2015 Advertising Media Kit
2015 Advertising Media Kit 7KH2I´FLDO0DJD]LQHRIWKH1DWLRQDO$VVRFLDWLRQRI7KHDWUH2ZQHUV 1
ABOUT US BoxOffice® is dedicated to bringing motion picture professionals the most up-to-date information, data and analysis available across multiple platforms. With our veteran editorial staff and top industry experts, BoxOffice ensures our magazine readers and online and mobile users have access to knowledge that will enable them to make informed, profitable decisions about which products and services they purchase.
MAY 1997
Every month in BoxOffice Pro, and every day online at BoxOffice.com, we provide an insightful look at both the vibrant North American market as well as a global perspective from Latin and South America, Europe, Asia and Australia. Key players from all sectors of the motion picture industry provide their expertise, analysis and forecasts so our readers can make informed strategic decisions. Since the days of silent films, whenever exhibitors and other motion-picture professionals need information, they turn to BoxOffice Pro. And for 20 years, they've turned to BoxOffice.com. They won't find you if you're not part of the family of BoxOffice® advertisers.
JUST A FEW OF OUR FRIENDS:
Christie
BOXOFFICE® PRO
THE OFFICIAL MAGAZINE OF NATO
Coca-Cola
FREQUENCY
Monthly
Dolby Labs
ESTABLISHED
1920
GUARANTEED READERSHIP
Every member of the National Association of Theatre Owners plus thousands of industry influencers
Doremi Harkness Screens Klipsch MasterImage 3D
%2;2)),&(&20STATS AS OF SEPT. 15, 2013 PAGE VIEWS PER MONTH
1,000,000
NCM/Fathom
VISITS PER MONTH
500,000
NEC Solutions
AVERAGE TIME SPENT
2:45
Mobiliario Seating
Odell's Paramount Pictures PlusRite Specialty Lighting QSC Audio Ready Theatre Systems RealD Retriever Software Screenvision Sony Pictures Strong International Texas Instruments UniFrance Universal Studios Ushio VIP Cinema Seating Volfoni Walt Disney Studios
%2;2)),&(62&,$/0(',$THE INDUSTRY'S ONLY SOCIAL MEDIA PRESENCE FACEBOOK LIKES
21,311 (Facebook.com/BoxOffice)
TWITTER FOLLOWERS
16,120 (Twitter.com/BoxOffice)
%2;2)),&(,17+(1(:6 BoxOffice is regularly asked to comment on the business of movies and has been quoted in Bloomberg Businessweek, Wired, The New York Times, CNN, The Wall Street Journal, MTV, E!, The Guardian, Huffpost Live, among others %2186',675,%87,21 ART HOUSE CONVERGENCE
January 19–22, 2015 / Midway, UT
CINEMACON
April 20–23, 2015 / Las Vegas
SHOWCANADA
June 2–5, 2015 / Quebec, QC Canada
CINEEUROPE
June 22–25, 2015 / Barcelona, Spain
NAC
July 21–24, 2015 / Cincinnati, OH
SHOWSOUTH
TBA
GENEVA CONVENTION
September 29–October 1, 2015 / Lake Geneva, WI
SHOW-A-RAMA
September 15-16, 2015 / New Orleans, LA
SHOWEAST
October 12-15, 2015 / Hollywood, FL
Warner Bros.
