If you find yourself in a gold rush, sell shovels

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If you find yourself in a gold rush, sell shovels. Michelle Avary, VP Automotive Products and Strategy November 2, 2016

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Me - As Defined By Work Extensive background in developing, launching, and operating connected vehicle programs

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Aeris – A Solutions Provider Focused on the Io(M)T The Internet of moving things

We take companies on the journey from unconnected product to connected service Enterprise Connectivity-as-a-Service (CaaS)

Applications and Analytics Platform-as-a-Service (PaaS)

Automotive Telematics-as-a-Service (TaaS)

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The Discovery Of Gold Changed California

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New Mobility Gold Rush Ride sharing works, greater acceptance of EVs, strong interest in autonomous

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2016 - The New 1848? Automotive deals on pace to top $1 billion

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There Is A Lot Of Money In Them Thar Hills And it’s not just Sand Hill

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More Startups Forming Everyday

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There Are A Lot Of Great Reasons For Investing Because we all know there are better ways

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McKinsey And Bloomberg Believe There are tremendous benefits to electric, autonomous, shared, seamless mobility

CLEAN & SHARED Mexico City - $2,800 per person - Improved safety

PRIVATE AUTONOMY Los Angeles - $3,300 per person - Cost savings

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SEAMLESS MOBILITY Chicago - $7,400 per person - Improved efficiencies

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Following The Money

PERSONAL

SHARED

DRIVERLESS

DRIVER

Shared mobility is less costly Current majority

Shared economy

$1.00 - $1.60 per mile

$0.65 per mile

~$0.40 for the driver

Owned autonomy

Shared autonomy

$0.75 per mile

$0.25 per mile

Barclay’s estimates $0.08 per mile

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High Debt, Low Prospects Millennials are different

Bureau of Labor Statistics

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Ford Has Plans They believe in the AV/EV/Mobility future

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During A Gold Rush, Sell Shovels

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What Is The Shovel In This Analogy?

Transportation-as-a-Service

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Four Critical Components To TaaS Transformation 1. I.T. infrastructure – a flexible platform 2. Connectivity – intelligent communication switching 3. Vehicles – the right mix at the right time and place 4. The right organization – service oriented

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Modular Architecture Increases Flexibility Micro Services SERVICE LOGIC

State-of-the-art technology 1. Create new services quickly

SERVICES CATALOG AND PAYMENTS

2. Optimized for specific regions 3. New integrations are smaller and faster 4. Low cost, less risk, faster time to market

CUSTOMER EXPERIENCE

5. Introduce new technologies over time

VEHICLE AND CUSTOMER DATA

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Build For Billions Cloud architecture allows for rapid and effective scaling

Cloud

Any cloud – public or private Spin up multiple instances of infrastructure almost instantly for performance protection and rapid development 3rd Party integration

SERVICE LOGIC

CUSTOMER EXPERIENCE

SERVICES CATALOG AND PAYMENTS

VEHICLE AND CUSTOMER DATA

Monitoring

CUSTOMER EXPERIENCE

SERVICE LOGIC CUSTOMER EXPERIENCE

SERVICE LOGIC

SERVICES CATALOG AND PAYMENTS

CUSTOMER EXPERIENCE

SERVICE LOGIC SERVICE LOGIC SERVICE LOGIC

SERVICES CATALOG AND PAYMENTS

CUSTOMER EXPERIENCE CUSTOMER EXPERIENCE

SERVICES CATALOG AND PAYMENTS

SERVICES CATALOG AND PAYMENTS

CUSTOMER EXPERIENCE

SERVICE LOGIC SERVICE LOGIC SERVICE LOGIC

SERVICES CATALOG AND PAYMENTS

CUSTOMER EXPERIENCE CUSTOMER EXPERIENCE

SERVICES CATALOG AND PAYMENTS SERVICES CATALOG AND PAYMENTS

CUSTOMER EXPERIENCE

SERVICE LOGIC

SERVICE LOGIC SERVICE LOGIC

SERVICES CATALOG AND PAYMENTS

© 2016 Aeris. All Rights Reserved.

SERVICES CATALOG AND PAYMENTS

CUSTOMER EXPERIENCE

SERVICE LOGIC

SERVICES CATALOG AND PAYMENTS

CUSTOMER EXPERIENCE CUSTOMER EXPERIENCE

SERVICES CATALOG AND PAYMENTS SERVICES CATALOG AND PAYMENTS

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Become Best Friends With Your CIO

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There Is No Magic Connectivity Bullet It’s complicated and expensive

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Vehicles Must Have Wireless Connectivity

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What Vehicles When And Where

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Create New Organizations

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Your Organization’s Culture Matter

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People Create The Lasting Transformation

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