A12 E AST CROSS ROUTE A12
Rd essa Od
Leyton High Rd
Ruc kho lt R d
d all R nH Can
Rd Crownfield
Homerton Rd
stw ay
Waterden Rd
d i ntf Mo
Stratford
A12
Wa rto nR d
Ma no r Rd
Bow
ey AbbRd
rR no Ma
n Rd Cobor
Road
A11
M a nor R oa d
an Rd Rom
d be R Glo
Bromley-by-Bow
C an no n
St Rd
Limehouse
A bb
t St ree h ris p
Poplar
Road
LOOP LENGTH
RESOLUTION
F I L E F O R M AT
I L L U M I N AT I O N
PRODUCTION
10 SECONDS
50 SECONDS
1216 X 288 PIXELS
JPEG
D I G I TA L
S TAT I C , L AY E R E D A N D DY N A M I C D I G I TA L
DEMOGRAPHICS
4 9/5 1 % MALE/FEMALE (INDEX 102)
26%
50%
AB
ABC1
COLOUR MODE RGB ( true black = RO,GO,BO) - CMYK not accepted. It is preferable to use bold and contrasting colours with full shades as they look better on LED displays. Large and legible fonts – minimum pixel height for text 5 pixels No gradients
33%
15%
HIGH-MIDDLE INCOME (INDEX 135)
EMERGING INFLUENCERS (INDEX 120)
17%
10%
ASPIRING URBANITES (INDEX 145)
SECURE SUCCESS (INDEX 82)
FILE NAME
D E L I V E RY O F A RT W O R K
Please label file with campaign name and panel
Email
[email protected] (at least
name: BRANDNAME_A12EASTCROSS.file format
four working days prior to in-charge) C O N TA C T For all enquires please contact:
[email protected] gR rkin Ba Be ckt R d on
Canning o tt
S L O T D U R AT I O N
F O RT N I G H T LY I M PA C T S 1 , 2 5 7 , 4 8 6
Gra
H e r m i t R o ad
Road
t son S Stephen t er S Bi dd
d d Ne w R e R oa anc Vall
C ody
Ma no r Road
S P E C I F I C AT I O N
e Street
Plais tow Rd
d
Rd
d ve R Gro
ge Heath Cambrid
Old Ford
d ell R Parn
d an R Rom
Portway
West
Hig hS t
rd Rd Old Fo
Sew ardst one Rd
Rd
ay adw Bro
Lane Ham West
Road
R omford
che tR
e Av
Mare St
Lane Water
EC ros sR ou te
d Rd Casslan
gan Rd Cado
Rd
Rd jor Ma
Ken ton Rd
Rd Grove
Way Bo Bishops nner
Fores
International Way
Wick Rd
Rd Darnley
ia Park Victor
Ea
Homerton
Well St
Located at a major traffic hotspot & near the Queen Elizabeth Olympic Park, this screen delivers huge impact & dwell time to a captive residential, business and commuter audience. The A12 East Cross Route delivers an audience of 1,257,486 (with a 26% AB bias) every two weeks.
Maryland
Chobham Road
ld fie est W
Mare St
The A12 East Cross Route is located on one of the main arterials out of Hackney Canary Wharf and the City of London. This state of the art digital screen is elevated head-on to traffic on the Blackwall Tunnel Northern Approach and simply cannot be missed. The location is key in that it connects the North & South Circular.
Temple Mills
Rd ncy rva nse Co Lee
n Rd erto Hom