EXPOCINE
TBA
White Castle
CINEASIA
December 8–10, 2015 / Hong Kong
2
2015 EDITORIAL CALENDAR
FEBRUARY 25, 1956
EVERY MEMBER OF THE NATIONAL ASSOCIATION OF THEATRE OWNERS RECEIVES A COPY OF BOXOFFICE® PRO EACH MONTH
34% of subscribers are executives in film production, distribution, marketing and promotion
66% of subscribers are circuit executives, theater owners, managers, film buyers and industry professionals
JANUARY
JULY
• Art House Convergence Coverage • Audio Accessibility • Independent Film Distribution and exhibition • Global Giants of Exhibition • BoxOffice Hall of Fame 2015
• BoxOffice Europe • Sound • Anti-Piracy • NAC Preview
RESERVE BY.........................................................DEC. 17, 2014 MATERIALS BY ................................................... DEC. 19, 2014 ON SALE ................................................................JAN. 14, 2014 %2186',675,%87,21 $57+286(&219(5*(1&(JAN. 19–22, 2015
RESERVE BY..........................................................JUNE 1, 2015 MATERIALS BY .................................................... JUNE 3, 2015 ON SALE ............................................................... JUNE 11, 2015
FEBRUARY
AUGUST
• Giants of Exhibition • Malco 100th Anniversary • Drive-In Theaters • Global Box Office Recap • BoxOffice Social Club • Online and Mobile Ticketing
• NAC Coverage • Concessions • Cinema Dining
RESERVE BY........................................................JAN. 20, 2015 MATERIALS BY ................................................... JAN. 22, 2015 ON SALE ............................................................... JAN. 29, 2015 %2186',675,%87,21 8',72$&219(17,21FEB. 2–5, 2015
MARCH • Premium Large Format • 3D Update • Summer 2015 3D Preview • BoxOffice Classics: 3D • Tribute: Texas Instruments/DLP's Dr. Larry Hornbeck, Academy Award 2015
%2186',675,%87,21 &,1((8523(JUNE 22–25, 2015
RESERVE BY......................................................... JULY 6, 2015 MATERIALS BY .................................................... JULY 8, 2015 ON SALE ............................................................... JULY 17, 2015 %2186',675,%87,21 1$&JULY 21–24, 2015 / SHOWSOUTH AUG 18–19, 2015
SEPTEMBER • Buyers Guide • Geneva Convention Coverage RESERVE BY......................................................... SEPT. 1, 2015 MATERIALS BY ....................................................SEPT. 3, 2015 ON SALE .............................................................. SEPT. 12, 2015
RESERVE BY......................................................... FEB. 17, 2015 MATERIALS BY .................................................... FEB. 19, 2015 ON SALE ................................................................FEB. 27, 2015
%2186',675,%87,21 &,1(6+2:SEPT. 15–16, 2015 *(1(9$&219(17,21SEPT. 29–OCT. 1, 2015
APRIL
OCTOBER
• Summer Movie Preview • BoxOffice Charity Spotlight • CinemaCon Preview • The Pre-Show Experience • Screen Advertising • Theater Management Systems • BoxOffice Classics • Marcus Theatres 80th Anniversary in April!
• Women in Exhibition and Distribution • New Products
RESERVE BY........................................................MAR. 10, 2015 MATERIALS BY ................................................... MAR. 13, 2015 ON SALE .............................................................. MAR. 22, 2015
RESERVE BY....................................................... SEPT. 21, 2015 MATERIALS BY ................................................. SEPT. 23, 2015 ON SALE .................................................................. OCT. 1, 2015 %2186',675,%87,21 6+2:($67OCT. 12–15, 2015
MAY
NOVEMBER
• CinemaCon Coverage • New Products • BoxOffice Hall of Fame Tribute
• BoxOffice Latin America • Alternative Content
RESERVE BY........................................................... APR. 1, 2015 MATERIALS BY ..................................................... APR. 3, 2015 ON SALE ................................................................APR. 13, 2015 %2186',675,%87,21 &,1(0$&21APRIL 20–23, 2015
RESERVE BY........................................................ OCT. 19, 2015 MATERIALS BY ....................................................OCT. 21, 2015 ON SALE ...............................................................OCT. 29, 2015 %2186',675,%87,21 (;32&,1(TBA
JUNE
DECEMBER
• Inside Your Theater • The Lobby Experience • Loyalty Programs • CineEurope Preview
• Luxury Seating • Immersive and Interactive Seating • Update on the Asian Market
RESERVE BY......................................................... MAY 15, 2015 MATERIALS BY .................................................... MAY 18, 2015 ON SALE ............................................................... MAY 27, 2015 %2186',675,%87,21 6+2:&$1$'$JUNE 2–5, 2015
