Reporting Overview Express en US

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Enhanced  Detailed  Reports  Overview   (Express  Version)   Last  Revised:  September  27,  2013  

Introduction   This  document  is  an  overview  of  the  reports  found  in  the  Enhanced  Detailed  Reports   section  of  Reporting  2.0.  Reports  are  grouped  into  categories  according  to  the  type  of   report.  These  reports  are  fully  customizable  and  allow  for  personalized  date  ranges  and   subsets  of  data.  All  of  the  reports  can  be  exported  to  a  CSV,  PDF  or  Excel  (XLS)  file.  

“Level  1  Moderation”  refers  to  the  PowerReviews  moderation   process.  “Moderation”  is  referencing  the  reviews’  status  at  Level  2    

Moderation.  

IMPORTANT     All  reports  can  be  modified  to  include  or  exclude  columns  and  can  be  filtered  based  on   values  such  as  date,  review  rating  or  product.  There  is  a  very  informative  tutorial  video   available  on  the  Dashboard  homepage  that  explains  how  to  view  and  modify  the  reports.     If  you  have  any  questions  regarding  the  reports  below,  please  visit  our  Support  Portal  from   the  Dashboard  (Support  ➤  Support  Portal),  where  you  can  search  Articles,  search   Answers,  and  ask  questions.  

Customer  Reviews  Reports   This  section  describes  the  Customer  Reviews-­‐related  reports.  

PowerReviews Confidential

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PowerReviews Confidential

Topline  Folder   n

Monthly  Review  Detail—Reviews  by  month  and  year.  The  average  star  rating  for  each   month  is  also  included.  The  report  defaults  to  the  last  two  years  but  can  be  customized   to  show  any  date  range.  

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Daily  Review  Detail—Submitted  review  volume  for  each  day.  The  reviews  are  also   broken  down  by  reviewer  type:  Anonymous,  Verified  Buyer  and  Verified  Reviewer.  The   report  defaults  to  the  last  30  days  but  can  be  customized  to  show  any  date  range.  

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Category  Reviews  Detail—Monthly  review  volume  by  product  subcategories  reviewed.   Also  included  is  the  average  star  rating  for  each  product  subcategory.  The  report   defaults  to  the  last  three  months  but  can  be  customized  to  show  any  date  range.  

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Brand  Reviews  Detail—Monthly  review  volume  by  brands  reviewed.  Also  included  is   the  average  star  rating  for  each  brand.  The  report  defaults  to  the  last  three  months  but   can  be  customized  to  show  any  date  range.  

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Monthly  Review  Detail  by  Reviewer  Type—Review  volume  by  month  and  year.  The   reviews  are  also  broken  down  by  reviewer  type:  Anonymous,  Verified  Buyer  and   Verified  Reviewer.  The  report  defaults  to  the  last  two  years  but  can  be  customized  to   show  any  date  range.  

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Weekly  Review  Detail—Review  volume  by  week  and  year.  The  reviews  are  also  broken   down  by  reviewer  type:  Anonymous,  Verified  Buyer  and  Verified  Reviewer.  The  report   defaults  to  the  last  three  months,  but  can  be  customized  to  show  any  date  range.  

Alerts  Folder   n

Reviews  by  Alert  Type—Count  of  reviews  with  different  alert  types  by  month.  The   three  possible  alerts  are  safety,  product  description  errors,  and  customer  service.  The   report  defaults  to  the  last  3  months  but  can  be  customized  to  show  any  date  range.  

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Review  Alert—Reviews  tagged  with  an  alert.  The  report  defaults  to  the  last  3  months   but  can  be  customized  to  show  any  date  range.  

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Escalated  Reviews  by  Reason  Code—Escalated  reviews  and  the  review  count  by   escalation  reason.  Furthermore,  the  report  also  details  the  percentage  breakdown  of   each  escalation  reason.  The  report  does  not  have  a  date  range.  

2 | Enhanced Detailed Reports Overview, Express

Last Revised: September 27, 2013

PowerReviews Confidential

Detailed  Folder   n

ALL  REVIEWS—In-­‐depth  overview  of  each  individual  review.  By  default,  each  received   review  includes  the  following  data:  created  date,  review  id,  Level  1  moderation  status   (PowerReviews  moderation),  moderation  status  (your  moderation  at  Level  2),  page  id,   products  name,  review  headline,  review  comments,  review  bottom  line,  review  rating,   review  location,  reviewer  type  and  review  nickname,  merchant  user  email,  email  and   merchant  user  id.  The  report  defaults  to  the  last  30  days  but  can  be  customized  to  show   any  date  range.  

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APPROVED  REVIEWS—Reviews  approved  by  the  PowerReviews  moderation  team.  By   default,  each  review  includes  the  following  data:  created  date,  review  id,  page  id,   product  name,  review  headline,  review  comments,  review  bottom  line,  review  rating,   review  location  reviewer  type,  review  nickname,  merchant  user  email,  email  and   merchant  user  id.  The  report  defaults  to  the  last  30  days  but  can  be  customized  to  show   any  date  range.  

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Category  Tags—Usage  of  pre-­‐populated  tags  on  the  Write  a  Review  form.  The  tags  are   organized  by  the  product  root  category  (prod  root),  tag  name,  attribute  order,   submitted  reviews  and  average  rating  of  the  review.  The  report  defaults  to  the  last  60   days  but  can  be  customized  to  show  any  date  range.  

Last Revised: September 27, 2013

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