ELEMENT 1: ISSUES AND OPPORTUNITIES
ELEMENT 1: ISSUES AND OPPORTUNITIES I.
Background Information on the City of Monona
A. City Overview The City of Monona is located in south-central Wisconsin, in the County of Dane. Monona is surrounded by the City of Madison, the Village of McFarland, and the Town of Blooming Grove. The majority of the city’s western boundary is defined by Lake Monona, a 3,274 acre lake. (See Map Appendix A for a reference map of the City of Monona and its surroundings.) The city’s predominant land use is single-family residential. Multi-family residential, commercial, and light-industrial are the city’s other major land uses. Three major transportation corridors exist within the city, including a segment of U.S. Highway 12/18, Broadway, and Monona Drive. The commercial and light-industrial land uses are located on or near close proximity to these corridors. Monona’s 8,018 residents (2000 U.S. Census) enjoy a high quality of life with its abundant parks, excellent schools, quality and cost-effective facilities and services, and its friendly community.
B. Municipal Government System The City of Monona operates under the laws of the State of Wisconsin as a fourth-class city (a city with a population less than 10,000) and uses a mayor-council form of government. Monona’s City Council appoints a full-time City Administrator who directs and coordinates the City’s operations and services on a day-to-day basis. The Mayor, elected at large for a two-year term of office, together with six Alderpersons elected at large for two-year staggered terms, comprise the Monona City Council. The Council serves as the legislative branch of city government, enacting ordinances and resolutions, approving the annual budget, setting policies, and taking other actions to guide the operations of the City. At the annual organizational meeting, one Alderperson is elected Council President and functions as "acting mayor" when necessary. The City Council meets regularly on the first and third Mondays of each month. Special meetings are held when required. All meetings are open to the general public, although, on occasion, the Council may meet in closed sessions to discuss a subject permitted by the Wisconsin Open Meeting Law. The City Council also establishes various city committees, commissions, and advisory groups, which are consist of citizen members, city officials, and city employees. (See Appendix C for a listing of the City of Monona’s committees.)
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-1
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C. Population Characteristics and Forecasts 1. Population Totals and Projections The 2000 population in Monona, according to the Census Bureau was 8,018. The 2002 Census projection was 7,997. Monona is currently in a period of slight population decline. The population of Monona grew substantially during the 1960s, but since then, the population has been decreasing. Wide population fluctuations have leveled off, since the 1980s. Population totals are outlined in Table A, while percentage of change is listed in Table B.
TABLE A: Population Change, 1960-2010
Source: U.S. Census Bureau & Demographics Services Center, Wisconsin Department of Administration, June 30, 2003 Census 1960
Census 1970
Census 1980
Census 1990
Census 2000
Projection 2005
Projection 2010
8,178
10,420
8,809
8,637
8,018
7,821
7,553
TABLE B: Population Change, 1960-2010
Source: U.S. Census Bureau & Demographics Services Center, Wisconsin Department of Administration, June 30, 2003 1960 - 1970
1970 - 1980
1980 - 1990
1990 - 2000
2000 - 2010
27.42%
-15.46%
-1.95%
-7.17%
-5.80%
The steady decline in Monona’s population can be attributed to a number of factors, including the following: • an increase in the elderly population, • the growth of empty nester households, • a trend towards smaller household sizes, and • the lack of available land for new housing development. One-hundred-seventy-nine (179) units (apartments and condominiums) have been proposed (in 2003) to be constructed approximately before 2008. These new housing units could affect population projections (as calculated by the DOA’s Demographics Service Center) and potentially increase Monona’s population.
2. Age Distribution General trends can be seen in Monona’s population by age category. Chart A depicts age demographics for Monona. Forty-five percent of Monona’s population is between the ages of 25 and 54. Approximately 27 percent of the total City population, or 2,202 residents of Monona, are 55 or older. When looking at the next twenty-years, there will be a drastic increase in the number of 55+ citizens, meaning that the population will potentially be more stable and that there may be a large turnover of residences to young families.
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-2
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The City of Monona has the second highest proportion of seniors in its population of any community in Dane County. The percent of people who are 55+ is 27% and is substantially higher than the average in Dane County of 17%. In addition, the percent of people age 65 and older in Monona is 18%, much higher than the average in Dane County’s of 9%.
Chart A - Monona Age Distribution Source: U.S. Census Bureau, 2000
1,400
Number of Citizens
1,000 800 600 400 200
5-9 10 -14 15 -19 20 -24 25 -34 35 -44 45 -54 55 -59 60 -64 65 -74 7 85 5-84 and old er
-
und er 5
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1,200
Age
3. Gender Distribution In looking at Monona’s population by gender, Chart B shows that gender in Monona is distributed relatively equally. Approximately 3,825 residents are male and 4,193 are female. Chart B -City of Monona Gender Distribution Source: U.S. Census Bureau, 2000
Female 52%
Male 48%
4. Racial Distribution According to the 2000 Census, the majority of Monona’s residents are of a white racial heritage. Hispanic or Latino is Monona’s second largest racial group, comprising 3.2% of the population. Black or African Americans make up Monona’s third largest racial group with 2.3% of the population. See Table C for a complete listing of the racial heritages of Monona’s residents.
