PRIORITY MATRIX HOW TO ENSURE THE MOST IMPORTANT THINGS GET DONE
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“You either run the day or the day runs you. And when the day runs you, the track rarely leads to growth.”
THE PROBLEM We let the urgent sidetrack us from our priorities,
We let the urgency of others warp our perception of what’s truly important,
And, We let the routines and habits of ‘trivial activities’ suck the value from our days,
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What is
THE PRIORITY MATRIX?
“Urgent things are seldom important and important things are seldom urgent.” ~ President Eisenhower
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THE PRIORITY MATRIX Important
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1
3
4
Urgent
Not Urgent
2
Not Important
WHAT GOES IN #1? Important, Not Urgent
Weekly Planning, 2 Week Sprint Reviews,
Goal Setting, Improving Skills, Taking A Class, Attending a Conference,
Relationship Building, Meditating, Eating Healthy, Exercise,
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WHAT GOES IN #1? Important, Not Urgent
Mapping out new Marketing Campaigns, Reviewing sales calls, Development Sessions w/ Team Members
Systems & Processes, Financial Planning,
Relationship Building, Meditating, Eating Healthy, Exercise, Family Time
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KEY POINT Important, Not Urgent
IF THIS NEVER GETS SCHEDULED IT NEVER GETS DONE, UNTIL IT’S URGENT.
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KEY POINT
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Important, Not Urgent
DECIDE.
WHAT GOES IN #2? Important, Urgent
Emails that need immediate action, i.e. New Job Opportunity, Prospect Inquiry, New Business Opportunity
Project Deadlines,
Kids in emergency room, School calls for you to come get your child,
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KEY POINT Important, Urgent
ANYTHING THAT MIGHT BE A RESULT OF YOU NEGLECTING SOMETHING IN BOX #1.
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KEY POINT
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Important, Urgent
DO IT.
WHAT GOES IN #3? Not Important, Urgent
Phone calls, text messages, most emails,
Someone asking you for a favor,
‘Can I pick your brain’?
Request from someone else for something (Important to them, probably not important to you.)
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KEY POINT Not Important, Urgent
MOST THINGS REQUESTED BY OTHER PEOPLE.
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KEY POINT Not Important, Urgent
DELEGATE IT.
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WHAT GOES IN #4? Not Important, Not Urgent
Social Media, Mindlessly Surfing the Web,
Watching TV, Shopping
Making micro-tweaks on marketing, products, systems, when more pressing issues aren’t resolved.
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KEY POINT Not Important, Urgent
IF THE THOUGHT “I’M WASTING MY TIME” POPS UP…YOU’RE IN QUADRANT 4.
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KEY POINT Not Important, Urgent
DUMP IT. OR, DO IT LATER.
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Why is it
SO POWERFUL?
WHY IS IT SO POWERFUL… It keeps the drama out,
It builds your confidence, your skills and your vision for the future,
It keeps your why, front and center.
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ACTION STEPS
When planning your week and using ‘end of day optimizer’, start here: Important
1
3
4
Urgent
Not Urgent
2
4
Not Important
ACTION STEPS When working your days, start here: Important
1
3
4
Urgent
Not Urgent
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4
Not Important
ACTION STEPS Pick a day each week to plan the main priorities in your business & life,
Plot your daily activities on the matrix, so you stay aware of what’s truly important,
The things in Quadrant 3 are the items you can Delegate the fastest, log them, systemize them and delegate or automate them.
Your sense of value and worth is in direct proportion to Quadrant 1. Protect it!
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