Presentation - Rideshare Pilot Project.pdf AWS
Demand Response Rideshare Pilot Project
Demand Response RIDESHARE Addresses mobility needs through the use of a dynamic microtransportation system with no fixed schedules, no fixed routes and an infinite number of on-demand stops.
City of Arlington
Why Rideshare? •
Supports several City Council Priorities: Put Technology To Work, Enhance Regional Mobility, Champion Great Neighborhoods, Invest in our Economy
•
Aligns with Transportation Advisory Committee recommendations
•
Technology-based, Flexible, Scalable
•
Transition from MAX service
•
Personalized transportation experience
•
Offers safety elements for customers
•
Cost-effective compared to other transportation options
•
Direction market is moving
City of Arlington
Why Via?
21M+
rides since launch in 2013
1.5M rides per month
Significant Venture Capital Funding
City of Arlington
1M+
members across NYC, Chicago, DC
Licensing partnerships with major global operators
3x
Via efficiency vs ridehailing and taxis
Global on-demand transit operating experience Chicago
New York City
Arriva (Kent, UK)
Verifone (shared taxis) LeCab (Paris) Washington, DC
Capital Metro (Austin) Mercedes-Benz (Orange County, CA)
Own-operated Cities
Licensing Partnerships
Arlington: 1st Owned/Operated Public Partnership
About the Pilot •
1 year pilot project
•
Up to four one year renewals with Council approval
•
$922,500 ($322,500 City (35%) / $600,000 FTA (65%))
•
Service revenue used to grow project
•
Turnkey operation
•
Phased approach
•
Comprehensive customer service and a local presence
•
Data sharing to inform future transportation planning decisions City of Arlington
Service Details Service will run Monday through Saturday Initial Startup hours: ~7am – 9pm, varied Saturday hours Phase I hours: ~7am – 10:30pm, varied Saturday hours $3 per trip flat fee at service launch Service area, hours of operation and trip rate may change over time based on demand and data gathered
Book through smartphone app or phone number Access to customer service during operation 10 Mercedes Metris vans seating 6 passengers each Accessible vehicles available
City of Arlington
Conceptual Service Map Startup Phase December 11th
Phase I January
Phase II ~April-June
The service area shown is subject to change by mutual agreement between the City of Arlington and Via either in advance of or after the initial launch date based on additional data or new information collected.
Reduced Cost Through Shared Approach
$3 per trip flat fee at service launch
Per AAA, average annual cost of car ownership is $8,500
10 round trips per week: $60/week or $3120/year
City of Arlington
How Does It Work?
On-demand
Convenient
Shared
Passengers book using a smartphone app
Passengers are picked up within minutes at a nearby corner – a “virtual bus stop”
Passengers are seamlessly matched with others heading in the same direction
Fully Dynamic Vehicle routes and schedules are updated in real time
Pickup Drop-off
City of Arlington
How Does It Work?
City of Arlington
How Do We Measure Success? • Average Estimated Time of Arrival (ETA) of no more than 12 minutes • Actual pick-up time no more than 3 minutes earlier or later on average than ETA • Average technical “up-time” percentage of no less than 98% • Customer Service Data • Rider Surveys • Ridership growth
City of Arlington
Rideshare Pilot Project Discussion
Demand Response RIDESHARE Addresses mobility needs through the use of a dynamic microtransportation system with no fixed schedules, no fixed routes and an infinite number of on-demand stops.
City of Arlington
Why Rideshare? •
Supports several City Council Priorities: Put Technology To Work, Enhance Regional Mobility, Champion Great Neighborhoods, Invest in our Economy
•
Aligns with Transportation Advisory Committee recommendations
•
Technology-based, Flexible, Scalable
•
Transition from MAX service
•
Personalized transportation experience
•
Offers safety elements for customers
•
Cost-effective compared to other transportation options
•
Direction market is moving
City of Arlington
Why Via?
21M+
rides since launch in 2013
1.5M rides per month
Significant Venture Capital Funding
City of Arlington
1M+
members across NYC, Chicago, DC
Licensing partnerships with major global operators
3x
Via efficiency vs ridehailing and taxis
Global on-demand transit operating experience Chicago
New York City
Arriva (Kent, UK)
Verifone (shared taxis) LeCab (Paris) Washington, DC
Capital Metro (Austin) Mercedes-Benz (Orange County, CA)
Own-operated Cities
Licensing Partnerships
Arlington: 1st Owned/Operated Public Partnership
About the Pilot •
1 year pilot project
•
Up to four one year renewals with Council approval
•
$922,500 ($322,500 City (35%) / $600,000 FTA (65%))
•
Service revenue used to grow project
•
Turnkey operation
•
Phased approach
•
Comprehensive customer service and a local presence
•
Data sharing to inform future transportation planning decisions City of Arlington
Service Details Service will run Monday through Saturday Initial Startup hours: ~7am – 9pm, varied Saturday hours Phase I hours: ~7am – 10:30pm, varied Saturday hours $3 per trip flat fee at service launch Service area, hours of operation and trip rate may change over time based on demand and data gathered
Book through smartphone app or phone number Access to customer service during operation 10 Mercedes Metris vans seating 6 passengers each Accessible vehicles available
City of Arlington
Conceptual Service Map Startup Phase December 11th
Phase I January
Phase II ~April-June
The service area shown is subject to change by mutual agreement between the City of Arlington and Via either in advance of or after the initial launch date based on additional data or new information collected.
Reduced Cost Through Shared Approach
$3 per trip flat fee at service launch
Per AAA, average annual cost of car ownership is $8,500
10 round trips per week: $60/week or $3120/year
City of Arlington
How Does It Work?
On-demand
Convenient
Shared
Passengers book using a smartphone app
Passengers are picked up within minutes at a nearby corner – a “virtual bus stop”
Passengers are seamlessly matched with others heading in the same direction
Fully Dynamic Vehicle routes and schedules are updated in real time
Pickup Drop-off
City of Arlington
How Does It Work?
City of Arlington
How Do We Measure Success? • Average Estimated Time of Arrival (ETA) of no more than 12 minutes • Actual pick-up time no more than 3 minutes earlier or later on average than ETA • Average technical “up-time” percentage of no less than 98% • Customer Service Data • Rider Surveys • Ridership growth
City of Arlington
Rideshare Pilot Project Discussion