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-3
TABLE C: Racial Distribution
Source: U.S. Census Bureau, Census 2000
One Race White [Hispanic or Latino] Black or African American American Indian & Alaska Native Asian Native Hawaiian Some Other Race Two or More Races
Number 7900 7513
Percent 98.5% 93.7%
[256]
[3.2%]
185
2.3%
27 67 3 105 118
0.3% 0.8% 0.1% 1.3% 1.5%
D. Household Characteristics and Forecasts Census 2000 figures indicated slight changes in Monona’s household characteristics for 1990. Some of the changes include: • a 5% decrease in the number of family households, • a slight decrease (2.4%) in the number of 65+ residents living alone, and • a slight decrease in the average household size. TABLE D: Household Characteristics Source: U.S. Census Bureau, Census 2000
Total Households Family Households Non Family Households Individuals Living Alone Older than 65 yrs Average Household Size
1990 Number Percent 3743 2290 61.18% 1453 38.82%
2000 Number Percent 3768 2053 54.49% 1715 45.51%
1200 476
39.67%
1393 519
37.26%
2.3
-
2.12
-
(See Appendix H for the U.S. Census Bureau’s definition of “household” and “family household.”)
1. Housing Tenure The majority of Monona residents own their homes (60.9%), compared to these renting housing units (39.1%), according to the 2000 Census. The average household house hold size of owner-occupied units is 2.37, while the average size of renter-occupied units is 1.71.
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-4
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According to the U.S. Census Bureau, housing in Monona in 2000 had a 3.9% vacancy rate. Out of the 3,922 total housing units in the city, 154 units were unoccupied. The U.S. Census Bureau calculated that the 2000 homeowner vacancy rate was 1.3%, while the rental vacancy rate was 3.0%.
2. Household Mobility The majority of Monona’s residents (58.8%) remained in the same house from 1995 to 2000. However, 28.6% of Monona’s residents, surveyed in the 2000 Census, had moved to Monona from somewhere within Dane County during this 5-year period. Five-point-nine percent of Monona’s residents (in 2000) moved to Monona from somewhere within Wisconsin (other than Dane County). A similar percentage of Monona residents, 5.7%, surveyed in Census 2000, moved to Monona from a different state. One percent of Monona’s 2000 population moved to the city from another country.
TABLE E: Household Mobility
Source: U.S. Census Bureau, Census 2000 Residence in 1995 Same house Different House in Dane County in Wisconsin (excluding Dane Co.) in Different State (excluding WI) in Different Country Total Population 5 years & over
Number 4,520
Percent 58.80%
2,200 457 435 79
28.60% 5.90% 5.70% 1.00%
7,691
100.00%
3. Household Forecasts Forecasts from the Dane County Regional Planning Commission indicate that between 1995 and 2020 Dane County's population will increase by about 100,000 for a total of over 488,000 persons. Dwelling units will increase by over 40,000 dwellings, totaling 212,000 dwellings. Monona’s population, on the other hand, is expected to decline, approximately 5.80% percent from 2000 to 2010, and based on that projection the following observations and projections may be made: • 12.6% of Monona’s residents (2000 Census) are between the ages of 25 and 34 years old. In addition, 16.2% of Monona’s residents are between the ages of 35 and 44 years old. In general, both of these groups (for a total of 28.8% of Monona’s population) will be expanding their current household and family sizes. • The other largest age group is those aged 45 to 54 years; this group composes 16.4% of Monona’s total population. Over the next 20-years, children from these residents will potentially be moving away from Monona’s homes, thus reducing the average household size. • Following these segments of Monona’s population are the 75 to 84 years group and 85 years and over group. Together, these groups compose 8.4% of Monona’s population. This group currently presents the largest demand for smaller condominium homes and assisted living facilities. • Over the next 20 years, the 65 to 74 years group representing 9.2% of the population (736 individuals) may also be interested in leaving their larger, single-family residences for smaller condominium homes and assisting living facilities. (See the Housing Element for further details and analysis of Monona’s households.)
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-5
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E. Educational Levels According to the 2000 Census, the percentage of Monona residents that are high school graduates or have higher education was 94.1 percent. The percentage of college graduates was 36.2 percent. Table F depicts educational attainment for persons over 25 years of age in Monona from the 2000 Census.
