EFFECTIVE BUSINESS WRITING DURATION: 2 DAYS; TIME SCHEDULE Time - 9:00am to 5:00pm Break - 10:15am to 10.30am and 3:15pm to 3:30pm Lunch - 1:00pm to 2:00pm INTRODUCTION Writing is a key method of communication for most people and it’s one that many people struggle with. Does writing come naturally to you or do you hesitate, stumble and lose time trying to put your thoughts together? Think about the people who read your documents – are you convinced they are getting the intended message? Poorly written communication can damage your organization’s image and lose your business. This program is a writing refresher as well to help you in enhancing this relevant skill with techniques and practice sessions. BENEFITS Upon completion of this program, participants will be able to: Use correspondence to build and maintain positive business/working relationship Gain a better understanding on common spelling and grammar issues in business writing Review concepts in sentence and paragraph construction Learn the systematic approach of writing Learn how various types of business documents are structured in professional environment Learn to create a writing style that is interesting and easy to understand Learn tips and error-free plain English communication that will enhance the message KEY CONTENT MODULE 1 - PURPOSE OF WRITING Writing And Brand Image Seek First To Understand – Writer And Reader’s Behavioral Style o Reader’s Preference o Reader’s Point Of View WII (What’s-In-It) For You And Reader 4Cs Golden Rules Of Effective Writing MODULE 2 - STRUCTURE OF WRITING 5W1H Model Of Writing Writing With Professional Impact Develop A Systematic Writing Plan Approach o Planning o Writing o Editing o Proofreading Communicate With KISS
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PROFESSIONAL TRAINING MADE EASY
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MODULE 3 - TIPS AND TECHNIQUES OF EFFECTIVE BUSINESS WRITING Use Plain English Power Of Choice And Key Words Focus Writing Cut Clutter Write Actively Mind Your Language – Don’t Forget Mannerism Emotion And Tonality Building Paragraph Blocks For Easy Reading Self-Explanatory Subject Matter 3Cs For Grammar, Spelling And Punctuation Avoid Metaphoric Language MODULE 4 - COMMON ERRORS IN ENGLISH Singular And Plural Present And Past Tenses Similar Spelling, Different Usage Vocabulary Countable And Uncountable Nouns Careless Omission Of -S, -Ed And -Ing Endings MODULE 5 - PROFESSIONAL EMAIL AND EMAIL ETIQUETTE Significant And Eye-Catching Subject Matter – Don’t Make Me Open The Email To Find Out The Purpose Appropriate Salutation Introduction/Body/Conclusion Page View Only Message – Don’t Make Me Scroll! Precise Words And Language – Don’t Make Me Guess What You Are Trying To Say Font Size, Color, Bold And Underline 2-3 Lines Per Paragraph Grammar And Acronyms Sign Off And Corporate Taglines MODULE 6 - BUSINESS DOCUMENTS FORMAT Agendas Reports Memorandum Proposals Minutes Of Meeting AUDIENCE This program is suitable for executives, supervisors and managers. METHODOLOGY This stimulating program will maximize the understanding and learning through 40% lecture, 60% practice assignments, pre-training and post-training assessments, highly interactive, pairs and group assignments, and live email assignment and discussions (Wi-Fi connection required). 141216 2|P a g e