CFI News September 2016
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Included this month: CFI Online news; membership in action; CFI announces Coalitions and more! Receipt of CFI news does not constitute membership. Please visit our membership page to verify member status. We encourage you to share the CFI news with your colleagues and industry peers.
CFI News CFI LEADERSHIP Len Heflich, President Grupo Bimbo Doyle Karr, Vice President DuPont Amy Roady, Secretary/Treasurer Illinois Soybean Association Susan T. Borra, RD Food Marketing Institute Leon Bruner Grocery Manufacturers Association Jason Clay World Wildlife Fund Shannon Mutschler Sysco Leanne Cooley L.H. Gray & Son Limited Leigh Horner The Hershey Company Brittany Jablonsky The Farm Credit Council Stewart Leeth
September 2016 A MESSAGE FROM THE EXECUTIVE DIRECTOR Engage is one of The Center for Food Integrity's most impactful programs. And soon, it will become even more accessible. Since 2009, we've taken our Engage training to food and farm organizations and companies across the country to help them more effectively communicate with consumers and customers to build trust using the power of shared values. Terry Fleck Our peer-reviewed and published research shows that connecting through values is three-to-five times more powerful in building trust than simply sharing facts. According to elearningindustry.com 77% of USA companies offer online corporate training to improve the professional development of their employees. So it was obvious to the CFI board of directors that Engage training needed to be available in an online format. Read more RESEARCH SCOOP The Huffington Post "Food Critics Should Be More Transparent about Transparency" Read more Brownfield Ag News For America "Proposed Coalition to Address Gene Editing Concerns" Read more AgriTalk podcast, Charlie Arnot discusses gene editing. Listen now CFI PROGRAMS Coalition for Responsible Antibiotic Use
Smithfield Foods Monica Massey Dairy Farmers of America Kirk Merritt Ohio Soybean Council Ohio Soybean Council Foundation Cicely Simpson National Restaurant Association Ernst van Orsouw Genus/PIC Mindy Whittle Monsanto Company Craig Wilson Costco Wholesale Corporation Jay Akridge Purdue University Doug Buhler Michigan State University Doug Winter United Soybean Board Charlie Arnot The Center for Food Integrity Terry Fleck The Center for Food Integrity
Antibiotic resistance is a serious public health concern. Significant research has been done on the use of antibiotics in animal agriculture, but to date it has not been evaluated in a multi-disciplinary context to determine the relative impacts and tradeoffs on sustainability variables like public health, food safety, animal health and well-being, the environment, food security or food affordability. Read more Coalition for Gene Editing in Agriculture The Center for Food Integrity (CFI) announced the formation of the Coalition for Responsible Gene Editing in Agriculture, a partnership of diverse stakeholders committed to building public trust in gene editing for agriculture and food production, earlier this month. Read more MEMBERSHIP IN ACTION Did you know? The CFI sponsored Best Food Facts website has seen a 31% increase in traffic over 2015. BestFoodFacts.org In 2016 CFI received coverage in over 400 media stories that resulted in over 21 million impressions and we still have another quarter left in 2016. To date, CFI Speaker's Bureau has placed 49 presentations at industry events in 2016. A Clear View of Transparency ... How can you use the research? Like many in the food system, members and partners of The Center for Food Integrity (CFI) have noticed consumers' expectation for greater transparency within the food system. Research by CFI in 2013 defined what consumers mean when they say, "I want greater transparency." Read more TRENDING: IN CASE YOU MISSED IT "Big Farms Offer Big Environment Benefits" It may be counter-intuitive for some, but today's large farms using modern production methods are easier on the environment than their small-farm counterparts of the mid-1990s. So says agriculture economist Jayson Lusk, who offers evidence of such in a recent New York Times op-ed titled, "Why Industrial Farms Are Good for the Environment". Read more MARK YOUR CALENDAR October 20 at 1 pm CST 2016 Research Findings Webinar Member and Sponsors Only CFI OCTOBER SPEAKER PLACEMENTS October 3, Charlie Arnot Bay State Milling October 13, J.J. Jones 6th Annual Conference on Food Studies October 26, J.J. Jones Annual Delaware Cooperative Extension Conference October 26, Terry Fleck Executive Study Group Supply Chain Conference
For more information on how to book a CFI Speaker contact Allyson Perry at [email protected] or (816) 556.3126.
