2017 Event Sponsorship Prospectus

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May 31- June 2, 2017 | Tokyo Conference Center Ariake, Tokyo, Japan

2017 Event Sponsorship Prospectus

TABLE OF CONTENTS

About the Event............................................................. 3 Benefits of Sponsorship..................................................4 Diamond Sponsorship....................................................5 Platinum Sponsorship.....................................................6 Gold Sponsorship...........................................................7 Silver Sponsorship..........................................................8 Sponsorship Grid At-A-Glance.......................................9 Promotional Marketing Opportunities............................10 About Linux Foundation Events....................................11 Sponsorship Bundles & Custom Packages...................14

Automotive Linux Summit 2016

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The Automotive Linux Summit gathers together the most innovative minds from automotive expertise and open-source excellence... including automotive systems engineers, Linux experts, R&D managers, business executives, opensource licensing and compliance specialists and community developers. The event connects the developer community driving the innovation in this area together with the vendors and users providing and using the code in order to drive the future of embedded devices in the automotive arena.

2016 By The Numbers 350 Attendees from 175 Companies:

INDUSTRY

JOB LEVEL

JOB FUNCTION

• Automotive/Transport 33% • Education/Research 1% • Hardware 20% • Industrial Manufacturing 3% • Media 3% • Software 35% • Other 5%

• C-Level 10% • VP 14% • Director/GM 12% • Manager 25% • Individual Contributor 20% • Academic 3% • Other 16%

• Development/Engineering 59% • Executive Management 10% • Media 3% • Sales/Marketing/Product 18% • Student 1% • Other 9%

500+ attendees in 2017 Automotive Linux Summit 2016

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Benefits of Sponsorship:

+ Talent Acquisition & Recruitment

Support the Automotive & Embedded Linux Community

G  ain mindshare & brand visibility

Showcase products, services & new technologies

Past Sponsors Include:

Automotive Linux Summit 2017 2016

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DIAMOND SPONSORSHIP SPONSORSHIP FEE

$30,000 2 AVAILABLE

Thought Leadership

Brand Awareness

ƒƒ KEYNOTE SPEAKING OPPORTUNITY (15 minutes) Sponsor to work directly with Linux Foundation on signoff for content of session.

ƒƒ RECOGNITION ON EVENT SIGNAGE Logo on conference signage.

ƒƒ PRE OR POST CONFERENCE EMAIL BLAST One time use of opt-in list to be sent by Linux Foundation.

1 AVAILABLE

Contact sponsorships@ linuxfoundation.org to secure your sponsorship today.

Sales, Marketing & Recruiting ƒƒ 10X10 EXHIBIT BOOTH IN TECHNOLOGY SHOWCASE Providing excellent mindshare for sponsors. ƒƒ (1) LEAD RETRIEVAL SCANNER Use at your booth.

ƒƒ RECOGNITION IN PRECONFERENCE EMAIL MARKETING Logo under diamond sponsors. ƒƒ KEYNOTE STAGE BRANDING Logo prominently displayed on stage screens.

Access & Education ƒƒ (20) CONFERENCE ATTENDEE PASSES Full access passes to the entire conference for your staff or customers. 20% off additional passes for staff/customers.

Community Support ƒƒ RECOGNITION ON EVENT WEBSITE Prominent logo display on all website pages. ƒƒ ONSITE RECOGNITION During opening keynote.

Automotive Linux Summit 2017 2016

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PLATINUM SPONSORSHIP

Thought Leadership

Brand Awareness

ƒƒ KEYNOTE SPEAKING OPPORTUNITY* (15 minutes) Sponsor to work directly with Linux Foundation on signoff for content of session.

ƒƒ RECOGNITION ON EVENT SIGNAGE Logo on conference signage.

*Based on availability

SPONSORSHIP FEE

$20,000 4 AVAILABLE 2 AVAILABLE

Contact sponsorships@ linuxfoundation.org to secure your sponsorship today.

ƒƒ RECOGNITION IN PRECONFERENCE EMAIL MARKETING Logo under platinum sponsors.

Sales, Marketing & Recruiting

ƒƒ KEYNOTE STAGE BRANDING Logo prominently displayed on stage screens.

ƒƒ 10X10 EXHIBIT BOOTH IN TECHNOLOGY SHOWCASE Providing excellent mindshare for sponsors.

Access & Education

ƒƒ (1) LEAD RETRIEVAL SCANNER Use at your booth.

Community Support

ƒƒ (15) CONFERENCE ATTENDEE PASSES Full access passes to the entire conference for your staff or customers. 20% off additional passes for staff/customers.

