The Duct Tape Marketing System

The Duct Tape Marketing System Strategy

Ideal Client

Vision

Content

Online

Know

Assets

Offline

Hourglass

Like

Trust

Try

Lead Generation

Adv SEO PR Email Referrals Social

Priorities

Core Message

Buy

Refer

Lead Conversion

Prospect Present Nurture Transact Refer

Planning

Org Development

Repeat

Marketing Calendar

KPI Dashboard

Budget

Process

Project Implementation Marketing materials

Social media routine

PR campaign

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Partner platform

New customer orientation

Referral program