Annual Report 2014—2015
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MESSAGE FROM THE CHAIR Our year to
Centre, has done remarkably well in
forward and a Fundraising Executive
the end of
the financial year 2014-2015 and this
to diversify our income stream. Both
March 2015
has translated into further investment
have started since the year-end.
was a year
in the charitable activities of Business
of ensuring
Launchpad.
continued success, reassessing and re-evaluating our strategy to develop an improved offering. We continued to provide high quality, personalised business support
and counselling to young people aged 16-30 and we focused on engaging a greater number of vulnerable and disadvantaged young people from the community.
financial year, Business Launchpad has
Our activities focused on informing
made considerable advancements in
and engaging a greater number of
terms of its impact on young people.
young people with a special emphasis
We have evaluated and invested in the
on reaching young people from
long-term sustainability and
disadvantaged groups such as Black,
development of the charity and we
Asian & Minority Ethnic (BAME) and
look forward to achieving our
young people not in education,
objectives and supporting an even
employment or training (NEETs). We
greater number of young people.
hosted the Youth Enterprise Summit and took part in a number of outreach events including the Global
In July 2014, Emmet Byrne a trustee of
Entrepreneurship Week and
12 years, resigned from the Board of
Wandsworth Enterprise Week. These
Trustees to take on the role of Interim
activities helped us widen our reach
CEO. The board chose to fill the role
and facilitated the establishment of
on an interim basis to provide the
collaborations with key stakeholders.
much needed leadership and operational support. We have now hired a permanent CEO, Stuart Thomason. He comes with a wealth of enterprise experience and we are delighted to welcome him to the team. Our trading arm, Trident Business
In summary, compared to the prior
Finally, I would like to thank all our staff for their hard work in making our charity so successful. A special thank you to Mary Foley and the Trustees for their support, commitment and wise counsel during
the past year. I would also like to welcome the employees that joined
During our annual strategic review we
the BLP team this year, our new CEO
identified the need to offer an
as well as the new trustees that came
enhanced and wider service to our
on board to help us achieve our
beneficiaries and diversify our
objectives.
income streams. To that end, we recruited a Head of Business Counselling to lead the charity
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William Hoyle, Chair
ABOUT US
“
Our Mission Statement
To offer practical, complete and personalised business guidance and
support to disadvantaged young entrepreneurs from across London, in the age range of 16 to 30, who want to set up and run their own enterprise.
Our Key Aims
”
To work in partnership with young people to enable them to fulfill their ambition to start their own business.
To increase young people’s knowledge and awareness of the selfemployment option.
To develop approaches that empower, support and encourage young people to become self-confident, believe in themselves, have aspirations and fulfil their potential.
To provide practical client-led supported learning, leading to selfemployment.
To bring about change and benefit in areas where we work by encouraging an enterprising culture that promotes self-employment.
To make the best use of Business Launchpad’s resources and obtain new resources to support our aims. 4
OUR SERVICES 1.Business Awareness Seminars (BAS) We run 24 free BAS sessions each year as a first step to engaging young people and increasing their knowledge and awareness of selfemployment.
2.‘Pre-start up’ Business Counselling Those that decide to continue they enter the ‘Pre-start-up’ programme and receive intensive support, guidance and training. Business Launchpad’s skilled team of Business Counsellors meet with young people regularly on a one-to-one basis, aiming to
progress them through to starting their own business and tailoring their support to individual’s specific needs and timescale.
3. One-to-one ‘Post-start up’ support Having established their business, young people are then supported for a period of two years; the most critical time for a business. The support is geared towards encouraging independence and engagement in the wider enterprise support network.
4.Masterclasses Our specialised courses complement the one-to-one support and aim to equip young people with core business start-up knowledge and tools, focusing on areas such as Sales, Branding and Presentation.
5. Affordable Office Space Business Launchpad offers two years of heavily subsidised business space within our premises (Trident Business Centre) to the young people that need it. This gives them the opportunity to grow and sustain their business in a supportive environment. 5
“
Dog behaviour is an area I know a lot about. Your business has to be something you are passionate about so that you push yourself and promote your business - at the beginning it is all about putting yourself out there. Support from BLP inspires me to get out there and get things done. They push you to really go for it. There are times when you get tired, but it’s really worth it if you put the effort in.
”
Helen Stone Founder of Oakwood Dogs, a dog behaviour and training company
Information collected from Salesforce report FY 2014-2015 and through analysis of recorded monthly outreach figures.
