Sales Separation

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FormulaWon Growth Tracks Virtual Sales Meeting Creating Sales Separation

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Virtual Sales Meeting House Keeping – – – –

Sound: VoIP or Telephone (Audio Pin #) Type questions or raise your hand to speak This webinar will be available in the Newsfeed Next Webinar is Focus on Success • • •

Thursday November 19th at 2:00PM Eastern Time FoS Topic: Your 2016 Life and Business plan When you're Schnizzin go to Schnizz corner!

members.trumethods.com/schnizz

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Inside Sales Champions

• We’re experiencing dramatic results with the members of our Inside Sales Champions program • Go to members.trumethods.com/insidesales to learn more about how it can help your Inside Sales process

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Sales Q&A • Dial in by Phone and enter audio PIN # • Use microphone and speakers

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Sales Separation

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January 2009

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Sales is the issue!

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I was wrong… …really wrong

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Sales Separation

Sales is a symptom of the issue

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Sales Separation

Creating a true competitive advantage is the issue

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Reframe cost and results

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Sales Separation

Reframing

Their results

Our results

Current process

Super Power www.trumethods.com © TruMethods, LLC. 2014 - All rights reserved

Sales Separation

Reframing

Their results

Our results

Current process

Super Power

Separation

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Sales Made Simple

• Reframing • Creating separation • Refocusing

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Sales Difficult

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Get your elbows out!

Reframed but no separation

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Sales made difficult

• • • • • •

You lose control Radio silence Prospect surprises The incumbent is still in the running Down to two vendors Price is still an issue

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Moving up the stack

TruBusiness Partner World Class Provider

Budget Strategy

Super Power Impact Alignment MSP www.trumethods.com © TruMethods, LLC. 2014 - All rights reserved

Presentation gut check

• What does your sales presentation tell you about… – – – – –

Your sales process Your ability to reframe Your ability to create separation Your belief system The reality of your service delivery

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Presentation gut check

Centralized Services • • • • •

Network Administration

Monitoring Patch Management Anti-Virus / Anti-Malware Backup & DR Cloud Services

• Proactive Technology Management • Best Practices • Implement “Your Company Way”

Support

Virtual CIO • • • •

Business impact of technology Technology Summary Design Desk Budget Planning

• Remote Helpdesk • Onsite Service • How-to Questions

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One Block

•Centralized Services •Monitoring •Patch Management •Anti-Virus / Anti-Malware •Backup & DR •Cloud Services •Network Administration •Proactive Technology Management •Best Practices •Implement “Your Company Way”

•Virtual CIO •Business impact of technology •Technology Summary •Design Desk •Budget Planning •Support •Remote Helpdesk •Onsite Service •How-to Questions

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As opposed to this…

Reactive Support

Centralized Services

Network Administration

vCIO www.trumethods.com

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Standards

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Alignment

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Business Impact

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Show more separation

Reactive Support

Centralized Services

Network Administration

vCIO

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One Block

•Centralized Services •Monitoring •Patch Management •Anti-Virus / Anti-Malware •Backup & DR •Cloud Services •Network Administration •Proactive Technology Management •Best Practices •Implement “Your Company Way”

•Virtual CIO •Business impact of technology •Technology Summary •Design Desk •Budget Planning •Support •Remote Helpdesk •Onsite Service •How-to Questions

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Sales Separation • A better presentation is not the solution • Presentation confirms the separation you have already created • True separation is created in service

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Are you a grocery store or bakery?

• • • •

Level 1: Chocolate cake Level 2: Reframing Level 3: Separation Level 4: Schnizzing

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Moving up the stack

• Endpoints supported: 1,000 A

B

C

D

Tickets / Endpoint / Mo.

1

0.5

0.5

0.25

Avg. Resolution Time

1 hour

1 hour

0.5 hours

0.5 hours

Avg. Reactive Time / EP

1 hour

0.5 hours (30 minutes)

0.25 hours (15 minutes)

0.125 hours (7.5 minutes)

6.25

3.1

1.55

0.78

Support Resources

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Moving up the stack

World

• Avg. AISP • Avg. MRR • Time/EP/M

Class Impact Alignment MSP

Professional Services

Centralized Services

Net Admin

vCIO

Support

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Sales separation

Separation is created in service delivery, not in the sales presentation!

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Sales Separation

• If you are not sure ask! • Create infection points • Use their questions as the example of why they need to change their criteria

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Look for the signs • What's your response time? • Wee need some on site • I will choose the company with the best solution to XYZ • Quote this project first • I want to meet with my current vendor

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Get your elbows out!

Reframed but no separation

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Sales Q&A www.trumethods.com © TruMethods, LLC. 2015 - All rights reserved.