closing the deal - American Express Global Corporate Payments

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CLOSING THE DEAL

BUSINESS CLASS

FAC E-TO - FACE BU S IN ESS IS STIL L

IN PARTNER SHIP WITH

A M U ST

FAC E-TO - FACE BU S IN ESS IS STIL L

IN PARTNER SHIP WITH

A M U ST

Is the “road warrior” going the way of the switchboard operator — superseded by affordable, tech-driven alternatives to in-person meetings? The answer is a resounding no, according to a new survey conducted by American Express Global Corporate Payments and The Wall Street Journal. Today’s marketplace still needs the business traveler — especially in certain scenarios.

The Wall Street Journal news organization was not involved in the creation of this content.

CLOSING THE DEAL

FAC E-TO - FACE IN COLLABORATION WITH

BU S IN ESS

IN PARTNER SHIP WITH

IS STIL L

IN PA R T N E RSHIP WIT H IN PA R T N E RSHIP WIT H

A M U ST

IN PA R T N E RSHIP WIT H

Business Travel Stable and Growing

56% BUSINESS CLASS

of respondents say they are taking the same number of business trips or more as they were five years ago.



• Their increased travel schedule is primarily the result of a new or FAC E-TO - FACE expanded role (77%), but nearly one in three (32%) say they BU S IN ESS “feel it’s more important than SHIP everWITH to hold face-to-face meetings.” IN PARTNER IS STIL L AM U ST



•Just one in 10 executives (13%) cut back on travel for budgetary reasons.

When to Meet in Person When to Meet Virtually

• Looking ahead five years, more than two-thirds (68%) predict the same frequency of business trips or more.

Surveyed executives reveal which business initiatives demand the personal touch and which can be done remotely



STATUS UPDATES

PROPOSAL/ PRESENTATION REVIEWS

PROBLEMSOLVING

RELATIONSHIPBUILDING

CLOSING DEALS

Face-to-Face Meeting

14%

38%

54%

50%

88%

In-Person Entertaining

4%

0%

1%

31%

3%

Web/Video Conference

25%

32%

13%

4%

0%

Email

40%

23%

8%

4%

4%

Phone Call

16%

7%

24%

12%

4%

Tech-Enabled Meetings Are Prevalent

76% 91%

of respondents are more likely to tap into technology (such as Web conferencing) for business meetings than they were five years ago. have experienced challenges, such as: •D  ifficulty reading clients’ body language and expressions with remote conferencing — the No. 1 problem (60%). This is the kind of critical issue with no easy tech-solve. • Technical glitches (encountered by 55% of respondents).

Planning Of those respondents with a company travel services department/provider, nearly all (90%) say they research their own travel options. Their reasons:

67%

say they can find better travel times and lodging options.

45% Meeting in Person Is Critical Digital communications are preferred when the stakes are small. But for businesscritical encounters, nothing matches the value of a face-to-face meeting:

81%

rate connecting in-person — either in-office or via entertaining — as the optimal way to build relationships.

54%

consider communicating face-to-face as the best way to solve a problem.

88%

say nothing else compares to sitting with clients face-to-face to lock in the deal.

want to leverage their personal rewards/loyalty programs.

37%

want to add vacation time to their trips.

Booking And even though their companies have a travel services department/provider, 61% book all or part of their itinerary themselves.

62%

want the ability to find options that work better.

51%

want to feel more in control of their travel itinerary.

CLOSING THE DEAL

FAC E-TO - FACE BU S IN ESS

IN PARTNER SHIP WITH

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How Can Travel Service Providers Improve?

BUSINESS CLASS

FAC E-TO - FACE

Today’s business want to decide for BUtravelers S IN ESS

themselves when they travel and where they stay IN —PARTNER and SHIP WITH IS STIL L they want to accrue personal points for it all. A M U ST

But that’s just the top of their list. The 21st century road warrior also wants:

46% Better scheduling/ hotel options

38%

35%

32%

Mobile travel apps (for itinerary/ documents)

More effective tools for managing flight delays

Better off-hour access to travel services

31% Real-time travel updates

20% Appropriate travel warnings

16% Faster travel services response

Who Took the Survey? In October 2014, The Wall Street Journal fielded a survey to WSJ Opinion Leaders, an online insight community. Among those 609 surveyed: $346,551 is the average household income; 55 is the average age; 40% are C-level executives; 24% are top management (senior vice presidents, vice presidents, executive directors).