D1 11.30 DA 01 europe analytics idol master2 Brent Dykes 14 May 14 CM 140514 PFv1
Analytics Idol: Europe voted—the top tips are here! Brent Dykes | Evangelist, Analytics (@analyticshero)
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Meet Your 2014 Contestants
Andreas Dierl
Andrew Gerhardt
Eléna Vouge
Managing Partner adlytics GmbH
Implementation Principal BSkyB
Data Scientist Lafourchette.com
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Familiar but Different Competitive with prizes Three contestants present two tips (5 min. per tip) You decide the winner – Who presented best two tips
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
LL DON’ T PANIC, YOU’ GET THE SLIDES!
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
© iStockphoto / Thinkstock
4
#AdobeSummit
ROUND 1
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
5
#AdobeSummit
Linear Regression for Data Loss Your or Prediction Analysing Analysts
Andrew Gerhardt – Tip #1 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Over 50K reports every month based on Adobe Analytics data © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
7
#AdobeSummit
6 Months
Visits Report
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Leverage Adobe Analytics’ Usage Logs
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Why Usage Logs are Useful Gain insights into which reports are being viewed and how frequently 1. Identify users or teams that require additional training 2. Build custom reports to fill potential information gaps
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Unlock the Next Level: Connect to HR Database
Congratulations!
Analytics Users
You’ve unlocked the Next Level
HR DB
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
11
1. 2. 3. 4.
Location Team Tenure Level
#AdobeSummit
Navigation Timing API: Time is Money
“Time is money.” Benjamin Franklin (1748)
Andreas Dierl – Tip #1 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
47%
of consumers expect a page to load in 2 seconds or less
Each extra second = 7% decrease in conversions © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
*Akamai, Tagman
Amazon increased revenue by 1% for every 100ms of improvement
Gomez © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Keynote #AdobeSummit
Navigation Timing API + Adobe Analytics loadEventStart
redirectEnd
navigationStart
domainLookupStart
Prompt for unload
responseStart
domainLookupEnd
redirectStart
responseEnd
requestStart
App cache
Redirect (if any)
DNS Lookup
Request
TCP
Response
loadEventEnd
Processing
onLoad
Unload fetchStart unloadEnd unloadStart
connectEnd (secureConnectionStart) connectStart
domComplete domContentLoaded
domInteractive domLoading
var timing= window.performance.timing.domInteractive - window.performance.timing.navigationStart © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
https://developer.mozilla.org/en-US/docs/Navigation_timing #AdobeSummit http://www.sitepoint.com/profiling-page-loads-with-the-navigation-timing-api/
Three Key Benefits of This Approach
100% Page Sample
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Connected with your Digital Analytics Data
FREE! #AdobeSummit
Implementation Recommendations #1
Send in as event: Easy to trend, alert, etc.
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#2
Send in as eVar : Possible to classify and correlate with other metrics
#AdobeSummit
How to Survive without Keyword Data
Elena Vouge– Tip #1 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
18
#AdobeSummit
What’s the Challenge? Organic Search Terms
Paid Search Terms
paris restaurants
paris restaurants
April 2014
September 2013
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
19
#AdobeSummit
What can we do now?