TABLE F - Educational Attainment for Persons 25 Years and Over Source: U.S. Census Bureau, 2000
Number
Percent
84
1.4
263
4.5
High school graduate (includes equivalency)
1,518
26.0
Some college, no degree
1,441
24.7
Associate degree
421
7.2
Bachelor’s degree
1,536
26.3
Graduate or professional degree
582
10.0
Total persons 25 years or older
6,245
th
Less than 9 grade th
th
9 to 12 grade, no diploma
(See the Utilities, Community Facilities & Services Element for more information on Monona’s K-12 schools.)
F. Employment Characteristics and Forecasts 1. Employment Characteristics Employment in Monona is dominated by four industries: finance and insurance (13.5%); retail trade (13.1%); manufacturing (13.0%); and health care and social assistance (11.4%), as reported by the UW-Extension and U.S. Census Bureau. For detailed information on Monona’s employment characteristics, see the Economic Development Section.
2. Unemployment Rate
The Dane County Workforce Profile, published by the Wisconsin Department of Workforce Development indicates that Dane County’s 2000 unemployment rate was approximately 1.5 percent. Dane County’s unemployment rates are far below the national rate of approximately 4 percent and the state’s rate of approximately 3.4 percent in 2000. The Dane County Regional Planning Commission, however, reported that the County’s 2002 unemployment rate had risen to 2.7%. Table G depicts Dane County’s employment trends since 1980.
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-6
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TABLE G: Dane County Labor Force & Unemployment Trends Source: Regional Trends 2002, Dane County, DCRPC
Year
Labor Force (1,000)
Avg. Annual Change
Persons Employed
Avg. Annual Change
Unemployment Rate
1980 1990 1191 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002
199,100 217,063 217,982 229,091 237,568 242,810 247,984 257,734 259,890 262,175 265,879 268,000 272,680 280,256
13.1% 3.5% 2.7% 3.3% 3.3% 2.5% 2.1% 3.9% 0.8% 0.9% 1.4% 0.8% 1.8% 2.8%
190,100 212,610 212,727 224,107 232,397 237,229 243,566 253,444 255,432 258,147 262,255 263,900 267,100 272,677
12.0% 3.6% 2.1% 3.5% 4.0% 2.6% 2.7% 4.1% 0.8% 1.1% 1.6% 0.6% 1.2% 2.1%
4.5% 2.6% 3.1% 2.9% 2.2% 2.2% 1.8% 1.7% 1.7% 1.5% 1.4% 1.5% 2.0% 2.7%
Statistics from the 2000 Census have shown that the City of Monona had an unemployment rate of 2.5%. Specifically, the Census indicated that 4,603 of Monona’s residents are in the labor force, while 1,992 are not. Out of these 4,603 people in the labor force, 4,592 are employed and 166 are unemployed.
3. Employment Forecasts Between 1995 and 2020, employment in Dane County is expected to increase by 57,000 jobs to a total of 288,000 or 25 percent (DCRPC, Vision 2020). The line with triangle symbols on Chart C graphically depicts this increased employment trend for Dane County.
Chart C – Dane County Growth Forecast
Source: DCRPC, Vision 2020
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-7
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G. Income Characteristics 1. Per Capita Income The 1999 per capita income of Monona, as reported by the 2000 Census, was $26,072. Chart D depicts this figure in comparison with the per capita income from Chart D -1999 Per Capita Income Madison, Dane County, the State of Source: U.S. Census Bureau, 2000 Wisconsin, and National figures. (See Appendix H for the U.S. Census Bureau’s definition of “per capita income”.)
$30,000
$26,072
$24,985
$23,498
$25,000
$21,271
$21,587
$20,000 $15,000 $10,000 $5,000
Wi sco nsi n Un ited Sta tes
Da ne Co unt y
Ma dis on
Mo non a
$0
2. Household Income The 2000 Census indicated that the median household income of Monona was $48,034. The Census also determined that 2.2 percent of Monona’s families (46 out of 2059) were below the poverty level, and 5.7 percent of individuals (453 out of 8018) were below the poverty level. Chart E displays the 1999 income distribution for Monona households, as determined by the 2000 Census.
Chart E - Household Income Distribution in Monona
1000 900 800 700 600 500 400 300 200 100 0
909 696 499 498 430 284 166 160 68
59
Le ss th $10 an$ ,0 10 $15 00-$ ,000 ,0 14, $25 00-$ 999 ,0 24, $35 00-$ 999 ,0 34 $50 00-$ ,999 ,0 49, $7 00-$ 999 5 7 $10 ,000 4,99 0 -$ 9 $15 ,000- 99,99 0,0 $14 9 0 9 $20 0-$1 ,999 0,0 99, 00 999 or mo re
Number of Households
Source: U.S. Census Bureau, 2000
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-8
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The type of income that Monona households rely upon is predominantly income with earnings (79.2%). However, 29.5% of Monona’s households depend on income from Social Security. Table H displays income types for Monona households, as provided by the 2000 Census. (The Economic Development Element has additional details on Monona’s labor and employment.)
