Sheryl Erenberg (Sheryl Erenberg & Associates) and Samantha Mashni (Greenwin)
Property Management Advertising Award – Single Project
Walter Pecnik, Corina Nica (Greenrock)
Curb Appeal Award Greenrock – 45 & 57-93 Balliol St
Greenwin Property Management – 88 Erskine
Other nominees: Morguard Residential Inc.; Vertica Resident Services
The Curb Appeal award recognizes exterior property improvements, gardens, landscaping, structural design, functionality and aesthetics of the entrance to the building. Consideration is given to the overall curb appeal and it’s relevancy to residents and surrounding neighborhood. Ivan Murgic, Greenrock’s Vice President, Operations, said, “At this property, we had to waterproof the parking garage, which meant the landscaping had to be removed. We have always taken pride in our buildings’ exteriors, but we decided to take this opportunity to take our curb appeal further. We hired Janet Rosenberg + Associates for the design, Halsall Associates as consulting engineers and Macdero Construction to do the work, and we are very proud of the winning result.” Other Nominees: Minto; Skyline
The Voice of the Federation of Rental-housing Providers of Ontario
Trying to stand out from Toronto’s Yonge & Eglinton competitive rental market is no easy task. Greenwin’s marketing consultant Sheryl Erenberg said, “Our ad’s target market is young professional singles 20-35. We presented the many building and neighbourhood features in an eye-catching way without crowding the page with a boring features list. We highlighted the lifestyle of living in this building in this exceptional neighborhood, instead of the building exterior.”