RESERVE BY........................................................ NOV. 13, 2015 MATERIALS BY ...................................................NOV. 16, 2015 ON SALE .............................................................. NOV. 25, 2015 %2186',675,%87,21 &,1($6,$DEC. 8–10, 2015
ADVERTISING CONTACT 6XVDQ8KUODVV93$GYHUWLVLQJ VXVDQ#ER[RI´FHFRP 3
2015 DISPLAY RATES EFFECTIVE ISSUE DATE
Jan. 2015
MAGAZINE TRIM
8.25" x 10.875" / 49p6 x 65p3 / 210.5mm x 276.5mm
)285&2/25
MARCH 7, 1925
OUR SUBSCRIBERS ARE ALL THE MAJOR THEATER CIRCUITS, INCLUDING:
Regal Entertainment Group AMC Entertainment
&/$66,),(' ',63/$< $130 per column inch 2.3" 13p10 / 58mm
5$7(
',0(16,216
%/(('
SPREAD
$6055
16.5" x 10.875" 99p0 x 65p3 419mm x 276mm
16.75" x 11.125" 100p6 x 66p9 425mm x 283mm
COVERS
$4037
8.25" x 10.875" 49p6 x 65p3 210mm x 276mm
8.5" x 11.125" 50p3 x 66p9 216mm x 283mm
FULL
$3681
8.25" x 10.875" 49p6 x 65p3 210mm x 276mm
8.5" x 11.125" 50p3 x 66p9 216mm x 283mm
HALF H
$2587
7.25" x 4.75" 43p6 x 28p6 184mm x 121mm
Not available
HALF V
$2587
3.5" x 9.75" 21p0 x 58p7 89mm x 248mm
Not available
$1936
2.3" x 9.75" 13p10 x 58p7 58mm x 248mm
Not available
QUARTER
$1573
3.5" x 4.75" 21p0 x 28p6 89mm x 121mm
Not available
COVER BURST
$950
2.0" x 2.0" 12p0 x 12p0 51mm x 51mm
available to full-page and spread advertisers only
Cinemark USA Carmike Cinemas Cineplex Entertainment Rave Motion Picture Theaters
&/$66,),('
$2 per word send copy and billing THIRD V info via email to [email protected]
Marcus Theatres Corporation Hollywood Theaters National Amusements Empire Theatres Harkins Theatres Malco Theatres Georgia Theatre Company Great Escape Theatres
NO LIVE MATTER WITHIN .25" (0P9 OR 7MM) OF FINAL TRIM SIZE. ON SPREADS ALLOW .25" (0P9 OR 7MM) SAFETY ON EACH SIDE OF THE GUTTER. ALL MARKS SHOULD BE OFFSET AT LEAST .125” (0P4.5 OR 3.5MM) FROM TRIM. ALL ADS SUPPLIED MUST BE CMYK. ALL IMAGES MUST BE NO LESS THAN 300DPI. CONTACT YOUR SALES REP FOR SPOT COLOR AVAILABILITY. UPLOAD ADS VIA FTP TO FTP.BOXOFFICEADMIN.COM / USER: BOXOFFICEADS PASSWORD: MOVIEBUSINESS AND PLACE INTO FOLDER NAMED FOR THE MONTH IN WHICH YOUR AD WILL RUN. FORMAT: HI-REZ PDF/X-1A WITH FONTS EMBEDDED. FILES SHOULD CONFORM TO SWOP GUIDELINES, AND TOTAL INK DENSITY SHOULD NOT EXCEED 300%. VIEW SPECIFICATIONS ONLINE AT WWW.SWOP.ORG
0217+/
ABOUT US BoxOffice® is dedicated to bringing motion picture professionals the most up-to-date information, data and analysis available across multiple platforms. With our veteran editorial staff and top industry experts, BoxOffice ensures our magazine readers and online and mobile users have access to knowledge that will enable them to make informed, profitable decisions about which products and services they purchase.
MAY 1997
Every month in BoxOffice Pro, and every day online at BoxOffice.com, we provide an insightful look at both the vibrant North American market as well as a global perspective from Latin and South America, Europe, Asia and Australia. Key players from all sectors of the motion picture industry provide their expertise, analysis and forecasts so our readers can make informed strategic decisions. Since the days of silent films, whenever exhibitors and other motion-picture professionals need information, they turn to BoxOffice Pro. And for 20 years, they've turned to BoxOffice.com. They won't find you if you're not part of the family of BoxOffice® advertisers.
JUST A FEW OF OUR FRIENDS:
Christie
BOXOFFICE® PRO
THE OFFICIAL MAGAZINE OF NATO
Coca-Cola
FREQUENCY
Monthly
Dolby Labs
ESTABLISHED
1920
GUARANTEED READERSHIP
Every member of the National Association of Theatre Owners plus thousands of industry influencers
Doremi Harkness Screens Klipsch MasterImage 3D
%2;2)),&(&20STATS AS OF SEPT. 15, 2013 PAGE VIEWS PER MONTH
1,000,000
NCM/Fathom
VISITS PER MONTH
500,000
NEC Solutions
AVERAGE TIME SPENT
2:45
Mobiliario Seating
Odell's Paramount Pictures PlusRite Specialty Lighting QSC Audio Ready Theatre Systems RealD Retriever Software Screenvision Sony Pictures Strong International Texas Instruments UniFrance Universal Studios Ushio VIP Cinema Seating Volfoni Walt Disney Studios
%2;2)),&(62&,$/0(',$THE INDUSTRY'S ONLY SOCIAL MEDIA PRESENCE FACEBOOK LIKES
21,311 (Facebook.com/BoxOffice)
TWITTER FOLLOWERS
16,120 (Twitter.com/BoxOffice)
%2;2)),&(,17+(1(:6 BoxOffice is regularly asked to comment on the business of movies and has been quoted in Bloomberg Businessweek, Wired, The New York Times, CNN, The Wall Street Journal, MTV, E!, The Guardian, Huffpost Live, among others %2186',675,%87,21 ART HOUSE CONVERGENCE
January 19–22, 2015 / Midway, UT
CINEMACON
April 20–23, 2015 / Las Vegas
SHOWCANADA
June 2–5, 2015 / Quebec, QC Canada
CINEEUROPE
June 22–25, 2015 / Barcelona, Spain
NAC
July 21–24, 2015 / Cincinnati, OH
SHOWSOUTH
TBA
GENEVA CONVENTION
September 29–October 1, 2015 / Lake Geneva, WI
SHOW-A-RAMA
September 15-16, 2015 / New Orleans, LA
SHOWEAST
October 12-15, 2015 / Hollywood, FL
Warner Bros.
