fan fest partners with showclix marketing services to increase ticket ...
FAN FEST PARTNERS WITH SHOWCLIX MARKETING SERVICES TO INCREASE TICKET SALES FOR WALKER STALKER CON BACKGROUND
RESULTS
Fan Fest has built a pop culture powerhouse by hosting more than 20 conventions around the world that give diehard fans new ways to interact with the their favorite shows and characters. Walker Stalker Con, Fan Fest’s most popular franchise, brings tens of thousands of sci-fi, fantasy, and horror fans together for a truly memorable weekend experience surrounded by the sights and sounds of the living dead. From panels featuring celebrity guests to professional photo ops, costume contests, and immersive experiences, Walker Stalker Con lets fans become part of the shows and movies they love!
CHALLENGE The Fan Fest team wanted to find new ways to increase ticket sales for Walker Stalker Con Chicago. With a dedicated, but busy team, having a partner who could provide hands-on marketing strategy, training, and support was essential for success.
5.3X Marketing ROI
93% Increase in Ad Engagement
SOLUTION Fan Fest partnered with the ShowClix Marketing Services Team to develop and execute a marketing strategy designed to augment their existing Chicago marketing efforts. ShowClix recommended and delivered highly targeted Facebook ads to over 500,000 fans. Fans who visited Walker Stalker Con event pages but did not initially convert also received Facebook remarketing ads offering a small discount on tickets.
535K Fans reached
“We have absolutely loved working with the Marketing Services team at ShowClix! They really get our business and have helped us find new ways to connect with our fans and sell more tickets. We’re thrilled with the results!” FRANCESCA GARRETT Director of Social Media, Fan Fest
1-888-718-4253
showclix.com/ticketing
RESULTS
Fan Fest has built a pop culture powerhouse by hosting more than 20 conventions around the world that give diehard fans new ways to interact with the their favorite shows and characters. Walker Stalker Con, Fan Fest’s most popular franchise, brings tens of thousands of sci-fi, fantasy, and horror fans together for a truly memorable weekend experience surrounded by the sights and sounds of the living dead. From panels featuring celebrity guests to professional photo ops, costume contests, and immersive experiences, Walker Stalker Con lets fans become part of the shows and movies they love!
CHALLENGE The Fan Fest team wanted to find new ways to increase ticket sales for Walker Stalker Con Chicago. With a dedicated, but busy team, having a partner who could provide hands-on marketing strategy, training, and support was essential for success.
5.3X Marketing ROI
93% Increase in Ad Engagement
SOLUTION Fan Fest partnered with the ShowClix Marketing Services Team to develop and execute a marketing strategy designed to augment their existing Chicago marketing efforts. ShowClix recommended and delivered highly targeted Facebook ads to over 500,000 fans. Fans who visited Walker Stalker Con event pages but did not initially convert also received Facebook remarketing ads offering a small discount on tickets.
535K Fans reached
“We have absolutely loved working with the Marketing Services team at ShowClix! They really get our business and have helped us find new ways to connect with our fans and sell more tickets. We’re thrilled with the results!” FRANCESCA GARRETT Director of Social Media, Fan Fest
1-888-718-4253
showclix.com/ticketing
