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SYRLINE LAUNCHING NOTE
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|October 2016
Place
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About Crouzet Control Objectives Differentiator
nt er na l
Geography Targeted customers Targeted markets
Price
Product
Price list
Fo rI
Promotion
AF T
Presentation Part number system The offer Features Architecture Accessories Technical specifications Functions Competitors Analysis Crouzet’s timers family Adaptations
Marketing materials Emailing Website Distributor promotion action
And more… People Planning
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Introduction
SUMMARY
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Place
us e
About Crouzet Control Objectives Differentiator
nt er na l
Geography Targeted customers Targeted markets
Price
Product
Price list
Fo rI
Promotion
AF T
Presentation Part number system The offer Features Architecture Accessories Technical specifications Functions Competitors Analysis Crouzet’s timers family Adaptations
Marketing materials Emailing Website Distributor promotion action
And more… People Planning
D
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Introduction
SUMMARY
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Introduction – About Crouzet Control
Fo
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Expert in the design of efficient and innovative monitoring & control products, Crouzet Control, supported by an experienced worldwide team, offers a broad range of industry standard and application specific adapted products in timing, control relays and counting functions.
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Crouzet Control is a brand of InnoVista SensorsTM.
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Introduction - Objectives
Be perceived as a high-end specialist
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Be autonomous
Be easy to do business with
Complement the standard offering from partners
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Focus on niche market segments
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Introduction – Main Differentiator
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Why buy Crouzet and not a competitor’s timer???
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Place
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About Crouzet Control Objectives Differentiator
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Geography Targeted customers Targeted markets
Product
Price
Price list
Fo
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Promotion
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Presentation Part number system The offer Features Architecture Package Accessories Technical specifications Functions Competitors Analysis Crouzet’s timers family Adaptations
Marketing materials Emailing Website Distributor promotion action
And more… People Planning
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Introduction
SUMMARY
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•
Few words to describe this range:
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Creativity, innovative (a new product every 6 months) Quality, simplicity Different of the others (competitors & Crouzet Control) “Niche“ product
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“Syrline” is a new range of Crouzet Control product
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Syrline presentation
For the US market “SYRELEC products will be including in “Syr-line”
•
Logo
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Product - Presentation
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The slim and powerful DIN rail timer designed by Crouzet Control
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Product – Part number system
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Part Number System
M
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B
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Function A: Delay on Make L: Flasher M: Multifunction
R
Output Quantity 1: 1 Output 2: 2 Outputs
16
MV1
Output Power 08: 8A 16: 16A
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Type B: 17.5mm Analog
1
Output Power MV1: 12-240V AC/DC
Output Type R: Relay
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Product – The Offer
BA1R
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BM1R
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6 Part Numbers
BM1R16MV1
BA1R16MV1
1 x 16A
BL2R
BL1R16MV1
BM2R08MV1
BA2R08MV1
BL2R08MV1
2 x 8A
2 x 8A
2x 8A
12-240V ACDC
12-240V ACDC
12-240V ACDC
12-240V ACDC
12-240V ACDC
L-Li functions
Multifunction
A-At functions
A-At functions
R2: Timed/Instantaneous
R2 Timed
R2 Timed
A-At functions
Crouzet Control - Syrline Launching note (Internal)
BA2R
1 x 16A
D
Multifunction
BM2R
1 x 16A
R
12-240V ACDC
BL1R
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Product - Features
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Universal Power Supply Whether if you use a 12V power supply or if you use your 240V power line, Syrline timers fits all power supplies
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Slim package for space saving Save space in your panel thanks to the standard slim 17.5 mm width package
Double output or High Power output With the double 8A output version you can select the second relay to work instantaneously or timed with the selected function With the single 16A output version you can control high power applications up to 16A
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Mono or Multi Function Versions single function with the most common functions of multi function up to 10 functions
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Wide time range With the wide time range selection of the timer you can have from 0.5s up to 10 days (240 hours)
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Easy and fast installation DIN Rail mounting and screw connections allows a easy and fast installation in your application
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Product - Features
