Advertising Rate Policy
Pueblo Events Display Advertising The INs & OUTs, UPs & DOWNs on all the happenings around town! General Policy 1. Retail display rates (non-commisionable) are applicable to local businesses, individuals or associations who sell goods or services within our market area. 2. Local classified rates (non-commissionable) are applicable to local businesses, individuals or associations who sell goods or services within our market area. Local line rates are applicable to parties residing within our market area. 3. All rates are subject to any applicable tax and are the responsibility of the customer. 4. The Publisher reserves the right to review all advertising copy, supplements containing advertising, and editorial material prior to publishing or distribution. The Publisher also reserves the right to edit, reject, or cancel any advertisement not considered to be in the best interest of the newspaper or its readers at any time. 5. Every effort will be made to accommodate position request; however, under no circumstance is position guaranteed. No adjustments, reinsertions, or refunds will be made due to positioning. 6. The Star Journal Publishing Corporation is not liable for any damages whatsoever resulting from omission of any portion of an entire insertion or for any copy errors beyond the value paid by the advertiser for the space it occupies. The company is also not liable for non-publication or non-distribution due to factors beyond its control. 7. The Publisher is responsible for errors in the first insertion only of multiple run advertising. Resposiblity for errors is limited to the part of the advertisement in error. Re-publication or adjustments will be made for that amount of space in the next available issue. Claims must be made within 30 days. The company will provide a correction letter if it has failed to correct errors clearly marked by the advertiser on returned proof. 8. The Advertiser and/or advertising agency assumes liablity for all content of advertising published and also assumes responsibility for any claims arising from said advertising. 9. Advertising set to resemble reading material will be labled “Paid Advertising” for every two columns and carry a rule on top and bottom. The Publisher also reserves the option to insert above any other copy the word “Advertisement”. 10. To insure publication, the advertiser must meet the current deadline schedules. Advanced deadlines may be in effect for advertisements due to holidays. Cancellations and changes in insertion orders will not be accepted after the closing deadline of each publication. 11. The Star Journal Publishing Corporation and the advertiser agree only to advertising placed expressly on behalf of the advertiser. Brokerage space sold to a third party is not permitted.
Display Ad Deadlines (Booking & Material) Deadline: Friday 10am, one week prior to publication Terms of Payment 1. Advertising placed shall be on cash with copy basis until credit has been established with Star Journal Publishing Corporation. 2. Interest of 1.5% per month will be added on amounts not paid beyond 60 days. 3. In the event account becomes 60 days delinquent or advertiser files bankruptcy, The Star Journal Publishing Corporation may, at its option, reject advertising copy.
Mechanical Requirements 1. Ad depth will be billed in quarter-inch increments. 2. Tabloid page 10.5 inches in depth. 3. Make up and print sizes; Number of columns = 6 Column width = 1.625 inches Space between columns = .15 inches Gutter between pages = 1 inch 1col. = 1.625 inches 4col. = 6.95 inches 2col. = 3.4 inches 5col. = 8.725 inches 3col. = 5.175 inches 6col. = 10.5 inches
Comission & Cash Discounts 1. 15% commission to recognized advertising agencies on national rates. 2. No cash discounts offered.
puebloevents.net
Print Specs: 100 line screen, 3 mil. dot. Double Truck = 22 inches wide Digital Specs: JPEG file format 72 dpi 100k File Quarter Page 3 col. x10.25”=30.75” Half Page 6 col. x 10.25”=61.5” Full Page 6 col. x 20.75”=124.5”
Billing Period 2018
Advertising Rate Policy 1. Signed agreements are required to earn other the open rate. 2. In the event the advertiser fails to use the amount of space contracted for, the advertiser agrees to accept and remit a rate adjustment to the earned rate. If the advertiser exceeds space contracted for, The Star Journal Publishing Corporation will issue a rebate or credit for earned rate; the rebate will not exceed two contract levels. Only advertising billed at the contract rate may be short rated or rebated. 3. The Publisher reserves the right to revise advertising rates at any time upon 30 days notice in writing prior to rate revision. Advertiser may terminate the agreement, without penalty, on the effective date of the increase, provided written notice of such intention to terminate is received by The Star Journal Publishing Corporation prior to the effective date of rate revision.
2018-19
Start Date
End Date
January
01/1/18
02/4/18
February
02/5/18
03/4/18
March
03/5/18
04/1/18
April
04/2/18
05/6/18
May
05/7/18
06/3/18
June
06/4/18
07/1/18
July
07/2/18
08/5/18
August
08/6/18
09/2/18
September
09/3/18
09/30/18
October
10/1/18
11/4/18
November
11/5/18
12/2/18
December
12/3/18
12/30/18
Pueblo Events Advertising Rates
Put the power of Pueblo Events to work for your business The Pueblo Events edition is an editorial combination of local and state entertainment news and community calendar in a PRINT broadsheet format. It publishes every Friday, with a weekly circulation of 14,200; carrier delivered to neighborhoods with a high concentration of non-subscribers. Also delivered to 100 free racks located throughout the city of Pueblo. The demographic age group will focus on the Millennials generation (19-32 years old), with a secondary market of Gen X (ages 33-50 years old). However, Pueblo Events will have something for everyone – families, kids, tourists and anyone looking for something fun to do in town.
Advertising Options Selection Front (6 col. x 3in.)...............................$350.00 Open Rate ..........................................................$9.50/PCI Frequency Options with color 6X.......................................................................$8.00/PCI 13X.....................................................................$7.00/PCI Pick-up Rate...............................................................$5.00 Preprints: (Min. weight 70# - Min. dimensions 6 ¼ x 6 ¼ Max dimensions 10 x 11) Single Sheet $36.28 cost per thousand Up to 32 page Tab $39.54 cost per thousand
Digital Advertising Options
Feature Events Venue Page 192 px x 192 px..........................................$250/month Box Location Ads 300 px x 250 px............................................$85/month Big Box Location Ads 300 px x 600 px..........................................$125/month Note: This size is not shown in the example but will occupy the space of two of the “Box Location Ads” from preview. Small Box Location Ads 300 pixels x 50 pixels $25/month
Mobile
Small Box Location Ads 300 px x 50 px or 320 px x 50 px.......................$85.00
Don’t miss advertising your business on puebloevents.net, the GO-TO calendar listing for all the activities, celebrations, concerts, theatre productions, art exhibits, sports, special events and more for Pueblo. The site is searchable by date and time, or by category. The listings on puebloevents.net are cross-published in Pueblo Events weekly, so your digital ad here is a great compliment to your print advertising.