VIRTUAL TEAMS ROCK!

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VIRTUAL TEAMS ROCK! Jen Sheahan

www.FBAdsLab.com

James Schramko’s ‘Fast Web Formula’ Event September 2010

FB Ads Lab Global Social Marketing Agency - Solid 6 figure business - High profile clients - 17 employees - in 6 countries ... all with a 100% virtual team!

THE QUICK OVERVIEW Where did I start? How did I find them? What jobs do they do? Are they as good as a local employee? How do I manage them? What if something goes wrong?

Where did I start?

SUCCESS STORY Referral to a US based, experienced VA 10 hours per month @ $35 per hour Helped with set-up, organization, emails, etc. Shared vision & values, goals & objectives Benefits: trusted, experienced, hard working, english speaking, straight talker, no middle-man.

SETBACK STORIES

Setback #1 - Customer Support Rep Setback #2 - Hiring for one task/skill Setback #3 - Hiring an Expert Setback #4 - All-in-One Outsourcing Company

How did I find them?

HOW DID I FIND THEM? Tried Elance, Odesk = no luck. Tried JobStreet = no luck. Tried “all in one” Outsourcing Company = no luck Referrals = good for specific tasks OnlineJobs.ph & BestJobs.ph = Best Results! HireMyMom.com = US based employees School Mums = Aussie employees

What jobs do they do?

IN THE BEGINNING ... Research: people, places, prices, competitors, topics Social Media: content, posts, curation, forums, spam Blogging: research, write, post, comment Customer Service: Zendesk/FB, emails Tech Support: update Wordpress, plugins, etc. Misc: order pizza, send flowers, birthday cards, etc

AS WE’VE GROWN ... Project Management PPC Reps & Campaign Managers Writers/Bloggers Customer Service: Zendesk/FB Client Care/Liason Marketing & PR

Virtual or Local?

VIRTUAL BENEFITS ... Freedom & flexibility Job satisfaction & retention increased Balance work/home life Perfect for parents Lower costs More hiring options with worldwide market

Management Team Retreat Chicago - June 2012

Meeting the team

Working together

DRAWBACKS ... Mis-Communication Distractions Lack of “team spirit” Time lag in dealing with issues/problems Avoidance

D AY T O D AY S T U F F

CREATING THE SYSTEMS

E-Myth Revisited Do the job yourself first. Document the process. Share it with your team.

THE TOOLS WE USE WuFoo

Backpack

Podio

Zendesk

Basecamp

BestJobs.ph

Wistia

HireMyMom.com

Dropbox

Skype

Passpack

Google Apps

Podio - Internal Management

Passpack - Password Management

WHAT WE’VE COVERED ... Where did I start? How did I find them? What jobs do they do? Are they as good as a local employee? How do I manage them? What if something goes wrong?

WHEN THINGS GO WRONG

PROBLEMS?

Will I have enough work for them? Letting go of control - when to pull back? Miscommunication/misunderstanding Supporting the Team with Difficult Clients

Jen Sheahan

www.FBAdsLab.com