Our full impact report will be published in March 2016. 6
WHAT MAKES US UNIQUE Client-led Model
Partnership Approach
The uniqueness of BLP’s services is derived from its
BLP has always employed a partnership approach to its work
interactive and client-led model. The mix of counselling and
to ensure a holistic and coordinated approach to problem
business orientated approach manage to blend and
solving, working with public, private and voluntary sector
personalise the guidance given to young entrepreneurs. It
agencies. BLP recognises that it cannot work in isolation and
recognises that we all have different abilities, experiences
that young people need access to a range and choice of sup-
and capabilities.
port agencies. In turn this also provides a conduit for client referrals.
Involving Young People in Service Delivery
Longevity
Young people influence the way that BLP’s service is
The period of time or number of sessions a young person has
designed and delivered. There is constant evaluation with
is not predetermined, each individual’s needs are reflected
the aim of improving the resources provided to the clients.
in their individual development plan and the nature of the
They influence and design the marketing material. BLP
support programme is developed between the client and
utilises and/or contracts where appropriate the services of
their counsellor.
its client businesses.
Flexible Learning Skills Young people from all walks of life access BLP’s services and
“
take away with them a package of flexible learning skills such as creativity, problem solving, risk taking, flexibility, financial capability, resourcefulness, the ability to take
Whenever I leave a business counselling session there is something that I see or think about differently, whether it be a new approach to take, a new idea to solve a problem or just general things I can be doing to grow.
initiatives and sell ideas, all of which are transferable skills in the wider world of work and further education, should they decide not to progress to setting up their own business or defer to a later date.
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”
Claudine Adeyemi The Student Development Co
CASE STUDIES Helen Stone — Oakwood Dogs Alongside working as a canine behaviourist and training advisor at Battersea Dogs & Cats Home, Helen recently set up her own dog behaviour and training business. She mainly deals with problem behaviour in dogs, such as anxiety and fear of being left alone. “Business Launchpad helped me right at the beginning, the brand essence, the logo and the name, they also provided some tips on the business as a whole. But also how to get my brand out there, helping me to promote myself in newspapers and magazines as well as online. With the accounting side of things I’ve also had support, I met someone at BLP who was setting up an accountancy business, so I am ready for the end of the tax year.”
Claudine Adeyemi — Student Development Co Claudine is a full time property litigation solicitor and set up the Student Development Co in 2014, a non-profit organisation providing career support to young people primarily from disadvantaged backgrounds. They provide soft skills workshops, insight programmes as well as introductions to professionals who answer career-related questions. “For me, Business Launchpad, and in particular my business mentor, has always strived to give me a different perspective. Whenever I leave a business counselling session there is something that I see or think about differently, whether it be a new approach to take, a new idea to solve a problem or just general things I can be doing to grow The Student Development Co.”
“
”
Go ahead and do it. Every idea is worth exploring. There is plenty of room in the market and many different avenues to take.
Ramona Williams Eyes for Success
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Ramona Williams — Eyes for Success Ramona founded Eyes for Success, a social enterprise with the aim to help visually impaired individuals. As visually impaired herself she understands the difficulties that they encounter and she wants to empower them to overcome the barriers that they face on a day-to-day basis. Her goal in the near future is to go into workspaces and raise awareness on the issue. “Business Launchpad helped me a lot. They helped me put a business plan together, carry out market research and build a customer base. The counsellors were a very important part of the journey and they helped me make my business successful”.
Samantha Warren — Samantha Warren London Samantha is a born and bred South Londoner. Always had a passion for drawing and art and further developed this in her studies and continued to do a degree in Printed Textiles at university. This then led to her career as a print designer in the fashion industry and since graduating in 2007 she has designed for much of the UK High Street including M&S, Dorothy Perkins & Monsoon. She started her brand Samantha Warren London in 2013, which is a luxury printed accessories label.
“Business Launchpad has helped me look at my brand as a business. I'm very happy and comfortable designing and making my products, but BLP has made me ask myself lots of questions like: What makes my brand special? Why would anyone want it? Who wants to stock my products? Where am I sourcing my materials from and why? Am I making enough money to keep this sustainable? If not, where can I make that money? How can I spread word of my brand? What are competitors doing? Endless questions which I have to answer to keep my business developing. I love it. It's helped me analyse cash flow, create spreadsheets & calendars which help discipline me and keep me focused. It's exactly what I need and I can't imagine my business without the support they’ve given me. It really is valuable.” 9
SUPPORTING COMMUNITIES In 2014, we hosted the Youth Enterprise Summit where representatives from local organisations that work with young people attended. They had the opportunity to network, build partnerships and explore prospects that can aid towards an integrated approach in supporting young people. The next Youth Summit will take place in 2016.
During the summer of 2014, two fundraising initiatives took place at ASDA in Mitcham and Clapham Junction. Business Launchpad staff together with
young volunteers were packing bags with the aim of raising money and awareness for Business Launchpad as well as giving back to the community.
