Live Without Limits™
ZRII RISE™ COFFEE PRODUCT INFORMATION WHAT IT IS: A rich, sophisticated coffee with a wellness boost … that can be enjoyed in convenient, on-the-go single serving packets.
WHY YOU NEED IT: Because you’re a serious health nut—and a serious coffee lover. So you don’t settle for anything less than a sophisticated coffee that rocks your taste buds, benefits your body, and is good for the environment. ZRII RISE™ REFLECTS WHAT YOU VALUE MOST:
Your wellbeing, the health of our planet, and making the most out of every moment you have.
Rising, naturally, above the competition.
KEY BENEFITS: n B oasts the rich, sophisticated flavor of a freshly brewed cup of gourmet coffee n P acks a serious wellness boost with antioxidant-rich ingredients n C onveniently packaged so that you can enjoy your perfect cup anytime, anywhere n G ood for the environment: features responsibly sourced, Rainforest Alliance Certified™ roasted coffee
PRODUCT POSITIONING: You love coffee and you care about your wellbeing. So isn’t it time you got the best of both worlds—a coffee that tastes great, and is also better for you?
Colombian arabica coffee + green coffee bean + amalaki Zrii Rise is the only coffee in the world to boast the endorsement of the prestigious Chopra Center for Wellbeing, founded by Dr. Deepak Chopra himself.
“Research is proving that coffee may have some profound health benefits. Zrii Rise improves upon this by taking high-quality coffee and adding green coffee bean, which contains health-promoting antioxidants and phytochemicals, and the superfruit amalaki, which is known in the Ayurvedic tradition as one of the greatest rejuvenators of all time.” —Dr. Deepak Chopra Founder, Chopra Center for Wellbeing
= HEAVEN We start with the premium, rich taste of Colombian arabica coffee beans—then add antioxidant-rich green coffee bean extract and the rare superfruit amalaki to deliver enhanced energy and superior health benefits.
PRIMARY BENEFITS: n Boosts your energy n Uplifts your mood n Increases your stamina and endurance n Supports your metabolism n Enhances your focus and attention n Improves your performance
n A ll Natural n GMO Free n L ow Sugar n N o Animal Byproducts
n Amps up your antioxidant intake n Satisfies your coffee craving
CONCEPT:
KEY INGREDIENTS:
This is truly high performance coffee: a rich, flavorful gourmet coffee with unique, all-natural ingredients that enhance your wellbeing.
100% COLOMBIAN ARABICA COFFEE Only the finest, premium quality Colombian Arabica coffee goes into Zrii Rise. Recognized as the most flavorful coffee in the world, our special freeze concentrate process preserves the rich taste and aroma of our beans so that you enjoy a superior, gourmet flavor—cup after cup. Bonus: the natural caffeine in coffee helps boost energy and stamina, and uplifts your mood.*
QUALITY YOU CAN TASTE Zrii Rise™ is made with the world’s finest coffee beans grown high in the mountains of Colombia. At that precise altitude, in a pristine tropical climate, our beans are nourished by the fertile earth, glazed by the rain and ripened by the sun. For over 250 years, this region’s heritage and pride has been harvesting the best tasting coffee in the world.
GREEN COFFEE BEAN EXTRACT Did you know? About 90% of the naturally occurring antioxidants in regular coffee are destroyed during the roasting process—so they never reach your cup. That’s why Zrii Rise boasts unroasted, green coffee bean extract to deliver vital antioxidants to you with each sip. The antioxidants in green coffee help protect the body against free radical damage. AMALAKI The rare, prized superfruit amalaki helps elevate Zrii Rise—and your health—to a whole new level. A potent antioxidant, amalaki helps promote energy and vitality, while helping to create a sense of balance and harmony.
WHAT MAKES THIS PRODUCT UNIQUE? AN ALL-NATURAL WELLNESS BOOST Our roasted coffee beans are blended with two antioxidant-rich ingredients: the rare superfruit amalaki and green coffee bean extract. The result is a product that helps enhance your mood, boost your energy, support healthy digestion, fight free radical damage, and curb cravings. All of this – in one small, convenient single serving stick. Now that’s what we call getting the most out of your cup. GOOD FOR YOU, GOOD FOR THE ENVIRONMENT We are proud to feature Rainforest Alliance Certified™ roasted coffee in Zrii Rise. The Rainforest Alliance Certified™ seal means that farmers follow more sustainable agricultural practices that protect forests, rivers, soil and wildlife, while being good community neighbors. Rainforest Alliance certification also ensures that workers have just wages and improved access to dignified living conditions, health care and education for their children. To learn more about the Rainforest Alliance, visit www.rainforest-alliance.org.
n T he quality of the roasted coffee we use. Zrii Rise features only the finest, responsibly sourced Colombian arabica coffee in the world. Our roasted coffee beans give Zrii Rise a rich, smooth, gourmet flavor. Compare our beans to many other instant coffee products, which rely on cheaper, more bitter tasting robusta beans. n E nvironmentally responsible roasted coffee. We source 100% of our roasted coffee beans from Rainforest Alliance™ Certified farms. That’s because we are committed to helping the environment, farm workers and their families. n A wellness boost from all-natural ingredients. We infuse Zrii Rise with two antioxidant-packed ingredients: raw, unroasted green coffee bean extract and the rare superfruit, amalaki. The vital antioxidants in these ingredients help prevent free radical damage. n C onveniently packaged for your on-the-go lifestyle. Zrii Rise delivers the taste of a freshly brewed, gourmet cup of coffee – with the convenience of an instant product. No fancy coffee machine required! Even better? Zrii Rise comes in individual serving sticks. These sticks are easy to throw into your purse, desk, suitcase, gym bag, or wherever—simply add hot (or cold) water and go!
