How To Leverage Resource Groups Within Your Workplace Giving Campaign Connect Employee Resource Groups To Your Workplace Giving Campaign: yy Offer group members leadership opportunities in the campaign yy Ask groups to host specific events or activities and recruit their membership to attend yy Allow groups to create content and resources to raise awareness and support your efforts
yy Encourage groups to choose an issue during your campaign to support through fundraising or volunteering (check out Community Health Charities’ causes and custom cause survey for ideas) yy Provide the Employee Champions Story Template in our Campaign Resources and ask group members to share why they give or volunteer
Many companies—including 90% of Fortune 500 companies*—have employee resource groups, also called affinity groups, business network groups, or inclusion councils. These voluntary, employee-led groups provide employees with shared characteristics or common interests and experiences with an easy way to engage with each other. Successful employee resource groups welcome all employees and have an executive sponsor. Benefits Of Employee Resource Groups: yy Increase employee engagement, recruitment, and retention yy Fulfill business objectives, such as product development yy Support diversity and inclusion initiatives yy Provide professional development, mentoring, and networking opportunities yy Mobilize around a local community cause or issue to enhance company’s reputation yy Serve as a sounding board for new company programs yy Identify emerging company leaders
Types Of Employee Resource Groups: yy African Americans yy Asian Americans yy Hispanic or Latino yy LGBTQ yy Parents
yy People with disabilities or special needs yy Women yy Young professionals or future leaders yy And more
*Approximately 90 percent of Fortune 500 companies have employee resource groups (ERGs) according to Bentley University in Waltham, Mass.
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