TABLE H - Monona Household Income Type Source: U.S. Census Bureau, 2000
Type
Number of Households
With earnings
2,986
With Social Security income
1,113
With Supplemental Security Income
130
With public assistance income
55
With retirement income 754 (See Appendix for the U.S. Census Bureau’s definition of “income” and “earnings”.)
Vision Statement
II.
In 2002, the City Council and the City’s department heads participated in a strategic planning workshop. A vision statement for the community was created as part of the City’s Strategic Plan. The City of Monona’s vision statement is: City of Pride…and it Shows: Monona is a progressive, safe, well-planned, and efficient city where sense of community builds a high quality of life for all residents.
III. Overall Issues and Opportunities The City of Monona has identified issues and opportunities that will help to guide growth and change in the city for the next 20 year period. These issues and opportunities are identified by their appropriate comprehensive planning Element.
A. Housing • • • •
Monona has a diverse housing stock, including single family homes, apartments and condominiums. There is a high amount of investment in existing homes from the remodeling and construction of additions, a trend that will continue. The proportion of seniors in Monona is significantly higher than that of Madison or Dane County; 27% of Monona’s residents are age 55 and older, compared to 16% in Madison, and 17% in Dane County. This high proportion creates a strong market for senior housing. There is no vacant land remaining in the City of Monona for the development of subdivisions.
B. Transportation •
Monona reconstructed Broadway in the 1990s and is currently focusing on the reconstruction of Monona Drive which will begin around 2008.
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-9
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• •
With its location in a regional transportation system, Monona residents have easy access to destinations in the City of Madison and Dane County, though the effective network of streets, bus routes, and bike routes. Monona has an extensive transportation network, for which sufficient financial resources must be allocated to maintain and rebuild of the city’s infrastructure.
C. Utilities, Community Facilities and Services • •
The City of Monona has numerous public facilities and an extensive network of utilities, which provide its residents a wide variety of services. High quality utilities, facilities, and services are important to Monona residents and businesses; continued investment in the maintenance and improvement of these services and infrastructure will be necessary to continue to meet these needs.
D. Agricultural, Natural, and Cultural Resources • • •
Monona has many natural resources including Lake Monona, the Yahara River, woodlands, and wetlands, and has adopted a variety of plans and policies to preserve these resources. The City of Monona has developed an extensive park system, as well as programs to serve the recreational needs of residents. Occasional competing demands of natural resource preservation and economic development must be balanced.
E. Economic Development • • •
There is very little vacant land remaining in the city and the city cannot easily grow through annexation; therefore the City of Monona has focused its economic development strategies on infill and redevelopment, while encouraging business retention, expansion, and attraction. New Tax Incremental Financing (TIF) State Legislation passed in 2004 offers opportunities for the greater use of TIF financing for economic development. A new City of Monona Economic Development Committee (EDC) is preparing a strategic plan for economic development and increased coordination between the City Council, Plan Commission, Community Development Authority, Economic Development Committee, and the Chamber of Commerce.
F. Land Use • • • • •
IV.
The City of Monona lacks substantial raw land for commercial and residential development because it is unlikely to expand its boundaries through annexation. It is important for the City to find creative ways to achieve continued growth in its commercial tax base. Trends indicate that the demand for commercial and residential development in the City is strong. Community needs and market trends need to be considered and balanced, when determining land uses for areas of development and redevelopment. Design standards for buildings will help guide Monona’s future development and redevelopment.
Overall Goals, Objectives, Policies, and Programs
Community goals and objectives are detailed descriptions of what the community would like to be in the future. Policies and programs are mechanisms through which the City will strive to achieve its goals and objectives. Basic definitions of these terms are listed in Table I.
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1 - 10
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TABLE I: DEFINITIONS Source: Ohm, B. (1999) Guide to Community Planning in Wisconsin Goal Objective Policy Program
The purpose or end that provides direction for community decisions. Specific, attainable, and measurable statements of the actions the community will take to carry out a plan. Rules that guide the actions of the community. Recommends policies and actions enables steady and deliberate movement towards a desired future.
The City of Monona will strive to provide its residents with a high quality of life through effective planning and the implementation of its Comprehensive Plan. Overall goals, objectives, policies, and programs that Monona will employ include the following. • Adopt and maintain a comprehensive plan under s 66.1001 that reflects community needs for the next 20 years. • Periodically update the Comprehensive Plan to provide an accurate analysis of future development and redevelopment alternatives in residential, commercial, and lightindustrial land uses. • Formulate land use decisions and policies so that they are consistent with the Comprehensive Plan. • Where funding is required, base the implementation of the Comprehensive Plan on the City’s financial resources and its Capital Improvements Plan. Additional detailed goals, objectives, policies, and programs are listed in each of the nine Elements.
