Blooming Summer Businesses

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BLOOMING SUMMER BUSINESSES LANDSCAPING Improving housing and commercial construction markets contributed to the landscaping industry’s jump in revenue to

$73 BILLION

in 2014, a 6% increase from a year ago.

GROW YOUR BIZ Small landscaping companies can hire students on summer vacation to help your company take on more jobs.

TOURISM American travel and tourism generated

$2.1 TRILLION

in economic output in 2014, which supported 8 million direct tourism jobs.

WELCOME OUTSIDERS Small boutiques can take advantage of the jump in summer tourism by selling locally made products to customers.

BARBECUE Barbecue is sizzling these days. In 2015 it was the

TOP MENU TREND SPICE UP YOUR BIZ If you already have barbecue on the menu, create a summertime atmosphere for customers by providing outdoor seating.

RECREATIONAL SPORTS Outdoor recreation contributes around

$646 BILLION

a year to the U.S. economy and 6.1 million jobs.

MAKE THEM RUN BACK Offer discounts or other incentives to customers who refer a friend to your business. You’ll create repeat customers and gain new ones.

ICE CREAM People scream for ice cream in the summer, spending

$13.7 BILLION on ice cream in 2013 in the U.S. Nearly 40% of Americans eat ice cream every two weeks.

GET HEALTHY More consumers are seeking frozen yogurt or no-sugaradded ice cream, so be sure to add these healthy choices to your menu.

Source: Greenindustrypros.com, National Restaurant Association, Outdoor Industry Association, NPD Group, U.S. Travel Association

NFIB.com/SummerBiz