2015 Wellington Rate Card 2 2 2015
2015 Modular Advertising Rates Advertising choices made easy! Just select the right one for your needs. Choose from the most popular and effective sizes below and you're done. No complicated discount formulas - just easy to use pricing.
Modular Size Rate
(one time)
FULL PAGE 6 col. X 21" $1,260 HALF PAGE 6 col. X 10.5"
Frequency Rates: Cost per ad Full Page Half Page Quarter Page Eighth Page Business Card Front Banner
4x $945 $500 $275 $150 $25 $65
13x $750 $400 $225 $125 $20 $60
52x $630 $325 $175 $100 $15 $50
*Requires a signed commitment
$630
Did You Know? QUARTER PAGE
3 col. X 5"
3col x 10.5"
EIGHTH
$315
$150 $75 FRONT PAGE
top banner Business Card 1 col. X 3" $30
86%
of adults read a community newspaper each week.
2008-University of Missouri/NAA
The
Wellington Daily News &
www.wellingtondailynews.com
Other Rates Full Color………………….. $100 Spot Color………………… $ 50 Discounts on all Newsprint/Online Packages
Effective 06/01/14
Call your advertising Executive today! Phone: (620) 326-3326
or e-mail Dionne Johnson [email protected]
The Wellington Daily News 2015 Rate Card Effective 6/1/14
Display Open Rates Retail Display………… Classified Display….. The Shopper………….. National Rate………… Nonprofit Rate………. Legal Ad Rate…………
Color Rates
$10.00 $10.00 $5.00 $12.00 $8.00 $6.00
Classified Line Ads
No minimum ad size. Minimum full color charge is $100. Minimum spot color rate is $50. All rates are based on availability. Please contact your advertising executive.
Classified line ads are charged on a per-word, per day basis, with discounts for multiple runs. Call our classified executive for a quote.
(must supply a 501c3 form)
Co-Sponsor $6.00 Ask for details
Deadlines Publication Day Ad Sales Deadline…………..…. Ad Copy Deadline……..………. Ad Approval Deadline…….…. Classified Liner Deadline--Obit Deadline------
Preprint Rates
Wednesday Thursday…. 4:00 P.M. Friday……… 4:00 P.M. Monday… 11:00 A.M. Monday….. Noon . Monday….. 4:00 P.M.
OPEN Rate $85 per 1,000 Contract Rate $70 per 1,000 (Min. 26 week buy annually) (includes camera ready)
Online Rates Monthy Digital Rates Position Leaderboard………………. Med Rectangle…………… Smal Rectangle………….. Below the Fold Leaderboard………………. Med Rectangle…………… Position
Size 728 x 90 300 x 250 300 x 100
Monthly Rate $59 $59 $59
728x90 300x250
$49 $49
Size
Monthly Rate $99
Mobile
All online ads run for 30 days except for Page Swirls which run in 24 hour blocks
20% DISCOUNT ON ONLINE RATE WHEN COMBINED WITH PRINT Ontarget, Web and Social Media Tools Ontarget: You pick the Demographic and Geographic base that you want to target your products or services. Propel Marketing: Web Sites, Social Media, Tracking and so much more.
Specifications Standard Modular Sizes: 6 Columns by 21.5" (126 Total Inches) Ad Type Full Page Half Page Horizontal Half Page Vertical Quarter Page Eighth Page Horizontal Business card Vertical Front Page Top Banner
……………… ……………… ……………… ……………… ……………… ……………… ………………
Modular Size 6 col. x 21" 6 col. x 10.5" 3 col. x 21" 3 col. x 10.5" 3 col. x 5" 1 col. x 3" 2 col. x 1.5"
………….. ………….. ………….. ………….. ………….. ………….. …………..
