21% 32% 72% 69% 61% 49% 46% 45% 45% 44% 44% 5 4 54%

Report 1 Downloads 145 Views
TOP 50

2

1

3

4

6

5

7

8

9

NEWCOMERS

50

Eight of Top 10 brands were banks or automobiles.

$11.0 Bil.

1

14

13

15

TOP 10 BRANDS

$12.6 Bil.

12

11

10

2

$9.4 Bil.

MRF

49

Rank 8

$5.1 Bil.

$3.9 Bil.

4

$3.4 Bil.

$2.9 Bil.

6

5

$2.5 Bil.

7

$2.4 Bil. 9

Banks

Banks

Brand Value

$2.3 Bil.

Rank 37

Brand Value

Rank 50

Brand Value

Brand Value

$2.5 Bil.

$645 Mil.

$630 Mil.

$403 Mil.

Banks

Banks

Tires

Automobiles

10

BRANDZ™ INDIA TOP 50 GROWS IN BRAND VALUE

Banks

Telecom Providers

Banks

Banks

Paints

Automobiles

Automobiles

FINANCIAL SERVICES, HOME AND PERSONAL CARE LEAD BRAND VALUE GROWTH

BRANDZ™ INDIA TOP 50 PORTFOLIO OUTPERFORMS SENSEX INDIA

Rate exceeds the growth of the Global Top 100 for every year since the launch of the Global BrandZ™ rankings a decade ago.

% Change in Sector Brand Value

18.6%

15% of the India Top 50 total value

Financial Services

15%

US$ 92.2 Bil.

46 45

1.5%

5% 0%

44

August 2014

43

July 2015

22

Paints

% Change in Brand Value

72%

Lubricants

69%

Rank 46

Brand Value $469 Mil.

Rank 44

Rank 22

Brand Value $502 Mil.

Rank 10

Brand Value $1.2 Bil.

Food and Dairy

4

54%

61%

Brand Value $2.3 Bil.

49% 46% 45% 45% 44% 44% Rank 31

Brand Value $759 Mil.

Alcohol

Rank 13

Brand Value $1.5 Bil.

Rank 4

Brand Value $5.1 Bil.

Rank 40

Brand Value $531 Mil.

41

Banks Food and Dairy

Brand Value $1.1 Bil.

Rank 35

Brand Value $648 Mil.

24

Brand Contribution Index

Rank 26

Home Care Source: BrandZ™ / Millward Brown

40

25

Download the full report at www.brandz.com 39

38

23

42

21%

10%

TOP 10 RISERS

Home Care

Paints

27%

Food & Drink

12% of the India Top 50 total value

Telecom Providers

15% of the India Top 50 total value

The strong got stronger.

5

Brand Contribution Index

32%

21

Personal Care

28%

-5%

Brand contribution leaders came from diverse categories. Brand contribution measures the influence of brand alone on financial value, on a scale of 1 to 5, 5 highest.

Automobiles

12% of the India Top 50 total value

20

49%

10%

(2014)

TOP 10 IN BRAND CONTRIBUTION

Auto Aftermarket

5% of the India Top 50 total value

41% of the India Top 50 total value

(2015)

US$ 69.6 Bil.

Home and Personal Care

19

33%

20%

BrandZ™ India Top 50 Portfolio SENSEX India

Automobiles

18

47

48

17

8

Rank 36

16

3

37

36

35

34

33

32

31

30

29

28

27

26

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