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
No, not this…
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
ORGANIC: Landing Page Analysis 1. Use an eVar to categorise your landing pages 2. Create a segment for Google search traffic –
For Google Organic Search Traffic: Visit container = “Search Engines – Natural” contains “google”
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
ORGANIC: Landing Page Analysis
1. Choose the right metrics: Visits, bounce rate, page per visit & conversion rate 2. Compare with direct traffic segment 3. Leverage Google Webmaster Tools: Top 2,000 search queries
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
PAID: AdWords’ ValueTrack Solution
DISCLAIMER: Targeted Keyword “shampoo”
Stripped/Encrypted http://www.google.com/url?q=dog+shampoo
Referrer string:
Google AdWords
Google Search
Landing Page
Adobe Analytics Reports
dog shampoo Ad
Typed Search Query “dog shampoo”
Ad
Advertiser
Targeted keyword: “shampoo”
Visitor
Typed search query: “dog shampoo”
Page URL:
http://www.mysite.com? targetkwd={keyword} “shampoo”
ValueTrack parameters © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit https://support.google.com/adwords/answer/2375447
ROUND 2
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
25
#AdobeSummit
Harnessing the Power of Automated Classifications
Andreas Dierl – Tip #2 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
26
#AdobeSummit
Classification Rule Builder SAINT Classifications
AUTOMATIC = WONDERFUL MANUAL = PAINFUL © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Basic Use Case: Campaign Codes
eml_SpringPromo2014_redlink Media Type © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Campaign Name
CTA
#AdobeSummit
Classifying Page Load Time Values
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Evar with concatenated value
Client Time
st:500ms|ct:1200ms
Server Time
#AdobeSummit
Homepage Banner Tracking List Variable
1
2
3
4
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1::Montreal Snow Winter Hat 2::Mombassa Runners Women's Cross-Trainers 3::Cuzco Backpack 4::Nunavut Fleece Coat
#AdobeSummit
Homepage Banner Tracking
1::Montreal Snow Winter Hat Position
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Teaser
#AdobeSummit
A Digital Analyst’s New BFF: DTM
Elena Vouge– Tip #2 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Why We Love Dynamic Tag Management (DTM) 1. 2. 3. 4. 5.
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Agile JSON object Rules for firing tags Multiple tags Free
#AdobeSummit
Cross-Sell Tracking Example 1. Identify your CSS element
2. Set the rule
3. Set your event
4. Fire and it’s live
.recommendations-button © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Use Creative Segmentation to Find the Hidden Nuggets
Andrew Gerhardt – Tip #2 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
35
#AdobeSummit
Is this even possible?
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
36
#AdobeSummit
Answering the Question
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Do Not Stop There Mobile-optimised vs. Desktop
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Ideal Journey & Less Ideal (Exclude)
#AdobeSummit
Understand What Was Lost Specific Hour
Time Parting Plugin Specific Minutes
http://microsite.omniture.com/ t2/help/en_US/sc/implement/ © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. getTimeParting.html
#AdobeSummit
Why Did the Customer Not Convert
Product Selection
Checkout Process
Exclude Movie Orders © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
GO DIG! © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Time to Vote!
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Vote Now!
Andreas
Andrew
Go to www.pollev.com/da01
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Eléna
BONUS TIP #1: Ad-Hoc Use Case Testing
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
44
#AdobeSummit
Increasing Power & Complexity with Digital Analytics Automated Implementation Rules
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Greater Interactivity
Advanced Segmentation
#AdobeSummit
Step 1: Build Processing Rule for Use Case ID
1
2 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Use Case ID eVar has “Most Recent” as its allocation and “end of visit” as its expiration.
3 #AdobeSummit
Step 2: Replicate User Behaviour A. Delete cookies B. Enter query string with parameter and use case ID
?case=BRENT_test_application_process1 Parameter
Use Case ID
C. Replicate user actions or behaviour © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Step 3: Validate Data in Reports
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Thanks to Nikolay Gradinarov @ Monster.com
#AdobeSummit
BONUS TIP #2: Customize Your Menu © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
49
#AdobeSummit
© Martin Pettitt via Flickr
The Good Old Menu
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
We Improved It!
http://blogs.adobe.com/digitalmarketing/analytics © 2014 Adobe Systems /taking-sitecatalyst-menus-to-the-masses-part-i/ Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
You Know Better!
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Custom Reports?
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Questions and Answers
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
54
#AdobeSummit
Go HERE, do THIS, and you could WIN!
