email marketing amazonaws com

Report 5 Downloads 278 Views
www.roadsbridges.com

EMAIL MARKETING

DIRECT EMAIL MARKETING PARTNERS PROGRAM Enjoy exclusive access to infrastructure professionals with purchasing authority.

Marketing Partners Program Overview The Marketing Partners Program is an exclusive sponsored email broadcast delivered to the transportation construction and maintenance community, with access to the full Roads & Bridges e-newsletter list • Marketing Partners Program campaigns can be used for: - Launching a new technology or service - Breaking company announcements - Invitations to visit your trade show booth - Promotion of webcasts - Increasing brand recognition - Generating leads - Driving Web traffic • Following transmission, sponsors receive reader-service and click-through reports that enable inquiry follow-up •

Specifications Dimensions: Not to exceed 600 pixels wide Format: HTML file* • Maximum file size: 200 KB • Advertiser must host images and provide subject line • •

HTML Specifications • Files must be provided as html code (PDFs, JPEGs, and MS Word Documents saved as html files are not acceptable) • Advertiser’s name, address, phone and fax numbers must be included in the HTML file • Keep html code as clean as possible • Include plain text versions (for users without html support) • Do not include complex CSS — this is rendered differently by email applications and some have poor support, resulting in display issues • Test your html code in multiple email clients (Entourage and Outlook) to ensure correct delivery • Set width in each cell, not the table. Also, err towards nesting in tables • Characters (apostrophes, quotation marks, em/en dashes, etc.) should be coded properly

Contact Ryan Hanson, Group Publisher 847.391.1059 [email protected] Bill Black, East Territory 267.483.8788 [email protected]

Mike Swanson, Midwest Territory 847.391.1020 [email protected] Brandon Williamson, Midwest/West Territory 512.739.2102 [email protected]

Note: Emails should be designed to minimize deliverability issues. SGC will review all artwork upon submission and notify you if revisions are required.

Submit all ad material, text and instructions to www.scrantongillette.com/webmaterial www.roadsbridges.com 3030 W. Salt Creek Lane, Suite 201, Arlington Heights, IL 60005 847.391.1000 · F: 847.390.0408 10