FACEBOOK AD SPEND FORMULA

FACEBOOK AD

SPEND FORMULA for Webinars This cheat sheet will help you collect your data before plugging your numbers into the Facebook ads calculator. The calculator will help you figure out how much you need to spend on your ads to hit your webinar revenue goal.

Online Marketing Made Easy with Amy Porterfield, Episode #123

www.amyporterfield.com/123

PART I Listening to the episode will help you figure out your answers to Part II below.

PART II To get some clarity around your Facebook ad strategy, first answer the following questions below. 1. What is your revenue goal on your webinar?

2. What is your price point for the product or service that you’re selling?

3. What is the conversion rate you hope to achieve on your webinar?

4. What percentage do you hope to achieve for your live attendance?

5. What is your estimated cost per lead?

PART III Your final step is to plug the info you determined in Step II into the Facebook Ads Spend Calculator.

Online Marketing Made Easy with Amy Porterfield, Episode #123

www.amyporterfield.com/123