REACH YOUR AUDIENCE WITH CLUSTRTM
REACH YOUR AUDIENCE WITH CLUSTRTM What is ClustrTM? Clustr is an audience management platform that creates demographic, geographic, behavioral and retail profiles. These profiles are based on proprietary audience and campaign data and insights into where people go over time (both on mobile and in the real world).
Deeply Rooted in Data—The Who, What and Where of the Consumer
Proprietary In-App Audience Data
Rich Campaign Engagement Data
Always-On Location Data
We leverage data passback from the 400+ apps we've built to understand search history, apps used, interests and behaviors.
We gauge interest and readiness to purchase by analyzing time spent, clicks and interactions on our mobile campaigns.
Analysis of verified, non-PII location data reveals where users go over time and how frequently, leading to further insights.
Reach the Most Accurate Mobile Audiences (Examples)
Fitness Enthusiasts
Hispanics
© 2015 Phunware Inc. All Rights Reserved
Auto Shoppers
Business Travelers
Moviegoers
CLUSTRTM AUDIENCE PROFILES – EXAMPLES Demographic Reach audiences using demographic attributes that are gathered and analyzed by Clustr. By Age
By Gender
By Household Income
By Marital Status
By Occupation
By Race
College Students
Dads/Moms
Home Owners/Renters
Geographic Whether targeting users who go to movie theaters frequently or those who live in hot climates, you can now leverage geo-behavioral patterns to reach your audience. By Frequent Location
By Home Location
By Work Location
Behavioral and Retail By analyzing what content users are engaging with and purchasing the most, Clustr can target consumers who are most interested and likely to engage with your brand. Auto Shoppers
Business Travelers
Cold/Flu Sufferers
Cyber Week Shoppers
Daily Commuters
DIY-ers
Entertainment Lovers
Gamers
Health Buffs
Moviegoers
Outdoor Enthusiasts
Pet Owners
QSR Lovers
Social Mavens
Sports Fans
Tech Enthusiasts
Theme Park Visitors
TV Watchers
Please note: The above only contains examples of audience profiles. Clustr is designed to build and target personalized audiences based on your campaign objectives. Please contact [email protected] for more information.
© 2015 Phunware Inc. All Rights Reserved
Deeply Rooted in Data—The Who, What and Where of the Consumer
Proprietary In-App Audience Data
Rich Campaign Engagement Data
Always-On Location Data
We leverage data passback from the 400+ apps we've built to understand search history, apps used, interests and behaviors.
We gauge interest and readiness to purchase by analyzing time spent, clicks and interactions on our mobile campaigns.
Analysis of verified, non-PII location data reveals where users go over time and how frequently, leading to further insights.
Reach the Most Accurate Mobile Audiences (Examples)
Fitness Enthusiasts
Hispanics
© 2015 Phunware Inc. All Rights Reserved
Auto Shoppers
Business Travelers
Moviegoers
CLUSTRTM AUDIENCE PROFILES – EXAMPLES Demographic Reach audiences using demographic attributes that are gathered and analyzed by Clustr. By Age
By Gender
By Household Income
By Marital Status
By Occupation
By Race
College Students
Dads/Moms
Home Owners/Renters
Geographic Whether targeting users who go to movie theaters frequently or those who live in hot climates, you can now leverage geo-behavioral patterns to reach your audience. By Frequent Location
By Home Location
By Work Location
Behavioral and Retail By analyzing what content users are engaging with and purchasing the most, Clustr can target consumers who are most interested and likely to engage with your brand. Auto Shoppers
Business Travelers
Cold/Flu Sufferers
Cyber Week Shoppers
Daily Commuters
DIY-ers
Entertainment Lovers
Gamers
Health Buffs
Moviegoers
Outdoor Enthusiasts
Pet Owners
QSR Lovers
Social Mavens
Sports Fans
Tech Enthusiasts
Theme Park Visitors
TV Watchers
Please note: The above only contains examples of audience profiles. Clustr is designed to build and target personalized audiences based on your campaign objectives. Please contact [email protected] for more information.
© 2015 Phunware Inc. All Rights Reserved