ƒƒ RECOGNITION ON EVENT WEBSITE Prominent logo display on all website pages. ƒƒ ONSITE RECOGNITION During opening keynote.

Automotive Linux Summit 2017

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GOLD SPONSORSHIP SPONSORSHIP FEE

$10,000 6 AVAILABLE SOLD OUT

Contact sponsorships@ linuxfoundation.org to secure your sponsorship today.

Thought Leadership

Brand Awareness

ƒƒ SESSION SPEAKING OPPORTUNITY Sponsor to work directly with Linux Foundation on signoff for content of session.

ƒƒ RECOGNITION ON EVENT SIGNAGE Logo on conference signage.

Sales, Marketing & Recruiting ƒƒ 8X6 EXHIBIT BOOTH IN TECHNOLOGY SHOWCASE Providing excellent mindshare for sponsors. ƒƒ (1) LEAD RETRIEVAL SCANNER Use at your booth.

ƒƒ RECOGNITION IN PRECONFERENCE EMAIL MARKETING Logo under gold sponsors. ƒƒ KEYNOTE STAGE BRANDING Logo prominently displayed on stage screens.

Access & Education ƒƒ (10) CONFERENCE ATTENDEE PASSES Full access passes to the entire conference for your staff or customers. 20% off additional passes for staff/customers.

Community Support ƒƒ RECOGNITION ON EVENT WEBSITE Prominent logo display on all website pages. ƒƒ ONSITE RECOGNITION During opening keynote.

Automotive Linux Summit 2017

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Sales, Marketing & Recruiting

SILVER SPONSORSHIP SPONSORSHIP FEE

$5,000 UNLIMITED

Contact sponsorships@ linuxfoundation.org to secure your sponsorship today.

ƒƒ 8X6 EXHIBIT BOOTH IN TECHNOLOGY SHOWCASE Providing excellent mindshare for sponsors. ƒƒ (1) LEAD RETRIEVAL SCANNER Use at your booth.

Community Support ƒƒ RECOGNITION ON EVENT WEBSITE Prominent logo display on all website pages.

Brand Awareness ƒƒ RECOGNITION ON EVENT SIGNAGE Logo on conference signage.

Access & Education ƒƒ (5) CONFERENCE ATTENDEE PASSES Full access passes to the entire conference for your staff or customers. 20% off additional passes for staff/customers.

Automotive Linux Summit 2017

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SPONSORSHIP GRID AT-A-GLANCE

Speaking Opportunity: Sponsor to work directly with Linux Foundation on signoff for content of session.

Pre or Post-Conference Email Blast: One time use of opt-in list to be sent by Linux Foundation.

Contact [email protected] to secure your sponsorship today.

diamond

platinum

gold

silver

2 available 1 available

4 available 2 available

6 available

unlimited

Keynote (15 minutes)

sold out

Keynote (15 minutes, based on availability)

Session



Recognition in Pre-Conference Email Marketing







Keynote Stage Branding: Logo prominently displayed on







Onsite Recognition during Opening Keynote Session







Recognition on Event Website: Prominent logo display

















10x10

10x10

8x6

8x6

Lead Retrieval Scanners: Use at your booth

1

1

1

1

Conference Attendee Passes: Full access passes to the entire

20

15

10

5









$30,000

$20,000

$10,000

$5,000

stage screens

on all website pages

Recognition on Event Signage: Logo on conference signage Exhibit Booth: The Technology Showcase is the hub of the event, providing excellent mindshare for sponsors

conference for your staff or customers.

20% Discount on Additional Conference Passes

Sponsorship Cost

Automotive Linux Summit 2017 2016

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PROMOTIONAL MARKETING OPPORTUNITIES Contact sponsorships@ linuxfoundation.org to secure your sponsorship today.

Lanyards $5,000 Every attendee will wear a name badge and lanyard and your logo will appear across the lanyard.

Keynote Live Stream & Recording $7,000 A great sponsorship opportunity for sponsors that cannot physically be at the event. Includes logo on live stream home page, two attendee passes and logo on website and signage. Sponsor will be allowed to use recordings on their website or in promotional materials via embedded code.

Attendee T-Shirt $7,500 Our designers always create fun shirts that are worn for years to come. Includes your logo on sleeve of shirt.

Hackathon, Dev Day or Mini Summit $10,000 and up A great opportunity to take advantage of our existing attendee base. Sponsorship includes promotion on our website and in event promotion as a co-located event, registration add-on opportunity on event registration form, plus venue space, internet and AV. Please contact us for a customized offer.