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Protective cover Protective cover in the front of the product to avoid accidental movements of the potentiometers and provides extra protection in harsh environments
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International certifications Compliant with the highest standards, Syrline 17.5mm timers are cULus, CSA and CCC certified
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Engineering expertise for custom needs Easy to customize to adapt the products to your unique requirements Crouzet Control - Syrline Launching note (Internal)
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Product - Architecture
12-240V AC/DC Universal Power Supply for any application
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Standard DIN Rail mount for easy installation in your panel
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17.5mm width plastic housing that helps you save space in your panel
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Large potentiometers that allows to set the right configuration in your timer with your fingers
Protective cover to protect the knobs and the front face from Small screw potentiometers the environment. for fine tuning of your timer
LED Indicators for visualization of the status of your timer
High Power 1x16A Relay output version for high power applications
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Double 2x8A Relay output version available for standard power applications that requires two relays
Signal input for functions when controlling the timer with a signal is needed
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Product – Accessories
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Recommended Accessories
Fo
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Panel Mount Adaptor
79 694 029
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DIN Rail to Panel Mount
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Diapositive 15 slide to complete
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Benedicte OJEDA; 28/09/2016
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Product – Technical Specs
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Main Technical Specifications Supply Voltage
12-240V AC/DC
Voltage supply tolerance
-15%, +10%
Relay Output
1x16A or 2x8A
Minimum switching contact
30x106 cycles
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Mechanical life Time range
0.5s – 240s
Weight
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Size
cULus, CSA, CCC
Fo
Certifications Connections
10mA
Standard B
17.5mm x 90mm 90g Front face: IP50 / Housing: IP40 / Terminal block: IP20
Operating temperature
-20°C to +60°C
Extra features
Clear cover
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Degree of protection
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Product – Functions
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Product – Functions
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New functions Tl y Tt
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Product – Competitors Analysis
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Competitors Analysis (NA)
100 Series
820 Series
31EE Series
Multifunction
Multifunction & Monofunction
Multifunction & Monofunction
Multifunction & Monofunction
FUNCTIONS QTY
12
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TE‐88
10
10
10
10
TIME RANGES
0.5s‐240h
0.1s ‐ 240h
0.1s ‐ 240h
0.1s ‐ 240h
0.1s ‐ 240h
SUPPLY VOLTAGE RELAY OUTPUT
12‐240V AC/DC 1 x 16A 2 x 8A
12‐240V AC/DC 1 x 15A
12‐240V AC/DC 1 x 16A 3 x 8A
12‐240V AC/DC 2 x 15A 1 x 15A
12‐240V AC/DC 2 x 15A 1 x 15A
CERTIFICATIONS
cULus, CCC
UL
UL
cULus
cULus
CONNECTIONS
Standard B
Standard B
Standard B
Standard B
Standard B
SIZE
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Monofunction & Multifunction
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FUNCTIONS
65 x 90mm
‐
65 x 90mm
‐
90g
65g
‐
88g
‐
OTHER FEATURES
Clear cover
‐
‐
‐
‐
‐20…60°C
‐20…55°C
‐20…55°C
‐20…55°C
‐
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70 x 90mm
WEIGHT
OPERATION TEMP
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Product – Competitors Analysis
80/81 Series
TIME RANGES
Monofunction & Multifunction 12 0.5s‐240h
Multifunction & Monofunction 10 0.1s ‐ 240h
Multifunction & Monofunction 6 0.1s ‐ 24h
SUPPLY VOLTAGE
12‐240V AC/DC
12‐240V AC/DC
1 x 16A 2 x 8A
2 x 16A 1 x 16A 3 x 8A 1 x 8A
cULus, CCC Standard B 70 x 90mm 90g Clear cover ‐20…60°C
EAC Standard B 65 x 90mm 88g ‐ ‐20…55°C
CERTIFICATIONS CONNECTIONS SIZE WEIGHT OTHER FEATURES OPERATION TEMP
Fo 12‐240V AC/DC 1 x 16A 1 x 8A 2 x 6A
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RELAY OUTPUT
R
FUNCTIONS QTY
D
FUNCTIONS
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TM Series
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CRM Series
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Competitors Analysis (EMEA)
cULus, EAC, RINA, LR Standard B 60.8 x 88.9mm ‐ ‐ ‐10…50°C
Multifunction & Monofunction 10 0.1s ‐ 240h 12‐240V AC/DC 380‐440V AC 1 x 16A 2 x 8A 1 x 8A 1 x 5A
cULus, EAC Standard B & Other 65 x 104.7 78g ‐ ‐20…60°C
TV Series
ENYA Series
AM/CM/CIM/CT
Multifunction & Monofunction 10 1s ‐ 10h
Multifunction & Monofunction 7 0.5s ‐ 100h
Multifunction & Monofunction 9 0.1s ‐ 60h
24‐48V DC | 24‐230V AC
12‐240V AC/DC
24‐240V AC/DC
1 x 16A 1 x 8A
1 x 16A 1 x 8A 1 x 5A
1 x 16A 1 x 10A 1 x 6A 2 x 5A
UL ? 75.5 x 93mm ‐ ‐ ‐10…55°C
‐ Standard A & Other 65 x 87 106g ‐ ‐25…55°C
UL Standard B 69 x 75mm ‐ ‐ ‐
TR4N Series Multifunction 10 1s ‐ 240h 12‐24V AC/DC 115‐240VAC 1 x 16A 2 x 8A
EAC Other 55 x 90mm 67g Clear Cover ‐20…55°C 21
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Product – Competitors Analysis
High Power Encapsulated Timers
Characteristics Output
1 x Output 2 x Outputs
Current
Low Current Medium Current High Current
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Fixed
Slim body (less than 20mm)
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Short body (less than 60mm) Modular shape Panel
Plugin
DIN Rail
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Mounting
Shape
Time
Variable
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Which type of product is the right for you?
