Nasty Gal
Nasty Gal
By: Lissel-Thalia Devetori BUS 100 Professor: Dr. Silver
http://www.nastygal.com/girlboss http://www.nytimes.com/2013/03/25/technology/nasty-gal-an-online-start-up-is-a-fast-growingretailer.html?pagewanted=all&_r=0
History of Nasty Gal l
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The store was named Nasty Gal Vintage, with the name being inspired by Betty Davis' ex-wife of Miles Davis. On its website, the company calls Davis "the patron saint of badass women ... complete with platform thigh-high boots”
Betty Davis
What is Nasty Gal? l
Founded in 2006 by CEO Sophia Amoruso
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Based in Los Angeles
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Clothing apparel online store
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Specializes in fashion clothing, shoes, and accessories for young women. The company has more than 550,000 customers in over 60 countries
About Sophia Amoruso l
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She was a 22 year old community college drop out She began her fashion career with an eBay store called Nasty Gal Vintage, where she sold vintage designer clothing. It was a one-woman venture, where she styled, photographed, captioned and shipped each product herself. She was kicked off eBay in 2008 and launched Nasty Gal as its own retail website. She chose the name "Nasty Gal" after the 1975 album by Betty Davis, a funk singer and style icon. Nasty Gal developed a devoted online following of young women on social media, and quickly grew with revenues increasing from $223,000 in 2008 to almost $23 million in 2011. The New York Times has called her "a cinderella of tech."In 2013, Inc. Magazine named her to its 30 under 30 list. She wrote a book called #GIRLBOSS that is coming out on May 6.
#GIRLBOSS “Sophia Amoruso's words” l
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From the food bank to making bank, #GIRLBOSS is the story of how I tried to escape capitalism—and ended up a CEO. At age 17, I was a dumpster-diving, shoplifting anarchist, but by 29, I'd turned Nasty Gal into a $100+ million business. #GIRLBOSS shares all the lessons I learned along the way. I can't wait for you to read it. Available May 6th wherever books are sold.
Sophia Amoruso
By: Lissel-Thalia Devetori BUS 100 Professor: Dr. Silver
http://www.nastygal.com/girlboss http://www.nytimes.com/2013/03/25/technology/nasty-gal-an-online-start-up-is-a-fast-growingretailer.html?pagewanted=all&_r=0
History of Nasty Gal l
l
The store was named Nasty Gal Vintage, with the name being inspired by Betty Davis' ex-wife of Miles Davis. On its website, the company calls Davis "the patron saint of badass women ... complete with platform thigh-high boots”
Betty Davis
What is Nasty Gal? l
Founded in 2006 by CEO Sophia Amoruso
l
Based in Los Angeles
l
Clothing apparel online store
l
l
Specializes in fashion clothing, shoes, and accessories for young women. The company has more than 550,000 customers in over 60 countries
About Sophia Amoruso l
l
l
l
l
l
l
l
She was a 22 year old community college drop out She began her fashion career with an eBay store called Nasty Gal Vintage, where she sold vintage designer clothing. It was a one-woman venture, where she styled, photographed, captioned and shipped each product herself. She was kicked off eBay in 2008 and launched Nasty Gal as its own retail website. She chose the name "Nasty Gal" after the 1975 album by Betty Davis, a funk singer and style icon. Nasty Gal developed a devoted online following of young women on social media, and quickly grew with revenues increasing from $223,000 in 2008 to almost $23 million in 2011. The New York Times has called her "a cinderella of tech."In 2013, Inc. Magazine named her to its 30 under 30 list. She wrote a book called #GIRLBOSS that is coming out on May 6.
#GIRLBOSS “Sophia Amoruso's words” l
l
l
From the food bank to making bank, #GIRLBOSS is the story of how I tried to escape capitalism—and ended up a CEO. At age 17, I was a dumpster-diving, shoplifting anarchist, but by 29, I'd turned Nasty Gal into a $100+ million business. #GIRLBOSS shares all the lessons I learned along the way. I can't wait for you to read it. Available May 6th wherever books are sold.
Sophia Amoruso
