Newspaper
I have 1,133 Facebook friends and 2,477 Twitter followers—but without my two daily newspapers we’d have nothing to talk about.
My community is where I live— not metaphorically but physically. It’s where I shop, work and dine; where I exchange pleasantries with my neighbors. And for more than 200 years in the United States, newspapers’ attention to the very real, physical community is what alerted citizens to the threats, opportunities, troubles, and joys at their doorsteps. From the global business climate to the proposed real estate tax increase, from the World Series to the high school girls’ volleyball team, from environmental damage in the Gulf Coast to the removal of old growth trees in my own neighborhood: all of this—and more—I learn from my newspaper. Such news, much of it contained in advertising, is also necessary to the economic well-being of my community, for my neighbors are consumers and producers too. They are the real estate agent and the plumber, the financial consultant and the shopkeeper—and they need the newspaper almost as much as they need each other. I believe that as long as physical communities exist there will be a need for newspapers to bind them.
Newspaper The Multi-Medium
Randall Rothenberg President and CEO, Interactive Advertising Bureau
Hear from others about the importance of newspapers in their lives at Newspapermedia.com. Share your own connection with newspapers on Facebook/NewspaperAssociationOfAmerica.
My community is where I live— not metaphorically but physically. It’s where I shop, work and dine; where I exchange pleasantries with my neighbors. And for more than 200 years in the United States, newspapers’ attention to the very real, physical community is what alerted citizens to the threats, opportunities, troubles, and joys at their doorsteps. From the global business climate to the proposed real estate tax increase, from the World Series to the high school girls’ volleyball team, from environmental damage in the Gulf Coast to the removal of old growth trees in my own neighborhood: all of this—and more—I learn from my newspaper. Such news, much of it contained in advertising, is also necessary to the economic well-being of my community, for my neighbors are consumers and producers too. They are the real estate agent and the plumber, the financial consultant and the shopkeeper—and they need the newspaper almost as much as they need each other. I believe that as long as physical communities exist there will be a need for newspapers to bind them.
Newspaper The Multi-Medium
Randall Rothenberg President and CEO, Interactive Advertising Bureau
Hear from others about the importance of newspapers in their lives at Newspapermedia.com. Share your own connection with newspapers on Facebook/NewspaperAssociationOfAmerica.
