SPEC SHEET Annuals
Annuals 2011 PRO FOOTBALL WEEKLY ADVERTISING RATE CARD AND SPEC SHEET
Advertising Rates FANTASY ANNUALS Yahoo! Fantasy Baseball • JANUARY 2011 Full Page ........................... $4,750 Half Page ........................... $3,000 n
Press: 200,000
n
Ad Close: 12/8/10
n
On-Sale Date: 1/25/11
PFW / Yahoo! Fantasy Football • June 2011 Full Page ........................... $5,790 Half Page ........................... $4,100 n
Press: 475,000
Ad Close: 5/47/11
n
FULL PAGE
WITH BLEED (PREFERRED) COVERS OR INSIDE ADS
Trim size: 8” X 1013⁄16” Bleed: Add 1⁄4” around Live area: 7” X 10”
Pub Date: 6/21/11
n
NFL Draft PFW Draft Guide • March 2011 Full Page ........................... $4,750 Half Page ........................... $3,000 n
Press: 200,000
n
Ad Close: 1/19/11
n
On-Sale Date: 3/1/11
PFW Draft Preview Book* • March 2011 Full Page ........................... $2,000 Half Page ........................... $1,250
Press: 25,000 n Ad Close: 2/28/11 n Pub Date: 3/29/11 (* — Sizes differ from magazine specs)
n
FULL PAGE
WITH NO BLEED (INSIDE ADS ONLY)
Size: 7” X 10”
AD WILL FLOAT WITH WHITE SPACE AROUND IT
Preview Annuals PFW / Yahoo! NFL Preview • June 2011 Full Page ........................... $5,790 Half Page ........................... $4,100 n
Press: 500,000
n
Ad Close: 4/28/11
n
Pub Date: 6/7/11
Yahoo! College Football Preview • JUNE 2011 Full Page ........................... $2,850 Half Page ........................... $1,975 n
Press: 175,000
n
Ad Close: 5/11/11
n
Pub Date: 6/28/11
Yahoo! NBA Preview • September 2011 Full Page ........................... $2,850 Half Page ........................... $1,975 n
Press: 150,000
n
Ad Close: 7/28/11
n
HALF PAGE Size: 7” X 5”
Pub Date: 9/20/11
All rates are net and include full color. Additional custom ad positions/sizes available on request. Premium positions include back cover, inside back cover and inside front cover
Pro Football Weekly
302 Saunders Road Suite 100 Riverwoods, IL 60015 Ph: (847) 940-1100 Fax: (847) 940-1108 www.profootballweekly.com CONTACT:
Ed Coyle Vice President Sales and marketing (847) 405-7719 [email protected]
Mechanical Requirements Live area: 7”X 10” (All type should be at least 1⁄2” from trim) Trim size: 8”X 10 13⁄16” Bleed size: 8.5”X 11 5⁄16” Resolution: 300 DPI for covers / 200 DPI for all inside pages Color: CMYK (No RGB art) Type: Minimum 8 point recommended, 12 point for reverse type Digital files: PDF or EPS files preferred (please embed or rasterize all fonts) Production: All publications produced in QuarkXPress 6.5 Material submission: Digital files supplied on CD, DVD, ftp or e-mail If e-mailing, send to: [email protected] Questions? Contact Bob Peters at 847-405-7703, or [email protected]
CONTACT: Ed Coyle • VP, sales and marketing • Office: (847) 405-7719 • [email protected]
Advertising Rates FANTASY ANNUALS Yahoo! Fantasy Baseball • JANUARY 2011 Full Page ........................... $4,750 Half Page ........................... $3,000 n
Press: 200,000
n
Ad Close: 12/8/10
n
On-Sale Date: 1/25/11
PFW / Yahoo! Fantasy Football • June 2011 Full Page ........................... $5,790 Half Page ........................... $4,100 n
Press: 475,000
Ad Close: 5/47/11
n
FULL PAGE
WITH BLEED (PREFERRED) COVERS OR INSIDE ADS
Trim size: 8” X 1013⁄16” Bleed: Add 1⁄4” around Live area: 7” X 10”
Pub Date: 6/21/11
n
NFL Draft PFW Draft Guide • March 2011 Full Page ........................... $4,750 Half Page ........................... $3,000 n
Press: 200,000
n
Ad Close: 1/19/11
n
On-Sale Date: 3/1/11
PFW Draft Preview Book* • March 2011 Full Page ........................... $2,000 Half Page ........................... $1,250
Press: 25,000 n Ad Close: 2/28/11 n Pub Date: 3/29/11 (* — Sizes differ from magazine specs)
n
FULL PAGE
WITH NO BLEED (INSIDE ADS ONLY)
Size: 7” X 10”
AD WILL FLOAT WITH WHITE SPACE AROUND IT
Preview Annuals PFW / Yahoo! NFL Preview • June 2011 Full Page ........................... $5,790 Half Page ........................... $4,100 n
Press: 500,000
n
Ad Close: 4/28/11
n
Pub Date: 6/7/11
Yahoo! College Football Preview • JUNE 2011 Full Page ........................... $2,850 Half Page ........................... $1,975 n
Press: 175,000
n
Ad Close: 5/11/11
n
Pub Date: 6/28/11
Yahoo! NBA Preview • September 2011 Full Page ........................... $2,850 Half Page ........................... $1,975 n
Press: 150,000
n
Ad Close: 7/28/11
n
HALF PAGE Size: 7” X 5”
Pub Date: 9/20/11
All rates are net and include full color. Additional custom ad positions/sizes available on request. Premium positions include back cover, inside back cover and inside front cover
Pro Football Weekly
302 Saunders Road Suite 100 Riverwoods, IL 60015 Ph: (847) 940-1100 Fax: (847) 940-1108 www.profootballweekly.com CONTACT:
Ed Coyle Vice President Sales and marketing (847) 405-7719 [email protected]
Mechanical Requirements Live area: 7”X 10” (All type should be at least 1⁄2” from trim) Trim size: 8”X 10 13⁄16” Bleed size: 8.5”X 11 5⁄16” Resolution: 300 DPI for covers / 200 DPI for all inside pages Color: CMYK (No RGB art) Type: Minimum 8 point recommended, 12 point for reverse type Digital files: PDF or EPS files preferred (please embed or rasterize all fonts) Production: All publications produced in QuarkXPress 6.5 Material submission: Digital files supplied on CD, DVD, ftp or e-mail If e-mailing, send to: [email protected] Questions? Contact Bob Peters at 847-405-7703, or [email protected]
CONTACT: Ed Coyle • VP, sales and marketing • Office: (847) 405-7719 • [email protected]