Actual Size 10.0" x 21" 10" x 10" 4.875" x 21" 4.875" x 10.5" 4.875" x 5" 1.5" x 3.0" 3.1875" x 1.50"
Column Sizes 1 = 1.50" 2 = 3.1875" 3 = 4.875" 4 = 6.4375" 5 = 8.25" 6 = 10.0"
Modular Size Rate
(one time)
FULL PAGE 6 col. X 21" $1,260 HALF PAGE 6 col. X 10.5"
Frequency Rates: Cost per ad Full Page Half Page Quarter Page Eighth Page Business Card Front Banner
4x $945 $500 $275 $150 $25 $65
13x $750 $400 $225 $125 $20 $60
52x $630 $325 $175 $100 $15 $50
*Requires a signed commitment
$630
Did You Know? QUARTER PAGE
3 col. X 5"
3col x 10.5"
EIGHTH
$315
$150 $75 FRONT PAGE
top banner Business Card 1 col. X 3" $30
86%
of adults read a community newspaper each week.
2008-University of Missouri/NAA
The
Wellington Daily News &
www.wellingtondailynews.com
Other Rates Full Color………………….. $100 Spot Color………………… $ 50 Discounts on all Newsprint/Online Packages
Effective 06/01/14
Call your advertising Executive today! Phone: (620) 326-3326
or e-mail Dionne Johnson [email protected]
The Wellington Daily News 2015 Rate Card Effective 6/1/14
Display Open Rates Retail Display………… Classified Display….. The Shopper………….. National Rate………… Nonprofit Rate………. Legal Ad Rate…………
Color Rates
$10.00 $10.00 $5.00 $12.00 $8.00 $6.00
Classified Line Ads
No minimum ad size. Minimum full color charge is $100. Minimum spot color rate is $50. All rates are based on availability. Please contact your advertising executive.
Classified line ads are charged on a per-word, per day basis, with discounts for multiple runs. Call our classified executive for a quote.
(must supply a 501c3 form)
Co-Sponsor $6.00 Ask for details
Deadlines Publication Day Ad Sales Deadline…………..…. Ad Copy Deadline……..………. Ad Approval Deadline…….…. Classified Liner Deadline--Obit Deadline------
Preprint Rates
Wednesday Thursday…. 4:00 P.M. Friday……… 4:00 P.M. Monday… 11:00 A.M. Monday….. Noon . Monday….. 4:00 P.M.
OPEN Rate $85 per 1,000 Contract Rate $70 per 1,000 (Min. 26 week buy annually) (includes camera ready)
Online Rates Monthy Digital Rates Position Leaderboard………………. Med Rectangle…………… Smal Rectangle………….. Below the Fold Leaderboard………………. Med Rectangle…………… Position
Size 728 x 90 300 x 250 300 x 100
Monthly Rate $59 $59 $59
728x90 300x250
$49 $49
Size
Monthly Rate $99
Mobile
All online ads run for 30 days except for Page Swirls which run in 24 hour blocks
20% DISCOUNT ON ONLINE RATE WHEN COMBINED WITH PRINT Ontarget, Web and Social Media Tools Ontarget: You pick the Demographic and Geographic base that you want to target your products or services. Propel Marketing: Web Sites, Social Media, Tracking and so much more.
Specifications Standard Modular Sizes: 6 Columns by 21.5" (126 Total Inches) Ad Type Full Page Half Page Horizontal Half Page Vertical Quarter Page Eighth Page Horizontal Business card Vertical Front Page Top Banner
……………… ……………… ……………… ……………… ……………… ……………… ………………
Modular Size 6 col. x 21" 6 col. x 10.5" 3 col. x 21" 3 col. x 10.5" 3 col. x 5" 1 col. x 3" 2 col. x 1.5"
………….. ………….. ………….. ………….. ………….. ………….. …………..
Actual Size 10.0" x 21" 10" x 10" 4.875" x 21" 4.875" x 10.5" 4.875" x 5" 1.5" x 3.0" 3.1875" x 1.50"
Column Sizes 1 = 1.50" 2 = 3.1875" 3 = 4.875" 4 = 6.4375" 5 = 8.25" 6 = 10.0"