High Power Plug-in Timers
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Product – Crouzet’s timers family
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Crouzet’s timers family AT A GLANCE
Chronos 2
17.5mm timers
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Plug-in
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812, 814, 815 & 816 Digital & High Visualization
DIN Rail
Standard & Reliable
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DIN Rail
High Power & double output
Essential
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Plug-in
Basic & Cost effective
Chronos 2
TMR48 Analog front panel
DIN Rail
Plug-in
Standard & Reliable
RTMA
Miniplugin
Miniature & Reliable 23
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Product – Crouzet’s timers family
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Crouzet’s timers family AT A GLANCE
Chronos 2
17.5mm timers
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Plug-in
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TMR48
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Plug-in
Analog front panel
Standard & Reliable
DIN Rail
Chronos 2
R
812, 814, 815 & 816 Digital & High Visualization
DIN Rail
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DIN Rail
High Power & double output
Essential
Plug-in
Standard & Reliable
Basic & Cost effective
RTMA
Miniplugin
Miniature & Reliable
Q&S Panel
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Product – Adaptations
4
SPECIFIC PRODUCTS 1
Product’s performance and functionality adapted to your requirements
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3
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Success of your most complex applications
ADAPTED PRODUCTS
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Do you need even more? Think on adaptations!
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Quick implementation of your project
COMPONENTS WITH ADDED VALUE
2 Can be completed with auxiliaries, accessories, programs Simplification of your logistics and enhancement of your installations
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Unique solutions for your special projects
3
STANDARD COMPONENTS
Timers, monitoring relays and other control products available immediately
2
4
Design of a new product to meet your requirements
1
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Place
se
About Crouzet Control Objectives Differentiator
er na lu
Geography Targeted customers Targeted markets
Price
Product
Price list
Fo
rI nt
Promotion
AF T
Presentation Part number system The offer Features Architecture Accessories Technical specifications Functions Competitors Analysis Crouzet’s timers family Adaptations
Marketing materials Emailing Website Distributor promotion action
And more… People Planning
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Introduction
SUMMARY
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Place - Geography
EMEA
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North America
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Place: Targeted customers
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Targeted Customers
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Whether you are an installer, electrician, integrator, manufacturer of small machines or you work in a design office or local authority, Syrline 17.5mm timers are perfectly suited to your needs. Crouzet Control - Syrline Launching note (Internal)
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Place: Targeted Markets
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Targeted Markets Food & Beverage
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Transportation
Trucks and Buses, Specialty Vehicles, Construction equipment
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Energy & Infrastructure
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Baking Ovens, Refrigeration, Food & Drink Dispensers, Food Processing
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Water & waste treatment, Water Filtration, Water Disinfection, Compactors
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Commercial
Printing & Other
Building
Access Control, Parking Barrier, Door Control, HVAC, Air, Filtration, Lighting, Building Automation
Industrial
Assembly machines, Machine Tools, Materials Handling, Metal Process, Motors and drives, Packaging Equipment, Plastic machinery, Test Equipment, Textile manufacturing, Wood Process, Others 29
Product
Price
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Price list
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Fo
Promotion
Marketing materials Emailing Website Distributor promotion action
And more… People Planning
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Presentation Part number system The offer Features Architecture Accessories Technical specifications Functions Competitors Analysis Crouzet’s timers family Adaptations
Geography Targeted customers Targeted markets Applications examples
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Place
About Crouzet Control Objectives Differentiator
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Introduction
SUMMARY
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Price list
BM1R16MV1
TMR
Relay 1X16A multifunctions
BA1R16MV1
TMR
Relay 1X16A function A‐At
BL1R16MV1
TMR
Relay 1X16A function L‐Li
BM2R08MV1
TMR
Relay 2X8A multifunctions
BA2R08MV1
TMR
Relay 2X8A function A‐At
BL2R08MV1
TMR
Relay 2X8A function L‐Li
Codes douaniers
Codes EAN 3593150047867
BA1R16MV1
3593150047881
BL1R16MV1
3593150047898
BM2R08MV1
MOQ 2016
Multiple order
Lead time (days)
Q Max (Pieces)
10
10
7+13
100
10
10
7
50
10
10
7
20
10
10
7
50
10
10
7
20
10
10
7
20
Rohs Weight (g)
Application date
Pictures, brochures…
Unit length (mm)
GT
GC
Unit width Unit height (mm) (mm)
China
Yes
79
November
media kit
100
20
75
China
Yes
79
November
media kit
100
20
75
China
Yes
79
