Click and Collect
Effectively manage store fulfilment Red Ant’s Click and Collect application is a next generation solution for managing the click and collect process in retail stores, offering a complete end-to-end experience for staff and customers. Built using our connected retail platform, it integrates with existing OMS, WMS and eCommerce systems of record, and has dedicated front-end interfaces for every step of the process, to help you smoothly manage this vital aspect of multichannel retail. • Maximise stock usage with both pick-from-store and central dispatch • Improve picking accuracy and efficiency • Increase customer NPS and collection rates • Provide the smoothest experience from notification to collection • Reduce dependency on legacy systems • Increase order values and attach rates
Maximise stock usage with both pick-from-store and central dispatch The application supports multiple fulfilment options, including colleagues picking items from store shelves and parcels arriving from central warehouses, giving you more flexibility to get your customers the items they want, regardless of location.
Improve picking accuracy and efficiency Dedicated picking apps are available for tablet, mobile and wearable, freeing colleagues from dependence on legacy POS systems and giving them an easy to use workflow. Virtual picklists provide detailed product descriptions and images, helping colleagues reduce mispicks between similar items and cutting down on paper and printing. Plus, support for dynamically marking the location of incoming deliveries maximises available space and stops parcels going missing or delays when customers arrive.
Click and Collect
Provide the smoothest experience from notification to collection Direct integration of the shop floor with SMS, push notifications and email, improve both the quality and timeliness of customer communications about the status of their order. A dedicated kiosk for self-check-in makes it easier for customers to collect their orders without tying up store colleagues, with call-for-assistance functionality if they get stuck. Dynamic collection instructions ensure customers always head to the right part of the store, and, for a truly seamless experience, GPS integration can notify colleagues to prepare orders when customers nearby.
Increase order values and attach rates Integration with your eCommerce recommendations engine gives customers personalised, relevant cross sell directly at the point of collection to maximise your revenue opportunities. The same recommendations can be shared with sales colleagues, empowering them to make targeted recommendations, even for extended ranges they may be unfamiliar with.
Reduce dependency on legacy systems The unique integration options provided by our connected retail platform mean you can extend, enhance and eventually replace legacy systems that are frequently crucial to the click and collect fulfilment process. From eCommerce to order management, ERP or POS, secure two-way integration can gap-fill your desired functionality even if it isn’t supported in the host system, to provide customers and colleagues with optimised UX and a data rich experience without impacting business-critical systems and processes.
Increase NPS and collection rates The seamless collection journey and increased customer communications provided by the application can increase Net Promoter Score by up to 3 points in any store where it is deployed, providing a noticeable boost to your overall customer experience. And with an increase to overall click-and-reserve collection rates of up to 2%, you’ll see immediate financial benefits and have less unclaimed stock.
Your ideal technology partner About the connected retail platform
About Red Ant
Our connected retail platform joins up your systems with pragmatic, step-by-step integrations, streamlined API orchestration, and modular, reusable processes. Bridging gaps in data, user experience, and reporting, it helps you take control of your technology, to open up a whole new range of opportunities to drive innovation, power business-as-usual, and deliver engaging store experiences.
Red Ant is a technology partner that empowers retailers to connect online with offline, delivering smarter ways to drive innovation and fully connected retail experiences. As the trusted advisor to leading international retail and luxury brands, we design and deliver the strategies and applications for next-generation client service and the store of the future.
Building on this platform, our suite of leading customer, colleague and business applications and tailored design services deliver real benefits now and for the future for key retail use cases: delivering a seamless shopping experience across mobile, tablet, kiosk, wearables and in-store displays; engaging and rewarding to make every customer feel like a VIP while capturing valuable shopper insight; empowering colleagues with valuable knowledge and the tools they need to excel.
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