CONTACT
Included this month: CFI Online news; membership in action; CFI announces Coalitions and more! Receipt of CFI news does not constitute membership. Please visit our membership page to verify member status. We encourage you to share the CFI news with your colleagues and industry peers.
CFI News CFI LEADERSHIP Len Heflich, President Grupo Bimbo Doyle Karr, Vice President DuPont Amy Roady, Secretary/Treasurer Illinois Soybean Association Susan T. Borra, RD Food Marketing Institute Leon Bruner Grocery Manufacturers Association Jason Clay World Wildlife Fund Shannon Mutschler Sysco Leanne Cooley L.H. Gray & Son Limited Leigh Horner The Hershey Company Brittany Jablonsky The Farm Credit Council Stewart Leeth
September 2016 A MESSAGE FROM THE EXECUTIVE DIRECTOR Engage is one of The Center for Food Integrity's most impactful programs. And soon, it will become even more accessible. Since 2009, we've taken our Engage training to food and farm organizations and companies across the country to help them more effectively communicate with consumers and customers to build trust using the power of shared values. Terry Fleck Our peer-reviewed and published research shows that connecting through values is three-to-five times more powerful in building trust than simply sharing facts. According to elearningindustry.com 77% of USA companies offer online corporate training to improve the professional development of their employees. So it was obvious to the CFI board of directors that Engage training needed to be available in an online format. Read more RESEARCH SCOOP The Huffington Post "Food Critics Should Be More Transparent about Transparency" Read more Brownfield Ag News For America "Proposed Coalition to Address Gene Editing Concerns" Read more AgriTalk podcast, Charlie Arnot discusses gene editing. Listen now CFI PROGRAMS Coalition for Responsible Antibiotic Use
Smithfield Foods Monica Massey Dairy Farmers of America Kirk Merritt Ohio Soybean Council Ohio Soybean Council Foundation Cicely Simpson National Restaurant Association Ernst van Orsouw Genus/PIC Mindy Whittle Monsanto Company Craig Wilson Costco Wholesale Corporation Jay Akridge Purdue University Doug Buhler Michigan State University Doug Winter United Soybean Board Charlie Arnot The Center for Food Integrity Terry Fleck The Center for Food Integrity
Antibiotic resistance is a serious public health concern. Significant research has been done on the use of antibiotics in animal agriculture, but to date it has not been evaluated in a multi-disciplinary context to determine the relative impacts and tradeoffs on sustainability variables like public health, food safety, animal health and well-being, the environment, food security or food affordability. Read more Coalition for Gene Editing in Agriculture The Center for Food Integrity (CFI) announced the formation of the Coalition for Responsible Gene Editing in Agriculture, a partnership of diverse stakeholders committed to building public trust in gene editing for agriculture and food production, earlier this month. Read more MEMBERSHIP IN ACTION Did you know? The CFI sponsored Best Food Facts website has seen a 31% increase in traffic over 2015. BestFoodFacts.org In 2016 CFI received coverage in over 400 media stories that resulted in over 21 million impressions and we still have another quarter left in 2016. To date, CFI Speaker's Bureau has placed 49 presentations at industry events in 2016. A Clear View of Transparency ... How can you use the research? Like many in the food system, members and partners of The Center for Food Integrity (CFI) have noticed consumers' expectation for greater transparency within the food system. Research by CFI in 2013 defined what consumers mean when they say, "I want greater transparency." Read more TRENDING: IN CASE YOU MISSED IT "Big Farms Offer Big Environment Benefits" It may be counter-intuitive for some, but today's large farms using modern production methods are easier on the environment than their small-farm counterparts of the mid-1990s. So says agriculture economist Jayson Lusk, who offers evidence of such in a recent New York Times op-ed titled, "Why Industrial Farms Are Good for the Environment". Read more MARK YOUR CALENDAR October 20 at 1 pm CST 2016 Research Findings Webinar Member and Sponsors Only CFI OCTOBER SPEAKER PLACEMENTS October 3, Charlie Arnot Bay State Milling October 13, J.J. Jones 6th Annual Conference on Food Studies October 26, J.J. Jones Annual Delaware Cooperative Extension Conference October 26, Terry Fleck Executive Study Group Supply Chain Conference
For more information on how to book a CFI Speaker contact Allyson Perry at [email protected] or (816) 556.3126.
