Shaking up the status quo
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What is our challenge? “Oh, the plight of today’s risk managers. Often viewed as little more than buyers of insurance, they have struggled to deliver value and needed oversight to business operations in a way that would improve results and maybe even earn them some desired attention from upper management.”
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Presented by Chris de Wolfe Director of Corporate Risk, Mars Incorporated Chris is Director of Risk Management at Mars Incorporated. In providing operational risk management direction and leadership to all Mars units worldwide, Chris oversees property loss control, safety audits and liability exposure analyses, international insurance, and business continuity planning activities worldwide.
Sean Murphy CEO & President, Lootok Sean is CEO & President of Lootok, an operational risk management consulting firm based in New York. Founded in 2006, Lootok brings a fresh perspective to managing organizational resiliency initiatives including business continuity and crisis management.
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Where are we today?
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Mars ABC’s of risk management Before
During
After
Asset conservation prevent loss
Business continuity manage & respond
Corporate risk recuperate losses
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Five takeaways 1
Think global, act local
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Make it real
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Build a brand
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Design information for usability
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Break it into pieces
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Think global, act local
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Grow adoption Demand Model Barriers Lack of awareness Lack of interest Lack of time Lack of perceived value Lack of support
Evangelist
Loyalist Enlisted Draftee
Drivers Interest Incentive Desire for success Consequence Desire to belong
Unaware 8
Create a consistent message
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Keep risk management accessible
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Share responsibility for risk
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Make it real
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What do people remember? 10% of what we read
20% of what we hear 30% of what we see
50% of what we hear and see 70% of what we say and write
90% of what we do or interact with
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Keep it engaging
Cognitive learning techniques
Participation by all stakeholders
Activity based approach 14
Facilitate knowledge management
Resiliency summits
eLearning modules
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Grow expertise
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Tell powerful stories
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Build a brand
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Appeal to your audience
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Give your program personality
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Email
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Design information for usability
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Make a destination
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Modernize your manual
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Break it into pieces
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Map your route ISO standard Be an industry example by achieving ISO 22301 alignment Expansion Reliance on critic businesses partners means their risk is ours – extend BCM “beyond our walls” Finishing Complete plans for office functions and manufacturing sites Structural integrity Ensure program value and integrity – Build awareness and introduce corporate quality standards for office business recovery plans Foundation building A strong foundation is the key success of any program – lay the groundwork and formally establish the program within the organization
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Make tasks digestible
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Tailor support to build maturity
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Our journey as risk managers
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Questions Chris de Wolfe Director of Risk Management, Mars Incorporated
[email protected] www.linkedin.com/pub/chris-wolfe/13/ab9/70
Sean Murphy CEO & President, Lootok
[email protected] www.linkedin.com/in/seanmurphy
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Thank you!
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