GoodData Subscription Analytics
Data Sheet
GoodData Subscription Analytics Track the Metrics That Matter in Subscription Businesses
Understand Your Subscription Business What impact are different strategies having on churn?
To effectively grow a subscription business, you need
Understand how different campaigns and offers are affecting long turn customer retention. Who are most valuable to us? How do we target other markets to generate similar results?
timely access to key metrics around revenue, cost and usage of your solutions. Visibility into new customers, retention of existing customers and analysis of cohorts is essential to being able to react effectively to change
How are different pricing plans impacting new customers and margins?
in the business. GoodData’s cloud platform makes it easy to bring data into interactive and actionable
Understand the impact that changes in pricing plans have on the business. Do lower cost plans improve adoption? How does that affect margins? Do existing customers downgrade or does it open up new opportunities and markets for usage of your solutions? Find your pricing sweet spot in different markets.
dashboards that allow you to tactically manage your business and make strategic decisions based on past performance. • Timely analysis of the metrics that matter in growing a subscription business. • Tactical dashboards and reports that allow you to react to changes in subscriber numbers and revenue.
Are we losing out on revenue opportunities?
• Historical trends of sales, renewals and customer lifecycle that allow you to effectively plan your strategy moving forward. • Key information for the whole business so that sales, marketing, product management, finance and executives all have visibility into the metrics that matter.
Get early visibility into renewals. Recurring revenue drives stability of the business, but if we had early insight into customer usage and contracts could we actually be up-selling those customers to higher value plans?
Who is GoodData?
“The best thing about GoodData is
GoodData is a disruptive, cloud-based enterprise platform for
that it’s been valuable right from the
business intelligence. The GoodData technology is intuitive, secure
beginning - no waiting games.”
and fast. It helps convert big data into profitable insights and strategies for business executives. GoodData is trusted by companies
- Mark Brennan Senior Director Information Services, Pandora
like Enterasys, Capgemini, and Software AG, and embedded into offerings from cloud innovators like Zendesk, Get Satisfaction and Pardot. Headquartered in
“GoodData has successfully positioned
San Francisco, GoodData is privately held and
us to derive meaningful insights from
backed by leading venture capital firms, including
our subscription data.”
Andreessen Horowitz, General Catalyst Partners, Fidelity Growth Partners and Windcrest Partners.
Learn how GoodData can help your business:
www.gooddata.com
|
- Alex Gurevich Director of Business Analytics, Zendesk
@gooddata
|
(415) 200-0186
|
[email protected]
The Power of GoodData GoodData connects business people with the data they need to make better decisions. You can adopt quickly and evolve it simply without the usual broken promises you’ve experienced with Business Intelligence. Best Practice Metrics: Churn, renewal rates, monthly recurring revenue and customer acquisition cost are all examples of essential metrics for measuring and managing your business. GoodData enables you to manage these and more
Root Cause Analysis: Seeing results
organization, from marketing and
along with strategic indicators and ratios
is just the first step. Being able to
sales, to product management,
such as the SaaS Magic Number and
understand why events have occurred
finance, executives and the board,
Customer Lifetime Value, to show you the
makes information actionable.
can gain valuable insight into the
true health of your business.
GoodData allows you to ask questions
performance and growth of the
of the data by drilling into areas
business.
Effective Reports & Dashboards:
of interest. For example, customer
Measuring the correct metrics is key, but unless you analyze them in effective ways, the true picture may be hidden. GoodData brings your data from multiple
Complete Platform & Service:
adoption is increasing since we launched our new pricing package, but how is that impacting margin?
Built as a complete integrated platform and offered as a service, GoodData delivers on the
systems to the forefront with dashboards
Flexibility & Reach: Gain
fundamental promise of the cloud.
and reports that show the health and
comprehensive insight into your
Rely on GoodData’s complete BI
growth of your subscription business and
business by correlating subscription
platform, allowing you to focus on
that uncover the hidden issues that may
billing metrics with data sets from
your value-add.
not be immediately obvious.
financial, product usage, support, marketing and CRM. Users across the
Who’s using GoodData?
Get started today
If these companies trust GoodData, shouldn’t you?
What are you waiting for?
(415) 200-0186 Quick time to implement! Contact us to start your GoodData Subscription Analytics project. The GoodData team will have you measuring your subscription business in a jiffy.
