Fundable | Crowdfunding for Small Businesses
We Automated The Wedding Industry
No More Phone Tag No More Listing Fees
Contact: Erik Hayton | President (208) 659-8538 [email protected]
How It Works Go Here
Brides Go Here
Enter Budget Pick Date
Create Account
Set Availability
Pick Vendors
Pay Online
Make Money
Vendors We’re Adding Features:
Budgeting & Invoicing
Messaging & Chat
Wedding Websites
Linkable Registries
Wedding Crowd Funding
Amazing Early Traction Test Site Traffic on January 10: • • • •
Visitors Per Minute: Bounce Rate: Avg. Session: Avg. Pages:
1 18% 7:11 9.15
2-Year Bootstrap: -$73,000
100+ Brides
January 10 Math: • Avg. Wedding Cost: $23,471 • Our Brides: 108 • Our Cut: 5% --------------------------------------------Total: $126,743
We Went Live on July 1, 2015 • 100+ Brides In-Process • 100+ Vendors in our Database
Average Profit Per Wedding: $1,322 t
100+ Vendors
We Make Money From Vendors $200
10-‐City Market Share Percentages
$180
15%
$160 $140 Couples pay us directly.
10%
$120 $100
7.5%
$173.89
$80 5%
Vendors pay 5% After brides book their services.
Millions
$60
$86.94
$40 $20 $0
$115.93
1%
$57.96
$11.6 2016
2017 income
2018
2019
2020
Market Share
Total over 5 years: $434,825,844
We’re Going National As soon as it’s proven, we can begin expanding to: • • • • • • • • • • •
Boise Seattle Portland Los Angeles Phoenix Denver Kansas City Houston Chicago New York Miami
• Spokane/Coeur d’Alene
The Wedding Industry Is BIG
2014
$57,368,458,393 U.S. Market
Weddings 2,177,419
93% of Brides Use Online Resources
Cost Per Acquisition Under $100 per Bride
$150 Profit 5k Wedding
$650 Profit
15k Wedding
Average Wedding Cost : $26,444
$1,150 Profit
25k Wedding
Average Profit Margin: 132% or $1,322
How We Do Marketing Targeted Ad Campaigns
+ Wedding Nook Blog
Email Subscriptions +
Key Partnerships
Our Team Rocks!
Erik Hayton
Stephen Johnson
President 10+ years in Sales 4th Startup
Peter Riggs
Creative Director 10-Years in Design
Executive Chair President of Pita Pit USA
John Solamito
Chris Whalen
Chief Technology Officer 18-Year Tech Entrepreneur
Brand Specialist 15-Years in Design
Chuck Schmidt Chief Marketing Officer Previously CMO of Local Resort
Misty Cerillo Advisor 20+ Year Wedding Planner
Seeking $200K at $2M Valuation Proof that we’re not crazy
$200K $200K
Raised $3M at a $35M Valuation
$25K Minimum
20% Cap Raised $10M at a $80M Valuation
$32,000 invested by founders
$41,000 Invested in Convertible Notes
(Currently in Beta)
We Plan To Sell To XO Group (XOXO) XO Group Bought:
XO Group Also Bought:
for $78M in Cash and Stock (All Undisclosed Amounts)
We’re on the “500 Startups” list Why?
Web Summit ranked us as one of the “top 500 startups in the world of 2015!”
•
We’re disrupting a $57B industry
•
We’re changing the way people think about wedding planning.
•
We’re doing something truly revolutionary in an industry that has been stagnant for hundreds of years.
No More Phone Tag No More Listing Fees
Contact: Erik Hayton | President (208) 659-8538 [email protected]
How It Works Go Here
Brides Go Here
Enter Budget Pick Date
Create Account
Set Availability
Pick Vendors
Pay Online
Make Money
Vendors We’re Adding Features:
Budgeting & Invoicing
Messaging & Chat
Wedding Websites
Linkable Registries
Wedding Crowd Funding
Amazing Early Traction Test Site Traffic on January 10: • • • •
Visitors Per Minute: Bounce Rate: Avg. Session: Avg. Pages:
1 18% 7:11 9.15
2-Year Bootstrap: -$73,000
100+ Brides
January 10 Math: • Avg. Wedding Cost: $23,471 • Our Brides: 108 • Our Cut: 5% --------------------------------------------Total: $126,743
We Went Live on July 1, 2015 • 100+ Brides In-Process • 100+ Vendors in our Database
Average Profit Per Wedding: $1,322 t
100+ Vendors
We Make Money From Vendors $200
10-‐City Market Share Percentages
$180
15%
$160 $140 Couples pay us directly.
10%
$120 $100
7.5%
$173.89
$80 5%
Vendors pay 5% After brides book their services.
Millions
$60
$86.94
$40 $20 $0
$115.93
1%
$57.96
$11.6 2016
2017 income
2018
2019
2020
Market Share
Total over 5 years: $434,825,844
We’re Going National As soon as it’s proven, we can begin expanding to: • • • • • • • • • • •
Boise Seattle Portland Los Angeles Phoenix Denver Kansas City Houston Chicago New York Miami
• Spokane/Coeur d’Alene
The Wedding Industry Is BIG
2014
$57,368,458,393 U.S. Market
Weddings 2,177,419
93% of Brides Use Online Resources
Cost Per Acquisition Under $100 per Bride
$150 Profit 5k Wedding
$650 Profit
15k Wedding
Average Wedding Cost : $26,444
$1,150 Profit
25k Wedding
Average Profit Margin: 132% or $1,322
How We Do Marketing Targeted Ad Campaigns
+ Wedding Nook Blog
Email Subscriptions +
Key Partnerships
Our Team Rocks!
Erik Hayton
Stephen Johnson
President 10+ years in Sales 4th Startup
Peter Riggs
Creative Director 10-Years in Design
Executive Chair President of Pita Pit USA
John Solamito
Chris Whalen
Chief Technology Officer 18-Year Tech Entrepreneur
Brand Specialist 15-Years in Design
Chuck Schmidt Chief Marketing Officer Previously CMO of Local Resort
Misty Cerillo Advisor 20+ Year Wedding Planner
Seeking $200K at $2M Valuation Proof that we’re not crazy
$200K $200K
Raised $3M at a $35M Valuation
$25K Minimum
20% Cap Raised $10M at a $80M Valuation
$32,000 invested by founders
$41,000 Invested in Convertible Notes
(Currently in Beta)
We Plan To Sell To XO Group (XOXO) XO Group Bought:
XO Group Also Bought:
for $78M in Cash and Stock (All Undisclosed Amounts)
We’re on the “500 Startups” list Why?
Web Summit ranked us as one of the “top 500 startups in the world of 2015!”
•
We’re disrupting a $57B industry
•
We’re changing the way people think about wedding planning.
•
We’re doing something truly revolutionary in an industry that has been stagnant for hundreds of years.