Lunch & Learn $15,000 for 50 people, $25,000 for 100 people An opportunity to host a group of attendees and deliver your key message and thought leadership. Sponsorship includes lunch for specified number of attendees, promotion of lunch through all event channels and the opportunity to program lunch at your discretion. Note: A leveled sponsorship is required for this option

Automotive Linux Summit 2017 10

Technologies Covered By Event: Linux Kernel & Subsystems, Systems Administration LinuxCon, Open Source Summit, Embedded Linux Conference, Automotive Linux Summit, Linux Plumbers Conference, Linux Kernel Summit, LSF-MM Summit, Vault, Linux Security Summit

Containers & Cloud Native Computing Cloud Foundry Summit, CloudNativeCon/ KubeCon, Open Source Summit, ContainerCon, MesosCon, Node.js Interactive, Xen Project, Developer Summit, KVM Forum

Networking, SDN & NFV Open Networking Summit, OpenDaylight Summit, OPNFV Summit, Open vSwitch Conference

IoT, Embedded, Mobile & Automotive OpenIoT Summit, Embedded Linux Conference, Automotive Linux Summit

Big Data & Data Science Apache: Big Data, MesosCon

Ecosystem, Community & Professional Open Source Apache: Big Data, ApacheCon, Open Source Leadership Summit, Open Source Summit, LinuxCon + ContainerCon, Open Compliance Summit, Open Source Forum

Linux Foundation events are where the world’s greatest technologists collaborate, meet and innovate. If you rely on open source, you need to be a part of Linux Foundation events. It’s well established that leading companies are using open source strategically to power their business. Smart companies realize that to gain a competitive advantage they must influence and learn directly from the open source maintainers, developers and IT managers who are steering the projects being used to create today’s most innovative commercial products and services. Linux Foundation events are the only place where the world’s leading maintainers, developers and practitioners across all of the most important open source software projects meet. From the enterprise to networking, embedded, IoT and cloud infrastructure, among others, Linux Foundation events are the best place to identify software trends early and inform future technology investments. They’re also the ripest recruiting grounds in today’s technology landscape. Visibility within the open source community is one of the best ways to advance your open source development work through connection with sophisticated users who are evaluating and buying the next generation of infrastructure, big data or cloud technology. If you want to influence, learn from or recruit these maintainers and developers, or reach the IT managers, cloud architects, network architects, infrastructure managers or administrators, Linux Foundation events are a must-attend and must sponsor.

Invitation-Only Events LSF-MM Summit, Kernel Summit & Open Source Leadership Summit Automotive Linux Summit 2016 11

OVERALL 2016 AUDIENCE SNAPSHOT ATTENDANCE

20,000+ attendees 28% YoY Growth

REPRESENTING

4,000+ organizations Including corporations, associations and academic institutions worldwide

AUDIENCE BY COMPANY SIZE COMPANY SIZE

SUM OF %

1 - 99

26%

100 - 499

16%

500 - 4999

16%

5000 - 9999

5%

10000+

37%

FROM

85 countries With representatives from US, Japan, Germany, Korea, UK and many more.

More than

56%

attendees are from the US

Automotive Linux Summit 2017 12

OVERALL 2016 AUDIENCE SNAPSHOT (CON’T) AUDIENCE BY JOB FUNCTION 40%

Development / Engineering DevOps / System Administration

20%

IT / Dev Manager, Director & VP

13%

Marketing / Sales

6%

Executive Management

7%

Student / Academic

6%

Product

4%

Press / Analyst

2%

Other

2%

PRESS & SOCIAL MEDIA

Linux Foundation events are highly engaging and interactive. Our events generated:

7,500+

90,000+

374,000,000+

media clips with

social media engagements on Facebook, Google+ & Twitter

event keyword impressions on social media

152,000,000+ impressions

Over 150 press in attendance

AUDIENCE BY INDUSTRY Solutions Provider / IT Consultancy

2%

Carriers / Telecom

5%

Other

13% Education / Research

4%

Associations / Trade Groups / Foundations

6%

Software / Internet

48%

Hardware / Computers / Electronics

22%

Automotive Linux Summit 2017 2016 13

Sponsorship Bundles & Custom Packages Interested in sponsoring multiple events and/ or creating a custom sponsor package? We offer bundled sponsorship package discounts and are happy to work with you to create a customized package to meet your organization’s individual needs. Linux Foundation Corporate Members receive sponsorship discounts on Linux Foundation events. Please inquire for details.

Contact [email protected] to secure your sponsorship today. www.events.linuxfoundation.org