The Networker
Undergraduate/Graduate: Undergraduate Category: Interdisciplinary Topics, Centers and Institutes Degree Level: College of Computer & Information Science Abstract ID#1328
CURRENT
Effective Network Growth and Management.
Catherine Patchell, Carly Moss, Maddie Simons, Ryan Ma
FEATURES
TARGET USERS
Manage Multiple Business Cards Easily manage the information you would like to share with each person
Reaches out frequently
SMB Owner/ Freelancer
Share Contact Information Instantly Use your personalized QR code to instantly share information.
The Marketer
The Networker
Approached Infrequently
Contextualize Connections Remember the where and when of how you meet each contact. Grow Your Relationships Nurture your relationships with tasks and reminders.
ABSTRACT Through user research, our team recognized a problem with the existing process of exchanging personal information: we rely on business cards, an artifact that no longer fits into our digital lives. To tackel this problem, our team focused on digitizing this antiquated object while adding value to an individual’s network. Our methodology included rigorous user research, followed by iterations of prototyping and user testing sessions to gather feedback and address usability issues. The results allowed our team to produce a product that replaces business cards, brings context to personal relations, and empowers individuals to deepen their personal network.
2015–2016 Interactive Media Capstone Mark Sivak, Faculty Advisor
Approached frequently
The Executive The Candidate
The Candidate
Reaches out infrequently
The Marketer
The Networker
The Executive
22 to 35 years old
SMB Owner/ Freelancer 30 to 50 years old
30 to 45 years old
24 to 40 years old
40 to 55 years old
i.e. Recent grad, Early Career Professional
i.e. E-store Owner, Freelance Designer
i.e. Sales Rep, Press, Biz Development
i.e. Recruiter, Sales Rep or Agent
i.e. Executive, Venture Capitalist
Found on the phone making cold calls, at trade shows and at various conferences
Found at meetups, conferences, happy hours, coffee meetings
Found traveling between meetings and being briefed on things
Found at recruitment Found at their place events, interviews, of businesses, or coprofessional working space development events
CONCLUSION Technology is a powerful tool that allows us to improve existing systems within our day-to-day activities. Current leverages the ubiquity of mobile phones and tackles the need of improving this antiquated process of exchanging personal information. Current offers a seamless experience that streamlines networking and helps individuals efficiently maintain their network.
LinkedIn is great for recruiters and traditional CRMs are made for sales people, but the market’s lacking a personal CRM solution. – Student, DMSB ‘16
CURRENT
Effective Network Growth and Management.
Catherine Patchell, Carly Moss, Maddie Simons, Ryan Ma
FEATURES
TARGET USERS
Manage Multiple Business Cards Easily manage the information you would like to share with each person
Reaches out frequently
SMB Owner/ Freelancer
Share Contact Information Instantly Use your personalized QR code to instantly share information.
The Marketer
The Networker
Approached Infrequently
Contextualize Connections Remember the where and when of how you meet each contact. Grow Your Relationships Nurture your relationships with tasks and reminders.
ABSTRACT Through user research, our team recognized a problem with the existing process of exchanging personal information: we rely on business cards, an artifact that no longer fits into our digital lives. To tackel this problem, our team focused on digitizing this antiquated object while adding value to an individual’s network. Our methodology included rigorous user research, followed by iterations of prototyping and user testing sessions to gather feedback and address usability issues. The results allowed our team to produce a product that replaces business cards, brings context to personal relations, and empowers individuals to deepen their personal network.
2015–2016 Interactive Media Capstone Mark Sivak, Faculty Advisor
Approached frequently
The Executive The Candidate
The Candidate
Reaches out infrequently
The Marketer
The Networker
The Executive
22 to 35 years old
SMB Owner/ Freelancer 30 to 50 years old
30 to 45 years old
24 to 40 years old
40 to 55 years old
i.e. Recent grad, Early Career Professional
i.e. E-store Owner, Freelance Designer
i.e. Sales Rep, Press, Biz Development
i.e. Recruiter, Sales Rep or Agent
i.e. Executive, Venture Capitalist
Found on the phone making cold calls, at trade shows and at various conferences
Found at meetups, conferences, happy hours, coffee meetings
Found traveling between meetings and being briefed on things
Found at recruitment Found at their place events, interviews, of businesses, or coprofessional working space development events
CONCLUSION Technology is a powerful tool that allows us to improve existing systems within our day-to-day activities. Current leverages the ubiquity of mobile phones and tackles the need of improving this antiquated process of exchanging personal information. Current offers a seamless experience that streamlines networking and helps individuals efficiently maintain their network.
LinkedIn is great for recruiters and traditional CRMs are made for sales people, but the market’s lacking a personal CRM solution. – Student, DMSB ‘16