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1 - 11
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Background Information on the City of Monona
A. City Overview The City of Monona is located in south-central Wisconsin, in the County of Dane. Monona is surrounded by the City of Madison, the Village of McFarland, and the Town of Blooming Grove. The majority of the city’s western boundary is defined by Lake Monona, a 3,274 acre lake. (See Map Appendix A for a reference map of the City of Monona and its surroundings.) The city’s predominant land use is single-family residential. Multi-family residential, commercial, and light-industrial are the city’s other major land uses. Three major transportation corridors exist within the city, including a segment of U.S. Highway 12/18, Broadway, and Monona Drive. The commercial and light-industrial land uses are located on or near close proximity to these corridors. Monona’s 8,018 residents (2000 U.S. Census) enjoy a high quality of life with its abundant parks, excellent schools, quality and cost-effective facilities and services, and its friendly community.
B. Municipal Government System The City of Monona operates under the laws of the State of Wisconsin as a fourth-class city (a city with a population less than 10,000) and uses a mayor-council form of government. Monona’s City Council appoints a full-time City Administrator who directs and coordinates the City’s operations and services on a day-to-day basis. The Mayor, elected at large for a two-year term of office, together with six Alderpersons elected at large for two-year staggered terms, comprise the Monona City Council. The Council serves as the legislative branch of city government, enacting ordinances and resolutions, approving the annual budget, setting policies, and taking other actions to guide the operations of the City. At the annual organizational meeting, one Alderperson is elected Council President and functions as "acting mayor" when necessary. The City Council meets regularly on the first and third Mondays of each month. Special meetings are held when required. All meetings are open to the general public, although, on occasion, the Council may meet in closed sessions to discuss a subject permitted by the Wisconsin Open Meeting Law. The City Council also establishes various city committees, commissions, and advisory groups, which are consist of citizen members, city officials, and city employees. (See Appendix C for a listing of the City of Monona’s committees.)
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-1
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C. Population Characteristics and Forecasts 1. Population Totals and Projections The 2000 population in Monona, according to the Census Bureau was 8,018. The 2002 Census projection was 7,997. Monona is currently in a period of slight population decline. The population of Monona grew substantially during the 1960s, but since then, the population has been decreasing. Wide population fluctuations have leveled off, since the 1980s. Population totals are outlined in Table A, while percentage of change is listed in Table B.
TABLE A: Population Change, 1960-2010
Source: U.S. Census Bureau & Demographics Services Center, Wisconsin Department of Administration, June 30, 2003 Census 1960
Census 1970
Census 1980
Census 1990
Census 2000
Projection 2005
Projection 2010
8,178
10,420
8,809
8,637
8,018
7,821
7,553
TABLE B: Population Change, 1960-2010
Source: U.S. Census Bureau & Demographics Services Center, Wisconsin Department of Administration, June 30, 2003 1960 - 1970
1970 - 1980
1980 - 1990
1990 - 2000
2000 - 2010
27.42%
-15.46%
-1.95%
-7.17%
-5.80%
The steady decline in Monona’s population can be attributed to a number of factors, including the following: • an increase in the elderly population, • the growth of empty nester households, • a trend towards smaller household sizes, and • the lack of available land for new housing development. One-hundred-seventy-nine (179) units (apartments and condominiums) have been proposed (in 2003) to be constructed approximately before 2008. These new housing units could affect population projections (as calculated by the DOA’s Demographics Service Center) and potentially increase Monona’s population.
2. Age Distribution General trends can be seen in Monona’s population by age category. Chart A depicts age demographics for Monona. Forty-five percent of Monona’s population is between the ages of 25 and 54. Approximately 27 percent of the total City population, or 2,202 residents of Monona, are 55 or older. When looking at the next twenty-years, there will be a drastic increase in the number of 55+ citizens, meaning that the population will potentially be more stable and that there may be a large turnover of residences to young families.
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-2
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The City of Monona has the second highest proportion of seniors in its population of any community in Dane County. The percent of people who are 55+ is 27% and is substantially higher than the average in Dane County of 17%. In addition, the percent of people age 65 and older in Monona is 18%, much higher than the average in Dane County’s of 9%.
Chart A - Monona Age Distribution Source: U.S. Census Bureau, 2000
1,400
Number of Citizens
1,000 800 600 400 200
5-9 10 -14 15 -19 20 -24 25 -34 35 -44 45 -54 55 -59 60 -64 65 -74 7 85 5-84 and old er
-
und er 5
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1,200
Age
3. Gender Distribution In looking at Monona’s population by gender, Chart B shows that gender in Monona is distributed relatively equally. Approximately 3,825 residents are male and 4,193 are female. Chart B -City of Monona Gender Distribution Source: U.S. Census Bureau, 2000
Female 52%
Male 48%
4. Racial Distribution According to the 2000 Census, the majority of Monona’s residents are of a white racial heritage. Hispanic or Latino is Monona’s second largest racial group, comprising 3.2% of the population. Black or African Americans make up Monona’s third largest racial group with 2.3% of the population. See Table C for a complete listing of the racial heritages of Monona’s residents.
