Opening Plenary Session
Opening Plenary Session: Creating a Culture of Ag Literacy
Dr. Jean Richardson Chair National Organic Standards Board
Charlie Arnot CEO The Center for Food Integrity
Consolidation, Integration and Industrialization
Significant Social Shifts: THEN
NOW
Authority is granted by office
Authority is granted by relationship
Broad social consensus driven by WASP males
No single social consensus, great diversity, many voices
Communication is formal, indirect (mass communication)
Communication is informal, direct (masses of communicators)
Progress is inevitable
Progress is possible
Earning and Maintaining Social License (Sapp/CMA)
Confidence Value Similarity
Trust Social License
Competence Influential Others
Freedom to Operate
Trust research was published in December, 2009 – Journal of Rural Sociology
Sustainable Balance Economically Viable • ROI • Demand • Cost Control • Productivity • Efficiency Profitability
Sustainable Systems
Scientifically Verified • Data Driven • Repeatable • Measurable • Specific Objectivity Knowledge
Knowledge Ethically Grounded
Ethically Grounded • Compassion • Responsibility • Respect • Fairness • Truth Value Similarity
Feelings Belief
Jim Mosely & Gary Hirshberg Co-Chairs AGree
AGree’s Mission
AGree seeks to drive positive change in the food and agriculture system by connecting and challenging leaders from diverse communities to catalyze action and elevate food and agriculture policy as a national priority.
14
www.foodandagpolicy.org
AGree’s Key Challenges Meet future demand for food
Improve nutrition and public health
15
www.foodandagpolicy.org
Strengthen farms and communities to improve livelihoods
Conserve and enhance water, soil, and habitat
Achieving Productivity, Profitability, and Environmental Outcomes Our Diverse Workgroup • •
• • • • • • • •
Dave Baudler: Cargill AgHorizons Chuck Benbrook: Washington State University, Center for Sustaining Agriculture and Natural Resources Craig Cox: Environmental Working Group Nancy DeLong: DuPont Pioneer Kristin Weeks Duncanson: Duncanson Growers Steve Flick: Show Me Energy Cooperative Hal Hamilton: Sustainable Food Lab Susan Heathcote: Iowa Environment Council Gary Hirshberg: Stonyfield Farm, Inc. Douglas Jackson-Smith: Utah State University, Dept. of Sociology, Social Work & Anthropology
16
www.foodandagpolicy.org
• • • • • • • •
A.G. Kawamura: Solutions From the Land Dialogue Michelle Knapik: Emily Hall Tremaine Foundation Carl Mattson: George Mattson Farms, Inc. Jim Moseley: Former Deputy Secretary, U.S. Dept of Agriculture Pat O’Toole: Ladder Livestock Company, LLC Judith Redmond: Full Belly Farm Elizabeth Thompson: Environmental Defense Fund Fred Yoder: Former President, National Corn Growers Association and grain farmer
Achieving Productivity, Profitability, and Environmental Outcomes Priority Strategies to Achieve our Common Vision • Embrace diverse systems in U.S. agriculture • Expand producer-led cooperative conservation across U.S. working lands • Improve soil health and water quality, and expand water supplies through targeted investments • Increase understanding of the overall benefits, costs, health, and safety of agricultural inputs, practices, and systems • Foster collaboration across the supply chain to drive innovation and improved environmental outcomes
17
www.foodandagpolicy.org
Achieving Productivity, Profitability, and Environmental Outcomes Preliminary Recommendations • Shift 50% of USDA conservation funding to support producer-led cooperative watershed conservation and engage 50% of working lands in such efforts by 2035 • Increase continuous no till by 50% and plant cover crops on 65% of annual row crop acreage by 2025 • Reduce by 30% number of lakes, rivers, streams impaired by primarily due to agriculture by 2025 • Phase out application of nitrogen that is not efficiently used • Merge and/or manage USDA on-farm data collection programs to provide better tools to growers and policy makers
18
www.foodandagpolicy.org
NewsFeed
Website
For the latest news about AGree please visit www.foodandagpolicy.org. Information about AGree's vision and strategies is available along with a comprehensive document, Facing the Future, which outlines the challenges confronting the food and agriculture system. AGree backgrounders on the following issues are also available: farm safety net; nutrition assistance policy; federal agricultural spending; and, food and agriculture trends in the U.S. and abroad.
