greater pocatello chamber of commerce:

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SUCCESS SNAPSHOT: GREATER POCATELLO CHAMBER OF COMMERCE

17 1,148 7,933+ 285

MEMBER COMPANIES ENGAGED EMPLOYEE PARTICIPANTS CHALLENGES COMPLETED

MILLION STEPS TAKEN

HUBBUB 12-MONTH CASE STUDY

greater pocatello chamber of commerce: a community takes millions of steps to better health THE BACKGROUND: Located in Idaho, the Greater Pocatello Chamber of Commerce promotes and fosters a favorable business climate for the benefit of Chamber members and the entire community. THE CHALLENGE: Wanting to improve the health of their employees and neighbors, Pocatello’s business leaders formed a Chamber Wellness Committee. Its mission: Promote wellness and activate a health-minded employee population in Southeast Idaho. To fulfill its goal, the group searched for a wellness program that could work for a variety of industries. It also had to have a flexible engagement model—one that could motivate individual employees, and also allow companies to engage with other companies and members of the community in activities that promoted positive and healthy changes.

THE SOLUTION: hubbub’s unique wellness platform offered the easy-to-manage flexibility the Greater Pocatello Chamber was seeking. The group’s Wellness Committee appreciated how easy it is to track activities and reward companies for participating in hubbub’s innovative mix of health-focused challenges. The needs of the Greater Pocatello Chamber of Commerce helped to drive hubbub’s creation of an association model, allowing the activity of several groups to roll up to one parent company or group.



I feel like physical activity is contagious. I really want people in our community to get

THE LAUNCH:

THE RESULTS:

hubbub’s association model was quickly

With the community rallying behind

put into action when the Chamber

the initiative, the eight-week step

partnered with the Portneuf Health

challenge attracted 17 companies.

Care Foundation to launch a company

On the final day of the challenge, the

vs. company steps challenge. Their goal

Chamber and Portneuf Health Care

was to engage 10 companies and

Foundation hosted the first annual

100 employees. The Chamber worked

Chamber Wellness 5k run. The free

closely with hubbub to create pre-set

event drew walking challenge

teams for each participating company—

participants along with their spouses,

employees were asked to walk at least

friends and neighbors.

10,000 steps each day.

more active.



Holly R Sierra, Community Health Coordinator Portneuf Health Care Foundation

At the end of the day, after eight weeks

The 10,000 Steps on the Move

of walking (and running), participating

challenge sparked widespread support

teams had collectively logged over

from the community and media:

285 million steps on hubbub!

Newspaper and radio ads invited

The momentum didn’t stop with the

community participation.

10,000 Steps on the Move challenge—

Local television covered the launch.

Chamber member employees have completed a total of 7,933 hubbub

Challenge progress was posted

challenges, achieving an average

on area billboards.

sustained engagement rate of 55%.

Weekly results were published

The average employee engagement

and broadcast.

rate for other wellness programs is only about 20%, according to the

Sandwich boards recognizing the

2012 RAND Employer Survey.

leading teams and companies were placed outside their offices.

THE FUTURE: The enthusiasm is growing. The Chamber and its partners plan to create more custom challenges to get the whole community moving. In the meantime, employees of Chamber member companies continue to Move, Nourish, Balance, Mingle and Rewind with hubbub.

about hubbub hubbub is a technology-driven wellness solution that uses social circles, the love of the game, a turnkey incentive engine, and the quickest health quiz on the planet to 07525-hub/04-21-14 © 2014 hubbub

inspire employees to get moving and live healthy. for more information, go to hubbubhealth.com/employers

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