FINANCIAL SERVICES, HOME AND PERSONAL CARE LEAD BRAND VALUE GROWTH
BRANDZ™ INDIA TOP 50 PORTFOLIO OUTPERFORMS SENSEX INDIA
Rate exceeds the growth of the Global Top 100 for every year since the launch of the Global BrandZ™ rankings a decade ago.
% Change in Sector Brand Value
18.6%
15% of the India Top 50 total value
Financial Services
15%
US$ 92.2 Bil.
46 45
1.5%
5% 0%
44
August 2014
43
July 2015
22
Paints
% Change in Brand Value
72%
Lubricants
69%
Rank 46
Brand Value $469 Mil.
Rank 44
Rank 22
Brand Value $502 Mil.
Rank 10
Brand Value $1.2 Bil.
Food and Dairy
4
54%
61%
Brand Value $2.3 Bil.
49% 46% 45% 45% 44% 44% Rank 31
Brand Value $759 Mil.
Alcohol
Rank 13
Brand Value $1.5 Bil.
Rank 4
Brand Value $5.1 Bil.
Rank 40
Brand Value $531 Mil.
41
Banks Food and Dairy
Brand Value $1.1 Bil.
Rank 35
Brand Value $648 Mil.
24
Brand Contribution Index
Rank 26
Home Care Source: BrandZ™ / Millward Brown
40
25
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38
23
42
21%
10%
TOP 10 RISERS
Home Care
Paints
27%
Food & Drink
12% of the India Top 50 total value
Telecom Providers
15% of the India Top 50 total value
The strong got stronger.
5
Brand Contribution Index
32%
21
Personal Care
28%
-5%
Brand contribution leaders came from diverse categories. Brand contribution measures the influence of brand alone on financial value, on a scale of 1 to 5, 5 highest.