Learn how GoodData can help your business:
www.gooddata.com
|
@gooddata
|
(415) 200-0186
|
[email protected]
GoodData Subscription Analytics Track the Metrics That Matter in Subscription Businesses
Understand Your Subscription Business What impact are different strategies having on churn?
To effectively grow a subscription business, you need
Understand how different campaigns and offers are affecting long turn customer retention. Who are most valuable to us? How do we target other markets to generate similar results?
timely access to key metrics around revenue, cost and usage of your solutions. Visibility into new customers, retention of existing customers and analysis of cohorts is essential to being able to react effectively to change
How are different pricing plans impacting new customers and margins?
in the business. GoodData’s cloud platform makes it easy to bring data into interactive and actionable
Understand the impact that changes in pricing plans have on the business. Do lower cost plans improve adoption? How does that affect margins? Do existing customers downgrade or does it open up new opportunities and markets for usage of your solutions? Find your pricing sweet spot in different markets.
dashboards that allow you to tactically manage your business and make strategic decisions based on past performance. • Timely analysis of the metrics that matter in growing a subscription business. • Tactical dashboards and reports that allow you to react to changes in subscriber numbers and revenue.
Are we losing out on revenue opportunities?
• Historical trends of sales, renewals and customer lifecycle that allow you to effectively plan your strategy moving forward. • Key information for the whole business so that sales, marketing, product management, finance and executives all have visibility into the metrics that matter.
Get early visibility into renewals. Recurring revenue drives stability of the business, but if we had early insight into customer usage and contracts could we actually be up-selling those customers to higher value plans?
Who is GoodData?
“The best thing about GoodData is
GoodData is a disruptive, cloud-based enterprise platform for
that it’s been valuable right from the
business intelligence. The GoodData technology is intuitive, secure
beginning - no waiting games.”
and fast. It helps convert big data into profitable insights and strategies for business executives. GoodData is trusted by companies
- Mark Brennan Senior Director Information Services, Pandora
like Enterasys, Capgemini, and Software AG, and embedded into offerings from cloud innovators like Zendesk, Get Satisfaction and Pardot. Headquartered in
“GoodData has successfully positioned
San Francisco, GoodData is privately held and
us to derive meaningful insights from
backed by leading venture capital firms, including
our subscription data.”
Andreessen Horowitz, General Catalyst Partners, Fidelity Growth Partners and Windcrest Partners.
Learn how GoodData can help your business:
www.gooddata.com
|
- Alex Gurevich Director of Business Analytics, Zendesk
@gooddata
|
(415) 200-0186
|
[email protected]
The Power of GoodData GoodData connects business people with the data they need to make better decisions. You can adopt quickly and evolve it simply without the usual broken promises you’ve experienced with Business Intelligence. Best Practice Metrics: Churn, renewal rates, monthly recurring revenue and customer acquisition cost are all examples of essential metrics for measuring and managing your business. GoodData enables you to manage these and more
Root Cause Analysis: Seeing results
organization, from marketing and
along with strategic indicators and ratios
is just the first step. Being able to
sales, to product management,
such as the SaaS Magic Number and
understand why events have occurred
finance, executives and the board,
Customer Lifetime Value, to show you the
makes information actionable.
can gain valuable insight into the
true health of your business.
GoodData allows you to ask questions
performance and growth of the
of the data by drilling into areas
business.
Effective Reports & Dashboards:
of interest. For example, customer
Measuring the correct metrics is key, but unless you analyze them in effective ways, the true picture may be hidden. GoodData brings your data from multiple
Complete Platform & Service:
adoption is increasing since we launched our new pricing package, but how is that impacting margin?
Built as a complete integrated platform and offered as a service, GoodData delivers on the
systems to the forefront with dashboards
Flexibility & Reach: Gain
fundamental promise of the cloud.
and reports that show the health and
comprehensive insight into your
Rely on GoodData’s complete BI
growth of your subscription business and
business by correlating subscription
platform, allowing you to focus on
that uncover the hidden issues that may
billing metrics with data sets from
your value-add.
not be immediately obvious.
financial, product usage, support, marketing and CRM. Users across the
Who’s using GoodData?
Get started today
If these companies trust GoodData, shouldn’t you?
What are you waiting for?
(415) 200-0186 Quick time to implement! Contact us to start your GoodData Subscription Analytics project. The GoodData team will have you measuring your subscription business in a jiffy.
Learn how GoodData can help your business:
www.gooddata.com
|
@gooddata
|
(415) 200-0186
|
[email protected]