Headlines for February 7, 2013
» Sequestration: Farm Subsidies on the Table -- Politico » Commentary - Trust, Not Self-sufficiency, Will Help Create a More Food-secure World -- The Chicago Council on Global Affairs » Immigration Reform Would Benefit Agriculture, but Some Farmers See Downside -- Western Farm Press » FDA Data: Slight Uptick in Animal Antibiotic Use, Resistance Remains Issue in Meat -- Food Safety News » FAO Food Price Index Remains Unchanged in January -- Food and Agriculture Organization of the United Nations
Receive daily news on the latest stories related to AGree’s strategies and priorities
www.foodandagpolicy.org
Visit foodandagpolicy.org to find publications, papers, and reports
Dr. Jean Richardson Chair National Organic Standards Board
Charlie Arnot CEO The Center for Food Integrity
Consolidation, Integration and Industrialization
Significant Social Shifts: THEN
NOW
Authority is granted by office
Authority is granted by relationship
Broad social consensus driven by WASP males
No single social consensus, great diversity, many voices
Communication is formal, indirect (mass communication)
Communication is informal, direct (masses of communicators)
Progress is inevitable
Progress is possible
Earning and Maintaining Social License (Sapp/CMA)
Confidence Value Similarity
Trust Social License
Competence Influential Others
Freedom to Operate
Trust research was published in December, 2009 – Journal of Rural Sociology
Sustainable Balance Economically Viable • ROI • Demand • Cost Control • Productivity • Efficiency Profitability
Sustainable Systems
Scientifically Verified • Data Driven • Repeatable • Measurable • Specific Objectivity Knowledge
Knowledge Ethically Grounded
Ethically Grounded • Compassion • Responsibility • Respect • Fairness • Truth Value Similarity
Feelings Belief
Jim Mosely & Gary Hirshberg Co-Chairs AGree
AGree’s Mission
AGree seeks to drive positive change in the food and agriculture system by connecting and challenging leaders from diverse communities to catalyze action and elevate food and agriculture policy as a national priority.
14
www.foodandagpolicy.org
AGree’s Key Challenges Meet future demand for food
Improve nutrition and public health
15
www.foodandagpolicy.org
Strengthen farms and communities to improve livelihoods
Conserve and enhance water, soil, and habitat
Achieving Productivity, Profitability, and Environmental Outcomes Our Diverse Workgroup • •
• • • • • • • •
Dave Baudler: Cargill AgHorizons Chuck Benbrook: Washington State University, Center for Sustaining Agriculture and Natural Resources Craig Cox: Environmental Working Group Nancy DeLong: DuPont Pioneer Kristin Weeks Duncanson: Duncanson Growers Steve Flick: Show Me Energy Cooperative Hal Hamilton: Sustainable Food Lab Susan Heathcote: Iowa Environment Council Gary Hirshberg: Stonyfield Farm, Inc. Douglas Jackson-Smith: Utah State University, Dept. of Sociology, Social Work & Anthropology
16
www.foodandagpolicy.org
• • • • • • • •
A.G. Kawamura: Solutions From the Land Dialogue Michelle Knapik: Emily Hall Tremaine Foundation Carl Mattson: George Mattson Farms, Inc. Jim Moseley: Former Deputy Secretary, U.S. Dept of Agriculture Pat O’Toole: Ladder Livestock Company, LLC Judith Redmond: Full Belly Farm Elizabeth Thompson: Environmental Defense Fund Fred Yoder: Former President, National Corn Growers Association and grain farmer
Achieving Productivity, Profitability, and Environmental Outcomes Priority Strategies to Achieve our Common Vision • Embrace diverse systems in U.S. agriculture • Expand producer-led cooperative conservation across U.S. working lands • Improve soil health and water quality, and expand water supplies through targeted investments • Increase understanding of the overall benefits, costs, health, and safety of agricultural inputs, practices, and systems • Foster collaboration across the supply chain to drive innovation and improved environmental outcomes
17
www.foodandagpolicy.org
Achieving Productivity, Profitability, and Environmental Outcomes Preliminary Recommendations • Shift 50% of USDA conservation funding to support producer-led cooperative watershed conservation and engage 50% of working lands in such efforts by 2035 • Increase continuous no till by 50% and plant cover crops on 65% of annual row crop acreage by 2025 • Reduce by 30% number of lakes, rivers, streams impaired by primarily due to agriculture by 2025 • Phase out application of nitrogen that is not efficiently used • Merge and/or manage USDA on-farm data collection programs to provide better tools to growers and policy makers
18
www.foodandagpolicy.org
NewsFeed
Website
For the latest news about AGree please visit www.foodandagpolicy.org. Information about AGree's vision and strategies is available along with a comprehensive document, Facing the Future, which outlines the challenges confronting the food and agriculture system. AGree backgrounders on the following issues are also available: farm safety net; nutrition assistance policy; federal agricultural spending; and, food and agriculture trends in the U.S. and abroad.
Headlines for February 7, 2013
» Sequestration: Farm Subsidies on the Table -- Politico » Commentary - Trust, Not Self-sufficiency, Will Help Create a More Food-secure World -- The Chicago Council on Global Affairs » Immigration Reform Would Benefit Agriculture, but Some Farmers See Downside -- Western Farm Press » FDA Data: Slight Uptick in Animal Antibiotic Use, Resistance Remains Issue in Meat -- Food Safety News » FAO Food Price Index Remains Unchanged in January -- Food and Agriculture Organization of the United Nations
Receive daily news on the latest stories related to AGree’s strategies and priorities
www.foodandagpolicy.org
Visit foodandagpolicy.org to find publications, papers, and reports