EXPOCINE
TBA
White Castle
CINEASIA
December 8–10, 2015 / Hong Kong
2
2015 EDITORIAL CALENDAR
FEBRUARY 25, 1956
EVERY MEMBER OF THE NATIONAL ASSOCIATION OF THEATRE OWNERS RECEIVES A COPY OF BOXOFFICE® PRO EACH MONTH
34% of subscribers are executives in film production, distribution, marketing and promotion
66% of subscribers are circuit executives, theater owners, managers, film buyers and industry professionals
JANUARY
JULY
• Art House Convergence Coverage • Audio Accessibility • Independent Film Distribution and exhibition • Global Giants of Exhibition • BoxOffice Hall of Fame 2015
• BoxOffice Europe • Sound • Anti-Piracy • NAC Preview
RESERVE BY.........................................................DEC. 17, 2014 MATERIALS BY ................................................... DEC. 19, 2014 ON SALE ................................................................JAN. 14, 2014 %2186',675,%87,21 $57+286(&219(5*(1&(JAN. 19–22, 2015
RESERVE BY..........................................................JUNE 1, 2015 MATERIALS BY .................................................... JUNE 3, 2015 ON SALE ............................................................... JUNE 11, 2015
FEBRUARY
AUGUST
• Giants of Exhibition • Malco 100th Anniversary • Drive-In Theaters • Global Box Office Recap • BoxOffice Social Club • Online and Mobile Ticketing
• NAC Coverage • Concessions • Cinema Dining
RESERVE BY........................................................JAN. 20, 2015 MATERIALS BY ................................................... JAN. 22, 2015 ON SALE ............................................................... JAN. 29, 2015 %2186',675,%87,21 8',72$&219(17,21FEB. 2–5, 2015
MARCH • Premium Large Format • 3D Update • Summer 2015 3D Preview • BoxOffice Classics: 3D • Tribute: Texas Instruments/DLP's Dr. Larry Hornbeck, Academy Award 2015
%2186',675,%87,21 &,1((8523(JUNE 22–25, 2015
RESERVE BY......................................................... JULY 6, 2015 MATERIALS BY .................................................... JULY 8, 2015 ON SALE ............................................................... JULY 17, 2015 %2186',675,%87,21 1$&JULY 21–24, 2015 / SHOWSOUTH AUG 18–19, 2015
SEPTEMBER • Buyers Guide • Geneva Convention Coverage RESERVE BY......................................................... SEPT. 1, 2015 MATERIALS BY ....................................................SEPT. 3, 2015 ON SALE .............................................................. SEPT. 12, 2015
RESERVE BY......................................................... FEB. 17, 2015 MATERIALS BY .................................................... FEB. 19, 2015 ON SALE ................................................................FEB. 27, 2015
%2186',675,%87,21 &,1(6+2:SEPT. 15–16, 2015 *(1(9$&219(17,21SEPT. 29–OCT. 1, 2015
APRIL
OCTOBER
• Summer Movie Preview • BoxOffice Charity Spotlight • CinemaCon Preview • The Pre-Show Experience • Screen Advertising • Theater Management Systems • BoxOffice Classics • Marcus Theatres 80th Anniversary in April!