“Business Launchpad were very supportive during my time of unemployment, it’s a great privilege to give back to the charity that supported me in launching my own enterprise and guiding me back into employment. There are many like me that the charity have supported. I also do this in memory of Colin Sambrook, the charity’s late CEO. His contribution brought a huge transformation to
Raised over £1200
the charity & he also made a positive impact on my life.” Caroline Odogwu, Marketing and Outreach Manager
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The Tooting Pop up Talent event was held in conjunction with the Foyer Foundation and Business Launchpad offered various interactive workshops to the attendees. During Global Entrepreneurship week, Business Launchpad organised a networking event for current and past beneficiaries. On the same week there was a Business Awareness Seminar and a marketing course on offer.
In February 2015 we held a networking course for BLP’s
beneficiaries in partnership with Westminster Kingsway College. During the same month a Time Keeping Course was also held to help young people develop timemanagement skills.
If you want to find out more or get involved please contact us on
[email protected] 11
OUR IMPACT IN NUMBERS
114 young people attended a Business Awareness Seminar We’ve helped over 70 young people become business aware and gain transferable skills Over the last financial year we’ve helped over
40 young people start, sustain and/or grow
their own business We provide post start-up support to young people who start their own business for a period of We had on average
2 years
60 active clients per month
Each client received 1:1 business counselling for an average of
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2.5 hours per month
TRIDENT BUSINESS CENTRE Trident Business Centre is the trading arm of Business Launchpad and is a 46,000 square foot Business Centre in Wandsworth. It offers affordable space for businesses, conference and meeting rooms for hire and virtual business services. The Centre was purchased by Business Launchpad in 1997 and launched in 1998 and its primary purpose was to let space to local, commercial, businesses and gift the profits back to the charity, to enable it to further its work. It is one of the largest mixed-use business centres in South London and it is operating as a social enterprise. Its profits are used to fund Business Launchpad’s work. This unique business model enables Trident to provide subsidised business premises to Business Launchpad’s clients. Business Launchpad offers two years of heavily subsidised business space within our premises (Trident Business Centre) to all our beneficiaries that need it. This gives them the opportunity to grow their business and become sustainable in a supportive environment. Trident Business Centre is a diverse and dynamic hub for start-ups and established businesses, including SME’s and larger organisations. A range of businesses are accommodated in the premises ranging from accounting and solicitor firms to web design, catering and charity groups. The business Centre has created a local community of young entrepreneurs that provides networking opportunities for the community. The Centre is now a vibrant business community with over 70 businesses on site. Trident Business Centre continues to be the main source of our charity’s income and its performance this year enabled us to expand our work with young people whilst continuing to be self-sustaining. This financial year has been Trident Business Centre’s most successful year since its establishment, reaching an average occupancy rate of 92% towards the end of the financial year. This can be attributed to a variety of reasons including staff commitment, marketing as well as customer satisfaction. Additionally, we continued to invest in infrastructure improvements as part of our wider strategy to ensure sustainability.
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LOOKING TOWARDS 2015-2016 The next year will be focused on creating a more structured offering whilst ensuring increased evidence-based outcomes. The Board of Trustees has agreed the following management priorities for the next financial year:
To continue to develop our offering and ensure it remains relevant today as it was 27 years ago.
Further invest in resources for building the organisational capacity and develop strong reporting and accountability structures.
Diversify our revenue stream to ensure long-term sustainability.
Develop a stronger evidence-based approach in order to better quantify and measure the outcomes of our services.
Develop a structured outreach plan with the aim to reach a larger amount of hard to reach and disadvantaged young people.
Re-invest both in Business Launchpad and Trident Business Centre to ensure the longterm sustainability of both entities.
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“
Business Launchpad gave us advice and tools and pointed us in the right direction. They offered us a strong support system. We had somewhere to go when we needed help.
Zenovia Grant Rhetoric E.A
”
FINANCIAL SUMMARY 2014-2015
Income Donations Corporate Donations Investment Income Other Total Income
Outgoings Staff Costs Marketing and Outreach Direct Costs Other Total Outgoings
£ 2,433 270,524 13,643 16,645 303,245
£ 132,726 2,130 24,159 8,025 167,040
Our trading arm Trident Business Centre is operating on a not-for-profit basis and all its surplus is donated to Business Launchpad for the successful running of the charity. The consolidated accounts demonstrate a Total Income of £930,275 and Total Outgoings of £807,868 for the financial year 2014-2015. http://apps.charitycommission.gov.uk/Showcharity/RegisterOfCharities/CharityWithPartB.aspx? RegisteredCharityNumber=299599&SubsidiaryNumber=0
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Business Launchpad Trident Business Centre 89 Bickersteth Road London SW17 9SH
businesslaunchpad @BusinessLP businesslaunchpad
020 8516 7700
businesslp
[email protected] www.businesslaunchpad.org.uk
BusinessLaunchPad
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