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SALES MANAGER’S NOTES GIVING AND GETTING CONCESSIONS WHEN NEGOTIATING
This page provides Manager’s Notes for Participant Handout Page 3. Use as a reference and guide for planning and leading an interactive sales meeting clinic. It is meant to be a general guide and not a script. Add your own examples and wording. Manager’s Notes for Participant Handout Page 3 “Currencies of Exchange” Brainstorm List (including a Brainstorm Activity and Discussion) Estimated 25 minutes Time Purpose/ 1. Generate a brainstorm list of Currencies of Exchange that your company can provide to Objectives customers, as well as Currencies of Exchange that customers can provide to you. 2. Discuss and agree on “elegant currencies” that should be used in your negotiations. Teaching Tips 1. Say something like, “Let’s now do a brainstorm activity to generate a list of Currencies of and Suggested Exchange for our business.” Sequence 2. Give and follow these instructions: Divide the sales team into two groups (let’s call them Group A and Group B). Tell Group A and Group B to discuss and fill out, respectively, either the left-hand column titled Step 1 or the right-side column titled Step 2 on page 3. Say something like, “Please take about 10 minutes to do this, after which you will share your answers with the other group.” Tell them to “Only do Part 1 on page 3. We’ll do Part 2 later.” Note: You will facilitate a discussion on Part 2 after the brainstorm activity is finished. If possible, have enough flipcharts so that each group can write their consolidated answers on a flipchart. Otherwise, each group can write their brainstorm answers in the appropriate column on page 3 of the Participant Handout. 3. When the two groups have finished the brainstorm activity, a spokesperson from each group should read aloud their consolidated list of Currencies of Exchange. You should praise them for their answers and also add some additional Currencies of Exchange if you feel that the sales team has overlooked anything. Important: Write down on a flipchart or whiteboard the collective answers from Group A and Group B. This brainstorm list can be typed and sent to everyone as a post-workshop resource, and will be used later in today’s training session. 4. The final step is for you to facilitate a discussion on “elegant currencies.” Do Part 2 shown at the bottom of page 3. Circle on the flipchart or whiteboard the currencies that the sales team agrees are “elegant.” Make some key points of your own about elegant currencies. For example, say something like, “Use these elegant currencies whenever possible instead of making concessions on price.” © 2017, Sales Training And Results, Inc., Kingston, MA 02364
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