Download the App Every Session
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Give us feedback
Win a MeCam
Win an iPad Air
Just hit the survey button
Eight to win
Complete 8 surveys to enter the prize draw
It takes less than a minute
Record every minute
#AdobeSummit
May 14-15, 2014 | ICC ExCel, London Learn more at summit.adobe.com/emea #AdobeSummit
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Meet Your 2014 Contestants
Andreas Dierl
Andrew Gerhardt
Eléna Vouge
Managing Partner adlytics GmbH
Implementation Principal BSkyB
Data Scientist Lafourchette.com
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Familiar but Different Competitive with prizes Three contestants present two tips (5 min. per tip) You decide the winner – Who presented best two tips
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
LL DON’ T PANIC, YOU’ GET THE SLIDES!
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
© iStockphoto / Thinkstock
4
#AdobeSummit
ROUND 1
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
5
#AdobeSummit
Linear Regression for Data Loss Your or Prediction Analysing Analysts
Andrew Gerhardt – Tip #1 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Over 50K reports every month based on Adobe Analytics data © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
7
#AdobeSummit
6 Months
Visits Report
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Leverage Adobe Analytics’ Usage Logs
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Why Usage Logs are Useful Gain insights into which reports are being viewed and how frequently 1. Identify users or teams that require additional training 2. Build custom reports to fill potential information gaps
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Unlock the Next Level: Connect to HR Database
Congratulations!
Analytics Users
You’ve unlocked the Next Level
HR DB
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
11
1. 2. 3. 4.
Location Team Tenure Level
#AdobeSummit
Navigation Timing API: Time is Money
“Time is money.” Benjamin Franklin (1748)
Andreas Dierl – Tip #1 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
47%
of consumers expect a page to load in 2 seconds or less
Each extra second = 7% decrease in conversions © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
*Akamai, Tagman
Amazon increased revenue by 1% for every 100ms of improvement
Gomez © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Keynote #AdobeSummit
Navigation Timing API + Adobe Analytics loadEventStart
redirectEnd
navigationStart
domainLookupStart
Prompt for unload
responseStart
domainLookupEnd
redirectStart
responseEnd
requestStart
App cache
Redirect (if any)
DNS Lookup
Request
TCP
Response
loadEventEnd
Processing
onLoad
Unload fetchStart unloadEnd unloadStart
connectEnd (secureConnectionStart) connectStart
domComplete domContentLoaded
domInteractive domLoading
var timing= window.performance.timing.domInteractive - window.performance.timing.navigationStart © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
https://developer.mozilla.org/en-US/docs/Navigation_timing #AdobeSummit http://www.sitepoint.com/profiling-page-loads-with-the-navigation-timing-api/
Three Key Benefits of This Approach
100% Page Sample
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Connected with your Digital Analytics Data
FREE! #AdobeSummit
Implementation Recommendations #1
Send in as event: Easy to trend, alert, etc.
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#2
Send in as eVar : Possible to classify and correlate with other metrics
#AdobeSummit
How to Survive without Keyword Data
Elena Vouge– Tip #1 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
18
#AdobeSummit
What’s the Challenge? Organic Search Terms
Paid Search Terms
paris restaurants
paris restaurants
April 2014
September 2013
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
19
#AdobeSummit
What can we do now?