• Women in Exhibition and Distribution • New Products
RESERVE BY........................................................MAR. 10, 2015 MATERIALS BY ................................................... MAR. 13, 2015 ON SALE .............................................................. MAR. 22, 2015
RESERVE BY....................................................... SEPT. 21, 2015 MATERIALS BY ................................................. SEPT. 23, 2015 ON SALE .................................................................. OCT. 1, 2015 %2186',675,%87,21 6+2:($67OCT. 12–15, 2015
MAY
NOVEMBER
• CinemaCon Coverage • New Products • BoxOffice Hall of Fame Tribute
• BoxOffice Latin America • Alternative Content
RESERVE BY........................................................... APR. 1, 2015 MATERIALS BY ..................................................... APR. 3, 2015 ON SALE ................................................................APR. 13, 2015 %2186',675,%87,21 &,1(0$&21APRIL 20–23, 2015
RESERVE BY........................................................ OCT. 19, 2015 MATERIALS BY ....................................................OCT. 21, 2015 ON SALE ...............................................................OCT. 29, 2015 %2186',675,%87,21 (;32&,1(TBA
JUNE
DECEMBER
• Inside Your Theater • The Lobby Experience • Loyalty Programs • CineEurope Preview
• Luxury Seating • Immersive and Interactive Seating • Update on the Asian Market
RESERVE BY......................................................... MAY 15, 2015 MATERIALS BY .................................................... MAY 18, 2015 ON SALE ............................................................... MAY 27, 2015 %2186',675,%87,21 6+2:&$1$'$JUNE 2–5, 2015
RESERVE BY........................................................ NOV. 13, 2015 MATERIALS BY ...................................................NOV. 16, 2015 ON SALE .............................................................. NOV. 25, 2015 %2186',675,%87,21 &,1($6,$DEC. 8–10, 2015
ADVERTISING CONTACT 6XVDQ8KUODVV93$GYHUWLVLQJ VXVDQ#ER[RI´FHFRP 3
2015 DISPLAY RATES EFFECTIVE ISSUE DATE
Jan. 2015
MAGAZINE TRIM
8.25" x 10.875" / 49p6 x 65p3 / 210.5mm x 276.5mm
)285&2/25
MARCH 7, 1925
OUR SUBSCRIBERS ARE ALL THE MAJOR THEATER CIRCUITS, INCLUDING:
Regal Entertainment Group AMC Entertainment
&/$66,),(' ',63/$< $130 per column inch 2.3" 13p10 / 58mm
5$7(
',0(16,216
%/(('
SPREAD
$6055
16.5" x 10.875" 99p0 x 65p3 419mm x 276mm
16.75" x 11.125" 100p6 x 66p9 425mm x 283mm
COVERS
$4037
8.25" x 10.875" 49p6 x 65p3 210mm x 276mm
8.5" x 11.125" 50p3 x 66p9 216mm x 283mm
FULL
$3681
8.25" x 10.875" 49p6 x 65p3 210mm x 276mm
8.5" x 11.125" 50p3 x 66p9 216mm x 283mm
HALF H
$2587
7.25" x 4.75" 43p6 x 28p6 184mm x 121mm
Not available
HALF V
$2587
3.5" x 9.75" 21p0 x 58p7 89mm x 248mm
Not available
$1936
2.3" x 9.75" 13p10 x 58p7 58mm x 248mm
Not available
QUARTER
$1573
3.5" x 4.75" 21p0 x 28p6 89mm x 121mm
Not available
COVER BURST
$950
2.0" x 2.0" 12p0 x 12p0 51mm x 51mm
available to full-page and spread advertisers only
Cinemark USA Carmike Cinemas Cineplex Entertainment Rave Motion Picture Theaters
&/$66,),('
$2 per word send copy and billing THIRD V info via email to [email protected]
Marcus Theatres Corporation Hollywood Theaters National Amusements Empire Theatres Harkins Theatres Malco Theatres Georgia Theatre Company Great Escape Theatres
NO LIVE MATTER WITHIN .25" (0P9 OR 7MM) OF FINAL TRIM SIZE. ON SPREADS ALLOW .25" (0P9 OR 7MM) SAFETY ON EACH SIDE OF THE GUTTER. ALL MARKS SHOULD BE OFFSET AT LEAST .125” (0P4.5 OR 3.5MM) FROM TRIM. ALL ADS SUPPLIED MUST BE CMYK. ALL IMAGES MUST BE NO LESS THAN 300DPI. CONTACT YOUR SALES REP FOR SPOT COLOR AVAILABILITY. UPLOAD ADS VIA FTP TO FTP.BOXOFFICEADMIN.COM / USER: BOXOFFICEADS PASSWORD: MOVIEBUSINESS AND PLACE INTO FOLDER NAMED FOR THE MONTH IN WHICH YOUR AD WILL RUN. FORMAT: HI-REZ PDF/X-1A WITH FONTS EMBEDDED. FILES SHOULD CONFORM TO SWOP GUIDELINES, AND TOTAL INK DENSITY SHOULD NOT EXCEED 300%. VIEW SPECIFICATIONS ONLINE AT WWW.SWOP.ORG
0217+/