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-3
TABLE C: Racial Distribution
Source: U.S. Census Bureau, Census 2000
One Race White [Hispanic or Latino] Black or African American American Indian & Alaska Native Asian Native Hawaiian Some Other Race Two or More Races
Number 7900 7513
Percent 98.5% 93.7%
[256]
[3.2%]
185
2.3%
27 67 3 105 118
0.3% 0.8% 0.1% 1.3% 1.5%
D. Household Characteristics and Forecasts Census 2000 figures indicated slight changes in Monona’s household characteristics for 1990. Some of the changes include: • a 5% decrease in the number of family households, • a slight decrease (2.4%) in the number of 65+ residents living alone, and • a slight decrease in the average household size. TABLE D: Household Characteristics Source: U.S. Census Bureau, Census 2000
Total Households Family Households Non Family Households Individuals Living Alone Older than 65 yrs Average Household Size
1990 Number Percent 3743 2290 61.18% 1453 38.82%
2000 Number Percent 3768 2053 54.49% 1715 45.51%
1200 476
39.67%
1393 519
37.26%
2.3
-
2.12
-
(See Appendix H for the U.S. Census Bureau’s definition of “household” and “family household.”)
1. Housing Tenure The majority of Monona residents own their homes (60.9%), compared to these renting housing units (39.1%), according to the 2000 Census. The average household house hold size of owner-occupied units is 2.37, while the average size of renter-occupied units is 1.71.
CITY OF MONONA – Comprehensive Plan
ISSUES AND OPPORTUNITIES ELEMENT 1-4
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According to the U.S. Census Bureau, housing in Monona in 2000 had a 3.9% vacancy rate. Out of the 3,922 total housing units in the city, 154 units were unoccupied. The U.S. Census Bureau calculated that the 2000 homeowner vacancy rate was 1.3%, while the rental vacancy rate was 3.0%.
2. Household Mobility The majority of Monona’s residents (58.8%) remained in the same house from 1995 to 2000. However, 28.6% of Monona’s residents, surveyed in the 2000 Census, had moved to Monona from somewhere within Dane County during this 5-year period. Five-point-nine percent of Monona’s residents (in 2000) moved to Monona from somewhere within Wisconsin (other than Dane County). A similar percentage of Monona residents, 5.7%, surveyed in Census 2000, moved to Monona from a different state. One percent of Monona’s 2000 population moved to the city from another country.
TABLE E: Household Mobility
Source: U.S. Census Bureau, Census 2000 Residence in 1995 Same house Different House in Dane County in Wisconsin (excluding Dane Co.) in Different State (excluding WI) in Different Country Total Population 5 years & over
Number 4,520
Percent 58.80%
2,200 457 435 79
28.60% 5.90% 5.70% 1.00%
7,691
100.00%
3. Household Forecasts Forecasts from the Dane County Regional Planning Commission indicate that between 1995 and 2020 Dane County's population will increase by about 100,000 for a total of over 488,000 persons. Dwelling units will increase by over 40,000 dwellings, totaling 212,000 dwellings. Monona’s population, on the other hand, is expected to decline, approximately 5.80% percent from 2000 to 2010, and based on that projection the following observations and projections may be made: • 12.6% of Monona’s residents (2000 Census) are between the ages of 25 and 34 years old. In addition, 16.2% of Monona’s residents are between the ages of 35 and 44 years old. In general, both of these groups (for a total of 28.8% of Monona’s population) will be expanding their current household and family sizes. • The other largest age group is those aged 45 to 54 years; this group composes 16.4% of Monona’s total population. Over the next 20-years, children from these residents will potentially be moving away from Monona’s homes, thus reducing the average household size. • Following these segments of Monona’s population are the 75 to 84 years group and 85 years and over group. Together, these groups compose 8.4% of Monona’s population. This group currently presents the largest demand for smaller condominium homes and assisted living facilities. • Over the next 20 years, the 65 to 74 years group representing 9.2% of the population (736 individuals) may also be interested in leaving their larger, single-family residences for smaller condominium homes and assisting living facilities. (See the Housing Element for further details and analysis of Monona’s households.)
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ISSUES AND OPPORTUNITIES ELEMENT 1-5
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E. Educational Levels According to the 2000 Census, the percentage of Monona residents that are high school graduates or have higher education was 94.1 percent. The percentage of college graduates was 36.2 percent. Table F depicts educational attainment for persons over 25 years of age in Monona from the 2000 Census.
