TOOL FOR CHANGE SHORT
DO YOU SEE THE POTENTIAL WAITING TO BE TRIGGERED IN AFRICA? We do!
MYC4 YOUR CORPORATE TOOL FOR CHANGE 2009
YOUR CORPORATE TOOL FOR CHANGE
1
What is MYC4 MYC4 is an online marketplace that connects
We believe that the source to long-term,
people, companies and institutions from all over
sustainable development comes from business
the world with African entrepreneurs, who lack
development and economic growth. Therefore,
capital to develop their businesses. In Africa, the
we want to remove barriers that keep people in
access to capital and knowledge is scarce, but
poverty by facilitating a marketplace for a free
with the Internet as infrastructure, MYC4 bridges
flow of capital and knowledge. The marketplace
the gap between people with needs and people
offers a transparent bidding process; the investors
with means.
pick what businesses they want to invest in, the
Our vision is to contribute to a world without
amount and the interest rate. The investors, who
poverty, where everyone has the same access to
offer the most attractive interest rates, “win” the
knowledge and capital. Therefore, our mission is
opportunity to invest – just like an auction. This is
to create prosperity for all.
a fair and market driven process.
MYC4 as a strategic business partner
Corporate Social Responsibility (CSR) and
The MYC4 marketplace enables everyone and
consideration for the world that surrounds us
every company or institution to engage and
is playing a larger and larger role for today’s
contribute towards a sustainable development of
companies. They face a responsibility to
Africa’s future. Hereby, MYC4 has become the new
contribute to sustainable global development,
tool to leverage any company’s CSR activities.
and they have a great opportunity in engaging in the developing world in order to create new,
We have put together a number of corporate
attractive markets in the long run.
tools for change such as employee accounts, gift cards, events and exhibitions, which are
Therefore, MYC4 offers a wide range of tools
easy to implement in order to get started
for corporations, organisations and institutions
making a change right away. Also, MYC4 is an
to get involved in the eradication of poverty in
entrepreneurial and open-minded company, and
Africa – through business. We provide a tool for
we are always open towards engaging in our
companies to be both socially responsible and
partner’s CSR strategies at a deeper level. Let us
socially innovative together with the opportunity
know if you see a new potential for MYC4 to fit
to gain a direct return on their investments.
your business.
The MYC4 toolbox There is a wide range of ways in which you as a company or organisation can engage in the eradication of poverty through MYC4. We have listed some ideas below.
Corporate Events
Workshops
Companies can play an important role in creating awareness about how to eradicate poverty. By inviting MYC4 to a company event, you are actively raising debate on the tools available hence inspiring the participants to personally get involved.
MYC4 has had the pleasure of hosting numerous workshops for the corporate sector. The topic of debate has embraced everything from: innovation in technology, the challenge of managing CSR with profit, leadership skills, Africa’s challenges, etc. The workshop will of course be tailored to the specific demands of the company.
Instead of wishing for the traditional wine and flower gifts at receptions, anniversaries and other celebrations consider this opportunity: wish for donations to support African entrepreneurs through MYC4. Hereby you get the opportunity to contribute to longterm positive development in some of the world’s poorest countries, earn a profit and strengthen your company’s social profile.
African Foundation
MYC4 offers companies the possibility to establish a Fund for African Entrepreneurship and thereby integrate the initiative in their overall CSR and Sustainability Strategy (internally as well as externally). You can for instance put a certain portion of the company’s profit into the foundation; you can raise capital for the foundation by wishing for money instead of traditional wine and flowers at receptions and anniversaries; or you could create an employee foundation and let any profit go into the yearly company summer party.
MDG 2015 Photo Exhibition
As a MYC4 business partner, you get the opportunity to benefit from a spectacular photo exhibition, shut by the internationally renowned photographer, Jens Honoré. By exhibiting the photographs in your reception, canteen or hallways you can visualize the contribution of your company to end poverty in Africa. The material can also be used externally on your website or in printed material and media. Bringing the photo exhibition to you will cost a token amount, which will be invested on the platform in your company’s name. A core element in the exhibition – and one of the reasons for using the borrowers of MYC4 – is also to illustrate that one private individual can contribute in the achievement of the Millennium Development Goals which is a UN initiative, made to end poverty in the world.’
Employee involvement
Poverty has become everyone’s business in the global community. MYC4 is the perfect tool for any company who wish to involve their employees in the debate about ending poverty in Africa through business. Employee Accounts
One way of engaging your employees is to offer them a MYC4 account. For instance as part of an internal campaign, team building, event or the like. By giving the employees the possibility of investing directly in the entrepreneurs you are both creating an occasion for creating internal cohesion, and you are stating the company’s social responsibility.
Gift Card
Creativity is needed, when it is time to determine the company Christmas present, jubilee present, bonus, etc. By giving employees and external partners a MYC4 gift account, you give them the opportunity to make a difference and a profit; an untraditional present to be remembered.
