VA U X H A L L C R O S S B O N D W AY
th Rd Lambe
Lambeth Brid ge
Kennington Rd
Millbank Mill ban k
Roc hest er R ow
Buck ingh am Pa lace Road
St
Pen to
St Lupus
Lupus St
n St Claverto
Ro yal Ho spit al R oa d
Horseferry Rd
Belg rav eR d
Pimlico
ton Rd Kenning
Victoria
Way wick War
Ch els ea Bri dg eR d
Millbank
ane Lower Slo
Rd g’s Kin
Westminster St Victoria
re ua Sq on Eat
Bay lis R d
Belgravia ce Pla
Pont St
ve lgra Be
Plac e
Vauxhall d ’s R ok Co
Chelsea Bridge
ley St Oak
Queenstown Rd
Bridge Albert
Chelsea
Nine Elms
Fenti man Rd
Kennington
Rd gate Park
Rd Foxley
Six major routes converge at Vauxhall Cross, taking people to the City, Westminster, Central London & Mayfair ... essentially it is one of the key traffic hotspots in London and has always been a prime OOH location. This screen delivers 1,227,040 impacts (with a 31% AB bias) every two weeks.
ey St Sydn
The Vauxhall Cross & Nine Elms area is under-going a major £15bn regeneration programme – including Battersea Power Station & the new US Embassy.
Bea uch am p
Sloane St
Vauxhall Cross is an absolute must-have London location for any premium advertiser. Two state of the art screens, architecturally designed, provide brands with the ultimate landmark digital out of home location.
lk Birdcage Wa
Blackfriar’s Rd
Lambeth
Knightsbridge
Knightsbridge
d os R Patm
S P E C I F I C AT I O N
S L O T D U R AT I O N
LOOP LENGTH
RESOLUTION
F I L E F O R M AT
I L L U M I N AT I O N
PRODUCTION
10 SECONDS
50 SECONDS
1152 X 288 PIXELS
JPEG
D I G I TA L
S TAT I C , L AY E R E D A N D DY N A M I C D I G I TA L
DEMOGRAPHICS
37%
F O RT N I G H T LY I M PA C T S ( C O M B I N E D ) 2 , 8 2 9 , 0 9 0
4 9 /5 1 % MALE/FEMALE (INDEX 113)
34%
67%
AB
ABC1
HIGH-MIDDLE INCOME (INDEX 84)
17%
19%
SYMBOLS OF SUCCESS (INDEX 177)
COLOUR MODE RGB ( true black = RO,GO,BO) - CMYK not accepted. It is preferable to use bold and contrasting colours with full shades as they look better on LED displays. Large and legible fonts – minimum pixel height for text 5 pixels No gradients
21%
HIGH INCOME (INDEX 293)
28% ASPIRING URBANITIES (INDEX 183)
EMERGING INFLUENCERS (INDEX 154)
FILE NAME
D E L I V E RY O F A RT W O R K
Please label file with campaign name and panel
Email
[email protected] (at least
name: BRANDNAME_VAUXHALLCROSSBONDWAY.
four working days prior to in-charge)
file format
C O N TA C T For all enquires please contact:
[email protected]