service (service)
US 20110178890A1
(19) United States (12) Patent Application Publication (10) Pub. No.: US 2011/0178890 A1 Ravichandran et al. (43) Pub. Date: Jul. 21, 2011 (54)
61/303,281, ?led on Feb. 10, 2010, provisional appli cation No. 61/345,568, ?led on May 17, 2010, provi sional application No. 61/376,743, ?led on Aug. 25,
COMMON SERVICES WEB HOSTING ARCHITECTURE WITH MULTIPLE BRANDING
2010.
(75) Inventors:
Hari Ravichandran, Lexington, MA (US); Mark Moseley, Lexington, MA (US); Scott Lovell,
Malden, MA (US); Ryan Toohil, Somerville, MA (US)
(73) Assignee:
ENDURANCE
INTERNATIONAL GROUP,
INC., Burlington, MA (US)
(21) App1.No.: (22)
Filed:
13/007,113 Jan. 14, 2011
Related US. Application Data
(60)
Publication Classi?cation
(51)
Int. Cl.
(52)
US. Cl. ..................................................... .. 705/261
G06Q 30/00
(57)
(2006.01)
ABSTRACT
A Website hosting service provides a plurality of services, from a common service architecture, to each of a plurality of
una?iliated Websites, each of the plurality of services being adapted to contribute to a distinct package of services for at least a plurality of una?iliated Websites, Wherein the Web
hosting service is marketed through a plurality of marketing
Provisional application No. 61/295,506, ?led on Jan.
Websites, at least a plurality of the marketing Websites
15, 2010, provisional application No. 61/295,528,
describing different market speci?c offerings for the pack
?led on Jan. 15, 2010, provisional application No.
ages of services.
SERVICE
SERVICE PACKAGE 320
WEBSH'E 310
w
SERVICE y
SERVICE E COMMON SERVICE ARCHITECTURE m
—
SERVICE PACKAGE 322
WEBSITE
—
Q
(SERVICE) PACKAGE g
I
WZEETE —
Patent Application Publication
1°° 1
Jul. 21, 2011 Sheet 1 0f 34
AGENT-SQ 0 0 0 (WITH PERMISSIONS) \ l /
US 2011/0178890 A1
CRM WORKFLOW 124
SV
M
SHARED
MOI. U B RA m
CsS
LOAD BALANCE
STAC K
w P
L10O
P@@m
P100O0
m 4sz
m_ w
ANALYTICS
m
ZA‘
CLIENT 1 1
42%)6
T H m D PM T Y S F. R V K E S 1 Z 8
¢¢\
0
utmw;
AFFILIATE MANAGEMENT
Fig. 1
Patent Application Publication
Jul. 21, 2011 Sheet 2 0f 34
US 2011/0178890 A1
cRM WORKFLOW
Q
AGENTS m
HOSTING CLIENTS @
ossm
SKINSQ & CODE LIBRARYQ > > BRANDING BIZ AFFILIATE NETWORK
0P5
coIvIIvIoN DATA STORE @
m SERVICE POOL
MGT @
PLATFORM m
RD
LOAD BALANCING i ossm
ANALYTICS
E
Fig. 2
3
PARTY svcs @
Patent Application Publication
Jul. 21, 2011 Sheet 3 0f 34
US 2011/0178890 A1
K? SERVICE
—|iPACKAGE
WEBSITE
sERv|CE
320
310
a
Q
—
SERVICE PACKAGE 322
WEBSITE
L sERv|CE @
T
5 ER@ VIC E
—
T
Q
KSERVICEW PACKAGE &
COMMON SERVICE ARCHITECTURE @
Fig. 3
I
wgBlil'TE —
Patent Application Publication
Jul. 21, 2011 Sheet 4 0f 34
SERV|](-:(|)E2POOL sERvER — SERVER
@
US 2011/0178890 A1
WEBSITE 402A
m
@ —402B
SERVER
SER ER
SERVICE POOL —404A— SERVER
M
sERvER —4O4B
WE BS|TE
404C SERVER
m
SERVER
EP 5 ERVI£08 00 L
408A
SERVER — sERvER
SERVER
WEB5|TE
SERVER
COMMON SERVICE ARCHITECTURE @
Fig. 4
Patent Application Publication
Jul. 21, 2011 Sheet 5 0f 34
US 2011/0178890 A1
WEBSITE HOSTING / COMMON SERVICE ARCHITECTURE m A
WEBSITE
(19) United States (12) Patent Application Publication (10) Pub. No.: US 2011/0178890 A1 Ravichandran et al. (43) Pub. Date: Jul. 21, 2011 (54)
61/303,281, ?led on Feb. 10, 2010, provisional appli cation No. 61/345,568, ?led on May 17, 2010, provi sional application No. 61/376,743, ?led on Aug. 25,
COMMON SERVICES WEB HOSTING ARCHITECTURE WITH MULTIPLE BRANDING
2010.
