COGNITIVE PSYCHOLOGY “Branch of psychology ... AWS

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COGNITIVE PSYCHOLOGY “Branch of psychology associated with mental processes” Attention “the process of focusing conscious awareness providing heightened sensitivity to a limited range of experiencing requiring more extensive information processing”

Attentional mechanisms decide what information reaches awareness and this focus of our thoughts and actions. Proposed to be a gate between sensory processing and awareness. - All sensory input enters the sensory memory store where it is processed preattentively - Some of its selected to pass through the gate into consciousness Dichotic Listening Task 2 different info in each ear people have to repeat the noise presented into only one ear

Attention restricts information available for further processing. Preattentive Certain basic features are processed quickly in parallel. Attention serves to bind simple features together Problems with this filter model - Hearing one’s own name will grab attention - Participants shift Early selection = filter information on basis of physical features (colour/materials) Late selection = filter information after additional processing on basis of meaning Capacity theory of Attention (Kahreman 1973)