (S1240) and one $80 Kit (S1280) per Consultant.
□ New StartSwell Program – a great recruiting tool! Our new StartSwell program is one GREAT recruiting tool! With rewards at 30, 60 and 90 days, our new StartSwell program reinforces the importance of the party while encouraging new Consultants to hold those parties right away. It also rewards our newest Thirty-One Consultants with awesome products and business tools early on to add to their display and business – and they can earn them for FREE! Consultants who joined Thirty-One on January 1 or later can take advantage of this new StartSwell program.
startswell Be on your way to a successful business!
Check it out: Submit 3 $200+ parties in your first 30 days to earn:
$
90
value!
Submit 6 $200+ parties in your first 60 days to earn:
$
75
value!
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Submit 9 $200+ parties in your first 90 days to earn:
$
60
value!
Submit 12 $200+ parties in your first 90 days to earn these bonus rewards:
US
BON
90
$
value!
• Black Skirt Purse with a Fitted Purse Skirt in the Thirty-One Keys print, personalized with a Hot Pink Thirty-One logo • Pack of 25 Spring Catalogs • Personalization Swatch Set • “Celebrate” Manicure Nail Files
• Double Zip Cosmetic Bag in Grey Quilted Poppy • Pack of 40 Spring Mini Catalogs • Pack of 50 Order Forms • “Celebrate” ink pens and notepads
• Organizing Shoulder Bag in Lotsa Dots • Thirty-One Tablecloth
• Cindy Tote in Grey Quilted Poppy, personalized with a black Thirty-One logo • Soft Wallet in Grey Quilted Poppy
That’s not all, because the $200 Senior Consultant BONUS is back and better than ever! Weaving recruiting into your business right from the start is a huge step on your path to success with Thirty-One. When a new Consultant promotes to Senior Consultant within her first six months (180 days), she’ll earn a $200 bonus!
□ New Business Supplies available January 16
The new Spring Business Supplies will be available January 16, and you can start ordering at 8 a.m. EST. Check out the full Business Supply Guide on ThirtyOneToday.com. Spring products may be ordered February 1, 2012. Purchase these great new tools to build your business and get ready for an amazing spring selling season! Here are your top 10 Business Supply essentials to order for spring: • Catalogs • Order Forms • Mini Catalogs • Hostess Fliers • Recruiting Fliers
• Party Invitations • Monthly Fliers • Ink Pens • Lapboards • Door Prize Pads
□ Make your business personal! NEW for spring, we’re offering business cards you can personalize with your own photo (pack of 250 for $13.99), plus note cards and more – all beautifully branded the Thirty-One Way! • Personalize your business cards with a photo – including your own! • Pick up some customized postcards and note cards that fit your own unique style! It’s easy! Go to ThirtyOneToday.com to check out your new Business Supplies with a personal touch.
Empowering women. Strengthening families. Changing lives.
We’re proud to introduce Thirty-One Gives to pay forward the many blessings that have come to this company through our family of employees and Consultants. This initiative includes Home Office community partnerships, product donations, Consultant giving and the Thirty-One Gives Fund. Our Spring Catalog features the NEW U R U Thermal Tote in Pink Parisian Pop. This new product is a symbol of what we’re working to achieve through Thirty-One Gives. Inner beauty is so important, and inside this tote – at the top, near the zipper – are the encouraging words: U R Bold; U R True; U R Strong; U R U. We want the U R U Thermal Tote to remind women to be bold … be who you are: authentic and true. We’re humbled by all of our Thirty-One blessings and are thrilled to make a difference in huge ways with your support. Our “why” for Thirty-One Gives comes down to changing women’s lives, and we’re counting on you to get involved and help spread the word! A collection of Thirty-One Gives merchandise will be available on January 16 through your Virtual Office in the Business Supply Guide on ThirtyOneToday.com, with a portion of sales going to Thirty-One Gives. □ Check out the pink T-shirts, buttons, coasters and more! There will also be a Thirty-One Gives flier you can share with Customers.
□ Available February 1 – U R U Thermal Tote When your Customers purchase the U R U Thermal Tote for $16, $1 goes to Thirty-One Gives.* They’re giving the gift of self-esteem and helping to change a woman’s life for the better! Anyone can look at the U R U Thermal Tote for inspiration and to get a shot of confidence. You can even personalize it to make it your own! To learn more about our cause and how you can join all of us at the Home Office in making a difference in the lives of women and girls across the nation, go to thirtyonegives.org. *Personal Volume and commissions will be paid on the $16 retail price
We believe in Her – women and girls. We embrace Her inner beauty and celebrate Her natural gifts. It is our mission to celebrate and empower Her, helping to strengthen Her belief in herself, strengthen Her family and lead a purposeful, thriving life.