(75) Inventors:
Hari Ravichandran, Lexington, MA (US); Mark Moseley, Lexington, MA (US); Scott Lovell,
Malden, MA (US); Ryan Toohil, Somerville, MA (US)
(73) Assignee:
ENDURANCE
INTERNATIONAL GROUP,
INC., Burlington, MA (US)
(21) App1.No.: (22)
Filed:
13/007,113 Jan. 14, 2011
Related US. Application Data
(60)
Publication Classi?cation
(51)
Int. Cl.
(52)
US. Cl. ..................................................... .. 705/261
G06Q 30/00
(57)
(2006.01)
ABSTRACT
A Website hosting service provides a plurality of services, from a common service architecture, to each of a plurality of
una?iliated Websites, each of the plurality of services being adapted to contribute to a distinct package of services for at least a plurality of una?iliated Websites, Wherein the Web
hosting service is marketed through a plurality of marketing
Provisional application No. 61/295,506, ?led on Jan.
Websites, at least a plurality of the marketing Websites
15, 2010, provisional application No. 61/295,528,
describing different market speci?c offerings for the pack
?led on Jan. 15, 2010, provisional application No.
ages of services.
SERVICE
SERVICE PACKAGE 320
WEBSH'E 310
w
SERVICE y
SERVICE E COMMON SERVICE ARCHITECTURE m
—
SERVICE PACKAGE 322
WEBSITE
—
Q
(SERVICE) PACKAGE g
I
WZEETE —
Patent Application Publication
1°° 1
Jul. 21, 2011 Sheet 1 0f 34
AGENT-SQ 0 0 0 (WITH PERMISSIONS) \ l /
US 2011/0178890 A1
CRM WORKFLOW 124
SV
M
SHARED
MOI. U B RA m
CsS
LOAD BALANCE
STAC K
w P
L10O
P@@m
P100O0
m 4sz
m_ w
ANALYTICS
m
ZA‘
CLIENT 1 1
42%)6
T H m D PM T Y S F. R V K E S 1 Z 8
¢¢\
0
utmw;
AFFILIATE MANAGEMENT
Fig. 1
Patent Application Publication
Jul. 21, 2011 Sheet 2 0f 34
US 2011/0178890 A1
cRM WORKFLOW
Q
AGENTS m
HOSTING CLIENTS @
ossm
SKINSQ & CODE LIBRARYQ > > BRANDING BIZ AFFILIATE NETWORK
0P5
coIvIIvIoN DATA STORE @
m SERVICE POOL
MGT @
PLATFORM m
RD
LOAD BALANCING i ossm
ANALYTICS
E
Fig. 2
3
PARTY svcs @
Patent Application Publication
Jul. 21, 2011 Sheet 3 0f 34
US 2011/0178890 A1
K? SERVICE
—|iPACKAGE
WEBSITE
sERv|CE
320
310
a
Q
—
SERVICE PACKAGE 322
WEBSITE
L sERv|CE @
T
5 ER@ VIC E
—
T
Q
KSERVICEW PACKAGE &
COMMON SERVICE ARCHITECTURE @
Fig. 3
I
wgBlil'TE —
Patent Application Publication
Jul. 21, 2011 Sheet 4 0f 34
SERV|](-:(|)E2POOL sERvER — SERVER
@
US 2011/0178890 A1
WEBSITE 402A
m
@ —402B
SERVER
SER ER
SERVICE POOL —404A— SERVER
M
sERvER —4O4B
WE BS|TE
404C SERVER
m
SERVER
EP 5 ERVI£08 00 L
408A
SERVER — sERvER
SERVER
WEB5|TE
SERVER
COMMON SERVICE ARCHITECTURE @
Fig. 4
Patent Application Publication
Jul. 21, 2011 Sheet 5 0f 34
US 2011/0178890 A1
WEBSITE HOSTING / COMMON SERVICE ARCHITECTURE m A
WEBSITE