TABLE F - Educational Attainment for Persons 25 Years and Over Source: U.S. Census Bureau, 2000
Number
Percent
84
1.4
263
4.5
High school graduate (includes equivalency)
1,518
26.0
Some college, no degree
1,441
24.7
Associate degree
421
7.2
Bachelor’s degree
1,536
26.3
Graduate or professional degree
582
10.0
Total persons 25 years or older
6,245
th
Less than 9 grade th
th
9 to 12 grade, no diploma
(See the Utilities, Community Facilities & Services Element for more information on Monona’s K-12 schools.)
F. Employment Characteristics and Forecasts 1. Employment Characteristics Employment in Monona is dominated by four industries: finance and insurance (13.5%); retail trade (13.1%); manufacturing (13.0%); and health care and social assistance (11.4%), as reported by the UW-Extension and U.S. Census Bureau. For detailed information on Monona’s employment characteristics, see the Economic Development Section.
2. Unemployment Rate
The Dane County Workforce Profile, published by the Wisconsin Department of Workforce Development indicates that Dane County’s 2000 unemployment rate was approximately 1.5 percent. Dane County’s unemployment rates are far below the national rate of approximately 4 percent and the state’s rate of approximately 3.4 percent in 2000. The Dane County Regional Planning Commission, however, reported that the County’s 2002 unemployment rate had risen to 2.7%. Table G depicts Dane County’s employment trends since 1980.
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TABLE G: Dane County Labor Force & Unemployment Trends Source: Regional Trends 2002, Dane County, DCRPC
Year
Labor Force (1,000)
Avg. Annual Change
Persons Employed
Avg. Annual Change
Unemployment Rate
1980 1990 1191 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002
199,100 217,063 217,982 229,091 237,568 242,810 247,984 257,734 259,890 262,175 265,879 268,000 272,680 280,256
13.1% 3.5% 2.7% 3.3% 3.3% 2.5% 2.1% 3.9% 0.8% 0.9% 1.4% 0.8% 1.8% 2.8%
190,100 212,610 212,727 224,107 232,397 237,229 243,566 253,444 255,432 258,147 262,255 263,900 267,100 272,677
12.0% 3.6% 2.1% 3.5% 4.0% 2.6% 2.7% 4.1% 0.8% 1.1% 1.6% 0.6% 1.2% 2.1%
4.5% 2.6% 3.1% 2.9% 2.2% 2.2% 1.8% 1.7% 1.7% 1.5% 1.4% 1.5% 2.0% 2.7%
Statistics from the 2000 Census have shown that the City of Monona had an unemployment rate of 2.5%. Specifically, the Census indicated that 4,603 of Monona’s residents are in the labor force, while 1,992 are not. Out of these 4,603 people in the labor force, 4,592 are employed and 166 are unemployed.
3. Employment Forecasts Between 1995 and 2020, employment in Dane County is expected to increase by 57,000 jobs to a total of 288,000 or 25 percent (DCRPC, Vision 2020). The line with triangle symbols on Chart C graphically depicts this increased employment trend for Dane County.
Chart C – Dane County Growth Forecast
Source: DCRPC, Vision 2020
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G. Income Characteristics 1. Per Capita Income The 1999 per capita income of Monona, as reported by the 2000 Census, was $26,072. Chart D depicts this figure in comparison with the per capita income from Chart D -1999 Per Capita Income Madison, Dane County, the State of Source: U.S. Census Bureau, 2000 Wisconsin, and National figures. (See Appendix H for the U.S. Census Bureau’s definition of “per capita income”.)
$30,000
$26,072
$24,985
$23,498
$25,000
$21,271
$21,587
$20,000 $15,000 $10,000 $5,000
Wi sco nsi n Un ited Sta tes
Da ne Co unt y
Ma dis on
Mo non a
$0
2. Household Income The 2000 Census indicated that the median household income of Monona was $48,034. The Census also determined that 2.2 percent of Monona’s families (46 out of 2059) were below the poverty level, and 5.7 percent of individuals (453 out of 8018) were below the poverty level. Chart E displays the 1999 income distribution for Monona households, as determined by the 2000 Census.
Chart E - Household Income Distribution in Monona
1000 900 800 700 600 500 400 300 200 100 0
909 696 499 498 430 284 166 160 68
59
Le ss th $10 an$ ,0 10 $15 00-$ ,000 ,0 14, $25 00-$ 999 ,0 24, $35 00-$ 999 ,0 34 $50 00-$ ,999 ,0 49, $7 00-$ 999 5 7 $10 ,000 4,99 0 -$ 9 $15 ,000- 99,99 0,0 $14 9 0 9 $20 0-$1 ,999 0,0 99, 00 999 or mo re
Number of Households
Source: U.S. Census Bureau, 2000
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The type of income that Monona households rely upon is predominantly income with earnings (79.2%). However, 29.5% of Monona’s households depend on income from Social Security. Table H displays income types for Monona households, as provided by the 2000 Census. (The Economic Development Element has additional details on Monona’s labor and employment.)
