While a detailed agenda is not currently available, here are the descriptions that have been posted for the various sessions:
Sessions
Adaptive Sports Innovations | Mike Neustedter There is always risk and unpredictability working in the outdoors, especially with bodies in motion. Crested Butte’s Adaptive Sports Center (ASC) faces these challenges every day while taking people with disabilities into the backcountry to ski, snowboard, rock climb, mountaineer, ice climb, kayak or raft. Mike Neustedter , marketing director at Adaptive Sports Center, will explore how adaptive equipment designers are putting themselves into the shoes of the person they are designing for in order to improve or make the lives of the intended user better. Beyond technical specifications and usability, ASC focuses on helping develop design solutions that are worthwhile for that person in order to change their life for the better.
Design: Do, Lead, Do, Lead | Thomas Lockwood, PhD, IDSA Most industrial designers focus on mastering the art and science of design doing. That's great, but it's just the tip of the iceberg. Thomas Lockwood, PhD, IDSA, finds good design takes more to get through the system than just being there. It takes insight, empathy, collaboration and leadership. Yesterday, the competition was between companies with good design—against companies with not so good design. Tomorrow, the competition will be between companies with good design against companies with good design.
Empathy: Staring in to See Out | Greg Aper We constantly hear about empathy and how important it is for designers. But what is empathy, exactly? How do we cultivate it? Why is it so important to our future as creative problem solvers? Join Greg Aper, IDSA , as he defines, demystifies and deconstructs empathy on a guided, whimsical tour of this emotional ability. Aper will set aside design clichés and buzzwords in an attempt to explain why empathy is the most critical skill to the future of design. This is not design thinking. This is how to design thinking.
How to Find the Humanity in an Inanimate Object | Doug Wilson Doug Wilson will share the failures and successes he encountered in making "Linotype: The Film." “People kept describing it as ‘The Eighth Wonder of the World’ and ‘A Machine that Changed the Human Race,’” says Wilson, “but I could barely figure out how the damn thing worked.” By examining the linotype and meeting people who were passionate about this longforgotten piece of technology, not only did he learn how to make a film, he learned how to tell a story and how to be a human.
No Excuses | Kyle Maynard There are no worthy excuses. No matter how challenging your difficulties may seem, everyone has the ability to overcome. Kyle Maynard will show us how. Maynard was born with a condition known as congenital amputation that left him with arms that end at the elbows and legs that end near his knees. He will chronicle his life experiences and relate his emotions to the audience. His accomplishments as an athlete speak for themselves, but Maynard believes it’s a part of his mission to show others they’re capable of achieving greatness in their lives as well. Mixing humor and hard truths, Maynard understands what it takes to teach perseverance, even when you’re hit with setbacks. We all have things in life we wish we’d do something about, instead of continuing to hesitate. Maynard’s words will inspire us to act!
Power to the People: Empowering Humans Through Design Thinking | Damien Vizcarra Design and innovation once focused on creating and communicating differentiation. While design still plays a role in product positioning, today, it also seeks to make users smarter and stronger. Damien Vizcarra believes designers have the opportunity, and perhaps the responsibility, to use the power of design thinking for good. He’ll cover democratization (what are the political implications of universal access to 3D printing and video editing; how else might we empower the masses in the future); collaboration (the ethics of design thinking); and socialization (could democratizing design thinking change the structure of society).
The Method Designer | Michael Paterson, IDSA Michael Paterson, IDSA asks: are you a method designer? We have a duty as designers to utilize experiential or immersive insight gathering as an integrated aspect of our process. It not only allows us to achieve a level of empathy with the user—it arms us with a tacit knowledge that makes our design effort more focused and purposeful. With method acting, Stanislavski set out to convey "truth" through a more human system of acting—encouraging actors to build a cognitive and emotional understanding of their role. “Method designing” describes a similar approach to design—one that applies common sense over complex frameworks. Paterson will share examples from his experiences to demonstrate how an empathetic approach leads to relevant and compelling product experiences. We will explore what is the least we can do when research is not in project scope—and what we might miss if we aren’t method designers.
We’re In This Together: Public Interest Design | Lisa Abendroth In response to profound human justice issues, public interest designers are emerging as a new breed of practitioner focused on building intentional and lasting solutions to social, economic and environmental concerns. Public interest designers facilitate understanding and work across divides—collaborating with underrepresented communities and audiences with distinct needs; embracing a communitycentered participatory approach to recognizing issues within environments, products and systems; and evaluating designed outcomes to build a legacy of best practices. Lisa Abendroth of Metropolitan State University of Denver will introduce the goals and methodology of the SEED Network, an organization that provides a framework for activating ethical and sustainable, public interest design.