How does a Private Exchange work? • Step 1: Publisher Drives traffic to an offer
www.px.com //
[email protected] 1
How does a Private Exchange work? • Step 2: User fills out offer form, info is passed to lead exchange for verification, accuracy, and scoring.
www.px.com //
[email protected] 2
How does a Private Exchange work? • Step 3: Lead is sold within an lead exchange to a single lead buyer or gets bid on by multiple lead buyers.
www.px.com //
[email protected] 3
How does a Private Exchange work? • Step 4: Once lead buyer is determined, lead data is pushed to buyer’s external system for follow up.
www.px.com //
[email protected] 4