TABLE H - Monona Household Income Type Source: U.S. Census Bureau, 2000
Type
Number of Households
With earnings
2,986
With Social Security income
1,113
With Supplemental Security Income
130
With public assistance income
55
With retirement income 754 (See Appendix for the U.S. Census Bureau’s definition of “income” and “earnings”.)
Vision Statement
II.
In 2002, the City Council and the City’s department heads participated in a strategic planning workshop. A vision statement for the community was created as part of the City’s Strategic Plan. The City of Monona’s vision statement is: City of Pride…and it Shows: Monona is a progressive, safe, well-planned, and efficient city where sense of community builds a high quality of life for all residents.
III. Overall Issues and Opportunities The City of Monona has identified issues and opportunities that will help to guide growth and change in the city for the next 20 year period. These issues and opportunities are identified by their appropriate comprehensive planning Element.
A. Housing • • • •
Monona has a diverse housing stock, including single family homes, apartments and condominiums. There is a high amount of investment in existing homes from the remodeling and construction of additions, a trend that will continue. The proportion of seniors in Monona is significantly higher than that of Madison or Dane County; 27% of Monona’s residents are age 55 and older, compared to 16% in Madison, and 17% in Dane County. This high proportion creates a strong market for senior housing. There is no vacant land remaining in the City of Monona for the development of subdivisions.
B. Transportation •
Monona reconstructed Broadway in the 1990s and is currently focusing on the reconstruction of Monona Drive which will begin around 2008.
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• •
With its location in a regional transportation system, Monona residents have easy access to destinations in the City of Madison and Dane County, though the effective network of streets, bus routes, and bike routes. Monona has an extensive transportation network, for which sufficient financial resources must be allocated to maintain and rebuild of the city’s infrastructure.
C. Utilities, Community Facilities and Services • •
The City of Monona has numerous public facilities and an extensive network of utilities, which provide its residents a wide variety of services. High quality utilities, facilities, and services are important to Monona residents and businesses; continued investment in the maintenance and improvement of these services and infrastructure will be necessary to continue to meet these needs.
D. Agricultural, Natural, and Cultural Resources • • •
Monona has many natural resources including Lake Monona, the Yahara River, woodlands, and wetlands, and has adopted a variety of plans and policies to preserve these resources. The City of Monona has developed an extensive park system, as well as programs to serve the recreational needs of residents. Occasional competing demands of natural resource preservation and economic development must be balanced.
E. Economic Development • • •
There is very little vacant land remaining in the city and the city cannot easily grow through annexation; therefore the City of Monona has focused its economic development strategies on infill and redevelopment, while encouraging business retention, expansion, and attraction. New Tax Incremental Financing (TIF) State Legislation passed in 2004 offers opportunities for the greater use of TIF financing for economic development. A new City of Monona Economic Development Committee (EDC) is preparing a strategic plan for economic development and increased coordination between the City Council, Plan Commission, Community Development Authority, Economic Development Committee, and the Chamber of Commerce.
F. Land Use • • • • •
IV.
The City of Monona lacks substantial raw land for commercial and residential development because it is unlikely to expand its boundaries through annexation. It is important for the City to find creative ways to achieve continued growth in its commercial tax base. Trends indicate that the demand for commercial and residential development in the City is strong. Community needs and market trends need to be considered and balanced, when determining land uses for areas of development and redevelopment. Design standards for buildings will help guide Monona’s future development and redevelopment.
Overall Goals, Objectives, Policies, and Programs
Community goals and objectives are detailed descriptions of what the community would like to be in the future. Policies and programs are mechanisms through which the City will strive to achieve its goals and objectives. Basic definitions of these terms are listed in Table I.
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TABLE I: DEFINITIONS Source: Ohm, B. (1999) Guide to Community Planning in Wisconsin Goal Objective Policy Program
The purpose or end that provides direction for community decisions. Specific, attainable, and measurable statements of the actions the community will take to carry out a plan. Rules that guide the actions of the community. Recommends policies and actions enables steady and deliberate movement towards a desired future.
The City of Monona will strive to provide its residents with a high quality of life through effective planning and the implementation of its Comprehensive Plan. Overall goals, objectives, policies, and programs that Monona will employ include the following. • Adopt and maintain a comprehensive plan under s 66.1001 that reflects community needs for the next 20 years. • Periodically update the Comprehensive Plan to provide an accurate analysis of future development and redevelopment alternatives in residential, commercial, and lightindustrial land uses. • Formulate land use decisions and policies so that they are consistent with the Comprehensive Plan. • Where funding is required, base the implementation of the Comprehensive Plan on the City’s financial resources and its Capital Improvements Plan. Additional detailed goals, objectives, policies, and programs are listed in each of the nine Elements.
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