For further information please contact: Ina Pontoppidan Head of Investor Solutions [email protected] Mobile: +45 26 36 02 1
MYC4 YOUR CORPORATE TOOL FOR CHANGE
4
Myc4 A/S • Frederiksholms Kanal 4, 4. • 1220 København K • www.MYC4.com MYC4
MYC4 YOUR CORPORATE TOOL FOR CHANGE 2009
YOUR CORPORATE TOOL FOR CHANGE
1
What is MYC4 MYC4 is an online marketplace that connects
We believe that the source to long-term,
people, companies and institutions from all over
sustainable development comes from business
the world with African entrepreneurs, who lack
development and economic growth. Therefore,
capital to develop their businesses. In Africa, the
we want to remove barriers that keep people in
access to capital and knowledge is scarce, but
poverty by facilitating a marketplace for a free
with the Internet as infrastructure, MYC4 bridges
flow of capital and knowledge. The marketplace
the gap between people with needs and people
offers a transparent bidding process; the investors
with means.
pick what businesses they want to invest in, the
Our vision is to contribute to a world without
amount and the interest rate. The investors, who
poverty, where everyone has the same access to
offer the most attractive interest rates, “win” the
knowledge and capital. Therefore, our mission is
opportunity to invest – just like an auction. This is
to create prosperity for all.
a fair and market driven process.
MYC4 as a strategic business partner
Corporate Social Responsibility (CSR) and
The MYC4 marketplace enables everyone and
consideration for the world that surrounds us
every company or institution to engage and
is playing a larger and larger role for today’s
contribute towards a sustainable development of
companies. They face a responsibility to
Africa’s future. Hereby, MYC4 has become the new
contribute to sustainable global development,
tool to leverage any company’s CSR activities.
and they have a great opportunity in engaging in the developing world in order to create new,
We have put together a number of corporate
attractive markets in the long run.
tools for change such as employee accounts, gift cards, events and exhibitions, which are
Therefore, MYC4 offers a wide range of tools
easy to implement in order to get started
for corporations, organisations and institutions
making a change right away. Also, MYC4 is an
to get involved in the eradication of poverty in
entrepreneurial and open-minded company, and
Africa – through business. We provide a tool for
we are always open towards engaging in our
companies to be both socially responsible and
partner’s CSR strategies at a deeper level. Let us
socially innovative together with the opportunity
know if you see a new potential for MYC4 to fit
to gain a direct return on their investments.
your business.
The MYC4 toolbox There is a wide range of ways in which you as a company or organisation can engage in the eradication of poverty through MYC4. We have listed some ideas below.
Corporate Events
Workshops
Companies can play an important role in creating awareness about how to eradicate poverty. By inviting MYC4 to a company event, you are actively raising debate on the tools available hence inspiring the participants to personally get involved.
MYC4 has had the pleasure of hosting numerous workshops for the corporate sector. The topic of debate has embraced everything from: innovation in technology, the challenge of managing CSR with profit, leadership skills, Africa’s challenges, etc. The workshop will of course be tailored to the specific demands of the company.
Instead of wishing for the traditional wine and flower gifts at receptions, anniversaries and other celebrations consider this opportunity: wish for donations to support African entrepreneurs through MYC4. Hereby you get the opportunity to contribute to longterm positive development in some of the world’s poorest countries, earn a profit and strengthen your company’s social profile.
African Foundation
MYC4 offers companies the possibility to establish a Fund for African Entrepreneurship and thereby integrate the initiative in their overall CSR and Sustainability Strategy (internally as well as externally). You can for instance put a certain portion of the company’s profit into the foundation; you can raise capital for the foundation by wishing for money instead of traditional wine and flowers at receptions and anniversaries; or you could create an employee foundation and let any profit go into the yearly company summer party.
MDG 2015 Photo Exhibition
As a MYC4 business partner, you get the opportunity to benefit from a spectacular photo exhibition, shut by the internationally renowned photographer, Jens Honoré. By exhibiting the photographs in your reception, canteen or hallways you can visualize the contribution of your company to end poverty in Africa. The material can also be used externally on your website or in printed material and media. Bringing the photo exhibition to you will cost a token amount, which will be invested on the platform in your company’s name. A core element in the exhibition – and one of the reasons for using the borrowers of MYC4 – is also to illustrate that one private individual can contribute in the achievement of the Millennium Development Goals which is a UN initiative, made to end poverty in the world.’
Employee involvement
Poverty has become everyone’s business in the global community. MYC4 is the perfect tool for any company who wish to involve their employees in the debate about ending poverty in Africa through business. Employee Accounts
One way of engaging your employees is to offer them a MYC4 account. For instance as part of an internal campaign, team building, event or the like. By giving the employees the possibility of investing directly in the entrepreneurs you are both creating an occasion for creating internal cohesion, and you are stating the company’s social responsibility.
Gift Card
Creativity is needed, when it is time to determine the company Christmas present, jubilee present, bonus, etc. By giving employees and external partners a MYC4 gift account, you give them the opportunity to make a difference and a profit; an untraditional present to be remembered.
For further information please contact: Ina Pontoppidan Head of Investor Solutions [email protected] Mobile: +45 26 36 02 1
MYC4 YOUR CORPORATE TOOL FOR CHANGE
4
Myc4 A/S • Frederiksholms Kanal 4, 4. • 1220 København K • www.MYC4.com MYC4
