media kit annuals

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Annuals PRO FOOTBALL WEEKLY ADVERTISING RATE CARD AND SPEC SHEET

Advertising Rates FANTASY ANNUALS Yahoo! Fantasy Baseball Guide • JANUARY 2012 Full Page ..................... $2,400 Half Page .................... $1,700

• Press: 250,000 • Ad Close: 12/6/11 • On-Sale Date: 1/24/12

FULL PAGE WITH BLEED (PREFERRED) COVERS OR INSIDE ADS

Trim size: 8” X 1013⁄16” Bleed: Add 1⁄4” around Live area: 7” X 10”

PFW Fantasy Football Guide • JUNE 2012 Full Page ..................... $6,590 Half Page .................... $4,550

• Press: 500,000 • Ad Close: 5/1/12 • On-Sale Date: 6/19/12

NFL DRAFT Pro Football Weekly Draft Guide • MARCH 2012 Full Page ..................... $3,000 Half Page .................... $2,100

• Press: 200,000 • Ad Close: 1/24/12 • On-Sale Date: 3/6/12

PREVIEW ANNUALS

FULL PAGE WITH NO BLEED (INSIDE ADS ONLY)

Size: 7” X 10” AD WILL FLOAT WITH WHITE SPACE AROUND IT

Pro Football Weekly NFL Preview • JUNE 2012 Full Page ..................... $5,500 Half Page .................... $3,850

• Press: 500,000 • Ad Close: 4/24/12 • On-Sale Date: 6/5/12 College Football Preview • JUNE 2012 Full Page ..................... $2,850 Half Page .................... $1,975

• Press: 175,000 • Ad Close: 5/8/12 • On-Sale Date: 6/26/12 NBA Preview • SEPTEMBER 2012

HALF PAGE

Full Page ..................... $2,000 Half Page .................... $1,400

Size: 7” X 5”

• Press: 135,000 • Ad Close: 8/1/12 • On-Sale Date: 9/18/12 All rates are net and include full color. Additional custom ad positions/sizes available on request. Premium positions include back cover, inside back cover and inside front cover

Pro Football Weekly 302 Saunders Road Suite 100 Riverwoods, IL 60015 Ph: (847) 940-1100 Fax: (847) 940-1108 www.profootballweekly.com

Mechanical Requirements Live area: 7”X 10” (All type should be at least 1⁄2” from trim) Trim size: 8”X 10 13⁄16” Bleed size: 8.5”X 11 5⁄16” Resolution: 300 DPI for covers / 200 DPI for all inside pages Color: CMYK (No RGB art) Type: Minimum 8 point recommended, 12 point for reverse type Digital files: PDF or EPS files preferred (please embed or rasterize all fonts) Production: All publications produced in QuarkXPress 6.5 Material submission: Digital files supplied on CD, DVD, ftp or e-mail If e-mailing, send to: [email protected] Questions? Contact Bob Peters at 847-405-7703, or [email protected]

CONTACT: Mike Waters • General manager • Office: (847) 405-7712 • [email protected]