TARGET CONSUMER: Adults over 18 years of age who want a rich, sophisticated coffee that contains benefits for the body and the environment.
DID YOU KNOW? n Z rii Rise tastes so great because we use only 100% Colombian arabica coffee beans, hand-picked in the mountains of Colombia—a country whose unique climate produces the most pized coffee beans in the world. We then medium roast the beans for exceptional smoothness and balance, and freeze concentrate them to lock in the flavor. n M ost people switch to Zrii Rise after trying just one cup. That is because Zrii Rise boosts the sophisticated taste of a premium, gourmet coffee-plus the added bost of superior health benefits. n 1 00% of the roasted coffee in Zrii Rise comes from Rainforest Alliance Certified farms. That’s because we are committed to helping the environment, farm workers and their families. For more information, visit www.rainforest-alliance.org. n G reen, unroasted coffee is increasingly being recognized as a health-boosting, antioxidant-rich ingredient. Raw, green coffee beans contain more beneficial antioxidants than roasted beans. n Amalaki is a rare fruit grown exclusively at the base of the Himalayan Mountains. It has long been used in Ayurveda to rejuvenate, balance and revitalize the body. Also referred to as amla or Indian gooseberry, amalaki is rich in antioxidants and contains various amino acids, trace minerals and other beneficial nutrients. Its many benefits include helping to protect the body from free radical damage, supporting optimal digestion, and sustaining energy and vitality. n A rabica coffee beans, like those used in Zrii Rise, are considered the most flavorful in the world. Robusta beans, which are used in most instant coffees, are cheaper and less flavorful. n Z rii Rise is the only coffee in the world to receive the endorsement of the world-renowed Chopra Center for Wellbeing, founded by mind-body health expert, Dr. Deepak Chopra.
n 2 5 million coffee farms employ more than 25 million people around the world. n O ver 500 billion cups of coffee are consumed each year around the world! n T hree-quarters of people in the world drink coffee— it’s one of the biggest markets on earth, valued at $100 billion. n C offee is the most valuable commodity in the world after crude oil. n In recent years, major companies such as McDonalds and Burger King, have begun to sell coffee because of the demand for, and profitability of, this product.
FAQ: What is the difference between arabica coffee and robusta coffee? Arabica coffee beans are higher in quality and have a richer, sweeter, smoother taste than robusta coffee beans. In contrast, robusta beans are hardier, less flavorful, more bitter tasting, and generally used in cheaper coffee products. The arabica beans chosen for Zrii Rise are grown in the fertile soil of Colombia’s mountain ranges— considered one of the best regions in the world for producing flavorful, aromatic gourmet coffee. Why is it important that we “freeze concentrate” our roasted coffee? We use a special freeze concentrate process on our arabica coffee beans to lock in the rich flavor and heavenly aroma you look for in a premium cup of coffee. And we spare no expense: it takes over twoand-a-half pounds of coffee to create just one pound of concentrated coffee for our product. What are the benefits of green coffee bean extract? There are several benefits. First: green coffee contains a powerful dose of antioxidants which counteract the damage caused by free radicals. Second: green coffee bean extract is a natural source of energy in the form of caffeine. What is amalaki and what are the benefits? Amalaki, also known as Indian gooseberry or amla, is considered one of the most powerful, rejuvenating herbs in Ayurveda. In Sanskrit, the word amalaki means “the sustainer.” Amalaki is rich in antioxidants and contains amino acids, trace minerals and other beneficial nutrients.
KEY STUDIES:
INGREDIENTS:
100% of the roasted coffee in this product comes from Rainforest Alliance Certified™ farms.
Instant coffee, instant green coffee extract, amla natural extract.
A randomized, double-blind, placebo-controlled trial of a new weight-reducing agent of natural origin. J Int Med Res. 2000;28:229–233.
DIRECTIONS:
100% Gluten Free. Industria Colombiana de Café S.A.S. December 7, 2015 The Islamic Food And Nutrition Council of America— IFANCA Halal Product Certification. December 28, 2015. Certification # ZRII0193.10195.150001.CO
NUTRITION FACTS:
Mix one packet with 6-8 ounces of hot or cold water.
ALLERGY INFORMATION: Contains no milk, eggs, crustacean shellfish, tree nuts, peanuts, wheat, yeast, gluten, or artificial coloring.
STORAGE: Avoid exposure to heat and moisture. Store in a cool, dry place.
NOTE: Use only as directed. This product is not recommended if you are pregnant or nursing. *These statements have not been evaluated by the U.S. Food and Drug Administration. This product is not intended to treat, cure, prevent, or mitigate disease.
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