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
No, not this…
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
ORGANIC: Landing Page Analysis 1. Use an eVar to categorise your landing pages 2. Create a segment for Google search traffic –
For Google Organic Search Traffic: Visit container = “Search Engines – Natural” contains “google”
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
ORGANIC: Landing Page Analysis
1. Choose the right metrics: Visits, bounce rate, page per visit & conversion rate 2. Compare with direct traffic segment 3. Leverage Google Webmaster Tools: Top 2,000 search queries
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
PAID: AdWords’ ValueTrack Solution
DISCLAIMER: Targeted Keyword “shampoo”
Stripped/Encrypted http://www.google.com/url?q=dog+shampoo
Referrer string:
Google AdWords
Google Search
Landing Page
Adobe Analytics Reports
dog shampoo Ad
Typed Search Query “dog shampoo”
Ad
Advertiser
Targeted keyword: “shampoo”
Visitor
Typed search query: “dog shampoo”
Page URL:
http://www.mysite.com? targetkwd={keyword} “shampoo”
ValueTrack parameters © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit https://support.google.com/adwords/answer/2375447
ROUND 2
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
25
#AdobeSummit
Harnessing the Power of Automated Classifications
Andreas Dierl – Tip #2 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
26
#AdobeSummit
Classification Rule Builder SAINT Classifications
AUTOMATIC = WONDERFUL MANUAL = PAINFUL © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Basic Use Case: Campaign Codes
eml_SpringPromo2014_redlink Media Type © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Campaign Name
CTA
#AdobeSummit
Classifying Page Load Time Values
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Evar with concatenated value
Client Time
st:500ms|ct:1200ms
Server Time
#AdobeSummit
Homepage Banner Tracking List Variable
1
2
3
4
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
1::Montreal Snow Winter Hat 2::Mombassa Runners Women's Cross-Trainers 3::Cuzco Backpack 4::Nunavut Fleece Coat
#AdobeSummit
Homepage Banner Tracking
1::Montreal Snow Winter Hat Position
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Teaser
#AdobeSummit
A Digital Analyst’s New BFF: DTM
Elena Vouge– Tip #2 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Why We Love Dynamic Tag Management (DTM) 1. 2. 3. 4. 5.
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Agile JSON object Rules for firing tags Multiple tags Free
#AdobeSummit
Cross-Sell Tracking Example 1. Identify your CSS element
2. Set the rule
3. Set your event
4. Fire and it’s live
.recommendations-button © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Use Creative Segmentation to Find the Hidden Nuggets
Andrew Gerhardt – Tip #2 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
35
#AdobeSummit
Is this even possible?
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
36
#AdobeSummit
Answering the Question
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Do Not Stop There Mobile-optimised vs. Desktop
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Ideal Journey & Less Ideal (Exclude)
#AdobeSummit
Understand What Was Lost Specific Hour
Time Parting Plugin Specific Minutes
http://microsite.omniture.com/ t2/help/en_US/sc/implement/ © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. getTimeParting.html
#AdobeSummit
Why Did the Customer Not Convert
Product Selection
Checkout Process
Exclude Movie Orders © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
GO DIG! © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Time to Vote!
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Vote Now!
Andreas
Andrew
Go to www.pollev.com/da01
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Eléna
BONUS TIP #1: Ad-Hoc Use Case Testing
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
44
#AdobeSummit
Increasing Power & Complexity with Digital Analytics Automated Implementation Rules
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Greater Interactivity
Advanced Segmentation
#AdobeSummit
Step 1: Build Processing Rule for Use Case ID
1
2 © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Use Case ID eVar has “Most Recent” as its allocation and “end of visit” as its expiration.
3 #AdobeSummit
Step 2: Replicate User Behaviour A. Delete cookies B. Enter query string with parameter and use case ID
?case=BRENT_test_application_process1 Parameter
Use Case ID
C. Replicate user actions or behaviour © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Step 3: Validate Data in Reports
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Thanks to Nikolay Gradinarov @ Monster.com
#AdobeSummit
BONUS TIP #2: Customize Your Menu © 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
49
#AdobeSummit
© Martin Pettitt via Flickr
The Good Old Menu
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
We Improved It!
http://blogs.adobe.com/digitalmarketing/analytics © 2014 Adobe Systems /taking-sitecatalyst-menus-to-the-masses-part-i/ Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
You Know Better!
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Custom Reports?
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
Questions and Answers
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
54
#AdobeSummit
Go HERE, do THIS, and you could WIN!
Download the App Every Session
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Give us feedback
Win a MeCam
Win an iPad Air
Just hit the survey button
Eight to win
Complete 8 surveys to enter the prize draw
It takes less than a minute
Record every minute
#AdobeSummit
May 14-15, 2014 | ICC ExCel, London Learn more at summit.adobe.com/emea #AdobeSummit
© 2014 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
#AdobeSummit