November
media kit
100
20
75
3593150047874
China
Yes
84
November
media kit
100
20
75
BA2R08MV1
3593150047904
China
Yes
84
November
media kit
100
20
75
BL2R08MV1
3593150047911
China
Yes
84
November
media kit
100
20
75
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BM1R16MV1
Country of origin
Fo
References
Unit price HT 2016 (€)
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Designations
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Subactivity
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References
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Place
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About Crouzet Control Objectives Differentiator
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Geography Targeted customers Targeted markets
Price
Product
Price list
Fo
rI nt
Promotion
AF T
Presentation Part number system The offer Features Architecture Accessories Technical specifications Functions Competitors Analysis Crouzet’s timers family Adaptations
Marketing materials Emailing Website Distributor promotion action
And more… People Planning
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Introduction
SUMMARY
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Datasheet
Landing Page
Samples
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Presentation
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Digitale Brochure
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Promotion - Marketing Materials
FR EN
Fo
EN
EN
EN
FR
IT
FR
FR
ES
NE
AF T
DE
DE
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Download all documents through our media kit
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BO5
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Promotion – Email Campaing
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Diapositive 34 to update
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Benedicte OJEDA; 28/09/2016
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Promotion – Website
Product Range in additional Landing Page
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Product Range in Company Website
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Diapositive 35 update example of landing page from German
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Benedicte OJEDA; 28/09/2016
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Distributor promotion action
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Package
Specialist of commercial animation Partnership with 200 differents brands
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3 X BM1R16MV1 1 X BA2R08MV1
Creation of a customized Crouzet plateform
Challenge access
AF T
Fo
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For the organisator: - Pilotage of several challenges at the same time - Full vision of participants’ performance - Access to participants’ data base (follow their activity) - Rules’ definition
X points
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For the participant/beneficiary: - Private access 24/7 - Follow number of points & Access to gifts shop - Game’s rules Crouzet Control - Syrline Launching note (Internal)
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Place
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About Crouzet Control Objectives Differentiator
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Geography Targeted customers Targeted markets
Price
Product
Price list
Fo
rI nt
Promotion
AF T
Presentation Part number system The offer Features Architecture Accessories Technical specifications Functions Competitors Analysis Crouzet’s timers family Adaptations
Marketing materials Emailing Website Distributor promotion action
And more… People Planning
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Introduction
SUMMARY
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on ly Sponsors
Product Management
Bénédicte Ojeda
Business Development
Jean-François Seince
Communication EMEA
Germán Pérez
Communication NA
Pietro Osmetti
Offer Creation Management
François Kayzakian
Communication Management
?
Channel Management EMEA
Bob Derringer
Channel Management NA
Allen Lin
Channel Management ASIA
Fabrice Jaegle
Sales Europe Zone 2
Jeremy Armand
Sales Europe Zone 1
Seamus Dolan
Sales North America
Benoit Secher
Digital Communication
Vivian Whu
Communication ASIA
Olivier Clozeau
R&D Management
Stanislas Wnuk
Tech Support & Sales Training
Fo
Channel
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Sales
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Contributors
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Function
Hugo Neri
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Project Team
Name
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Team
People
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Pre-launching plan
November
W41
X
X
Sales team training
W42
1st emailing to EMEA distributors
X
Presentation to distributors
X
Fo AF T
1st emailing to NA distributors
OFFICIAL LAUNCH
W44
W45
W46
W47
W48
W49
W50
W51
W52
X
1st distributor order
1st distributor delivery
W43
December
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W40
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October
X X 28 November
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New approach for this launch: Pre-stock at distributors’ place will start 1 month before official launch.
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BO1
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Need more information? Stay connected with the Crouzet Motors Team!
Twitter
Crouzet Control - Syrline Launching note (Internal)
LinkedIn
YouTube
Google+ 40
Diapositive 40 change for Crouzet control
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Benedicte OJEDA; 28/09/2016
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THANK YOU FOR YOUR ATTENTION
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WWW.CROUZET-CONTROL.COM