the big hangout
Hangout Engagement Tips Tested Methods that Expand Your EXPOSURE, Maximize Your Social Influence and MONETIZE Your Enterprise Promoting with G+ Hangouts!
Exclusively prepared by
Alex Mandossian
Host of “The BIG Hangout”
© 2013 HangoutMarketingChallenge.com All Rights Reserved.
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7 Stupid Hangout Marketing Mistakes USEFUL TAKE-AWAYS:
Mistake #1: ___________________ Mistake #2: ___________________ Mistake #3: ___________________ Mistake #4: ___________________ Mistake #5: ___________________ Mistake #6: ___________________ Mistake #7: ___________________
“Most advances are by mistake. You uncover what ‘is’ after you get rid of what ‘isn’t’.” Buckminster Fuller (1895-‐1983), author of 31 books, prolific inventor with thousands of patents. © 2013 HangoutMarketingChallenge.com All Rights Reserved.
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3 Reasons Why Marketers Often Fail USEFUL TAKE-AWAYS:
1) Fail to ____________________ 2) Fail to ____________________ 3) Fail to ____________________
Introducing the 3-Step F.I.T. Formula USEFUL TAKE-AWAYS:
F
_______________
I
_______________
T
_______________ “Only those who risk going too far can possibly find out how far they can go.” T.S. Eliot (1888–1965), American-British poet and literary critic. © 2013 HangoutMarketingChallenge.com All Rights Reserved.
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4 Stages of Playing Any Game of Life USEFUL TAKE-AWAYS:
1) ___________ to play 2) ___________ to play 3) Play not to ________ 4) Play to ________ !!!!
2 Results in Any “Winnable” Game USEFUL TAKE-AWAYS:
Result #1: You __________! Result #2: You __________! “Live the truth instead of professing it.” Elbert Hubbard (1856–1915) American writer, artist, publisher and philosopher. He was a very influential exponent of the Arts and Crafts movement. © 2013 HangoutMarketingChallenge.com All Rights Reserved.
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3 Questions to Maximize Engagement USEFUL TAKE-AWAYS:
1) WHY _________? (Relevance) 2) WHY _________? (Credibility) 3) WHY _________? (Urgency)
3 Questions to Minimize Refunding USEFUL TAKE-AWAYS:
1) What ____________? 2) What _________ have happened? 3) How can we make it _________? “The only things worth learning are the things you learn after you know it all.” Harry S. Truman (1884-‐1972), 33rd President of the U.S.A. © 2013 HangoutMarketingChallenge.com All Rights Reserved.
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Engagement Maximization Bonus Gifts Bonus #1: ____________________________ Additional Notes
Bonus #2: ____________________________ Additional Notes
Bonus #3: ____________________________ Additional Notes
“The deepest principle in human nature is the craving to be appreciated.” William James (1842–1910), acknowledged father of American psychology, philosopher and medical doctor. © 2013 HangoutMarketingChallenge.com All Rights Reserved.
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7 Service Professions Ideal for Hangouts USEFUL TAKE-AWAYS:
Profession #1: _________________ Profession #2: _________________ Profession #3: _________________ Profession #4: _________________ Profession #5: _________________ Profession #6: _________________ Profession #7: _________________
“I wouldn’t give a fig for simplicity on the near side of complexity. But I would give my life for simplicity on the far side of complexity.” Oliver Wendell Holmes (1831–1935), the most widely cited United States Supreme Court justices in history. © 2013 HangoutMarketingChallenge.com All Rights Reserved.
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5 Reliable Ideas to Monetize Content USEFUL TAKE-AWAYS:
Idea #1: ____________________ Idea #2: ____________________ Idea #3: ____________________ Idea #4: ____________________ Idea #5: ____________________
2 Tested Membership Price-Points Price Point A: $ _____ x 38 = an extra $1,000/month! Price Point B: $ _____ x 28 = an extra $1,000/month!
“Many admire, few do.”
Hippocrates (460 BC – 370 BC)
Known as the "father of medicine."
© 2013 HangoutMarketingChallenge.com All Rights Reserved.
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9 Media Platforms to Integrate with G+ 4
5
6
3
7 Your Google+ Page
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1
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USEFUL TAKE-AWAYS:
“Success is never the result of spontaneous combustion. You must set yourself on fire.” Arnold Glasow (1905-‐1998), humorist often cited in the WSJ, Forbes and Readers Digest.
© 2013 HangoutMarketingChallenge.com All Rights Reserved.
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13 Strategies to Repurpose Hangouts 1: __________________
7: __________________
2: __________________
8: __________________
3: __________________
9: __________________
4: __________________
10: __________________
5: __________________
11: __________________
6: __________________
12: __________________
USEFUL TAKE-AWAYS:
13: __________________
“Progress comes from caring more about what needs to be done than about who gets the credit.” Dorothy Height named president of the National Council of Negro Women and held it for 40 years. © 2013 HangoutMarketingChallenge.com All Rights Reserved.
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5-Step Sure-Fire Enrollment “Close” USEFUL TAKE-AWAYS:
1) If not _______, then what? 2) If not _______, then who? 3) If not _______, then when? 4) What _______ happen if you DIDN’T say “YES?” 5) What _______ happen if you DID say “YES?” “The only difference between a problem and a solution is that everybody usually understands the solution.” Charles Kettering (1876–1958), industrialist, inventor of lighting and ignition systems for cars. © 2013 HangoutMarketingChallenge.com All Rights Reserved.
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4 Powerful Training Methods Revealed USEFUL TAKE-AWAYS:
1) D ___ ___ 2) D ___ ___ 3) D ___ ___ 4) D ___ ___ My Biggest Take-Away for Today …
“There are only two ways to look at life: One is as if nothing is a miracle. And the other is as if everything is a miracle.”
Albert Einstein (1879-‐1955), Nobel Prize
winner, physicist and philosopher.
© 2013 HangoutMarketingChallenge.com All Rights Reserved.
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© 2013 HangoutMarketingChallenge.com All Rights Reserved.
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